Rascasse Audience Intelligence

Luis Arraez Audience in United States

A data profile of the people who buy, follow and care about Luis Arraez in United States — modelled from more than twelve digital signal sources. Luis Arraez has an estimated audience of 955,763 people in United States.

#162among Baseball in United States#5480among Person in United States#2266in Sports

The average Luis Arraez fan in United States is 36.6 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, New York, Pennsylvania.

Top brand affinities include MLB, San Francisco Giants, Seattle Mariners, with strongest over-indexing on MLB (2.3× the country average).

Demographically, the Luis Arraez audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 43 regions tracked by Rascasse.

The typical Luis Arraez fan in United States is more male, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for MLB.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Luis Arraez profile in United States.

Audience size
956K
in United States
Gender
38.5%♀
61.5% male
Age
36.6
average years
Country rank
#24405
Person in United States
Fig. 01

Search interest · 12-month trend

+108%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Luis Arraez fans

38.5% are female, 61.5% are male, average age 36.6.

Fig. 02

Gender split

38.5%
Female
61.5%
Male
Demographic split for Luis Arraez audience in United States
MetricValue
Female38.5%
Male61.5%
Average age36.6
Estimated audience size955,763
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Luis Arraez audience in United States
Age bracketShare%
16-1927%
20-2920%
30-3918%
40-4917%
50+17%
Fig. 04

Worldwide distribution

89.7%

of the worldwide Luis Arraez audience comes from United States.

Worldwide audience distribution share by country for Luis Arraez
CountryShare
United States89.7%
Canada4.5%
Mexico1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Luis Arraez audience in United States is strongest.

Fig. 05

Top regions by affinity

Luis Arraez fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~30K2.41×
02New Jersey~40K1.76×
03New York~80K1.63×
04Pennsylvania~50K1.48×
05Florida~90K1.47×
06North Dakota~3K1.40×
07Connecticut~10K1.39×
08Nevada~10K1.35×
09Massachusetts~20K1.29×
10South Dakota~3K1.29×
11Illinois~40K1.21×
12Rhode Island~3K1.11×
13Wisconsin~20K1.08×
14Washington, District of Columbia~3K1.05×
15Delaware~3K1.03×
16Iowa~8K1.01×
17Hawaii~4K1.01×
18Maryland~20K0.98×
19Missouri~10K0.98×
20Oregon~10K0.98×
21New Hampshire~4K0.96×
22Ohio~30K0.94×
23Idaho~4K0.94×
24Kansas~7K0.90×
25Maine~3K0.90×
26Vermont~1K0.90×
27Montana~2K0.88×
28Wyoming~1K0.85×
29West Virginia~4K0.84×
30Nebraska~4K0.82×
31Louisiana~10K0.81×
32Colorado~10K0.80×
33Kentucky~9K0.80×
34Utah~7K0.80×
35North Carolina~20K0.74×
36Virginia~20K0.74×
37New Mexico~3K0.73×
38South Carolina~10K0.71×
39Michigan~20K0.70×
40Arkansas~5K0.68×
41Mississippi~5K0.68×
42Alabama~9K0.66×
43Oklahoma~7K0.64×
Fig. 06

Affinity by region

Affinity by region — Luis Arraez, United States
0.64×1.00×2.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Luis Arraez audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Luis Arraez audience
#·InterestCategoryAffinity×
01San Francisco GiantsSports6.56×
02Seattle MarinersSports4.14×
03World SeriesSports4.03×
04Major League Baseball All-Star GameSports3.82×
05Aaron JudgeSports3.58×
06Minor League BaseballSports3.29×
07Boston Red SoxSports2.90×
08San Francisco 49ersSports2.40×
09Houston AstrosSports2.37×
10MLBSports2.30×
11Aaron RodgersSports2.27×
12MLB.comSports2.24×
13New York YankeesSports2.02×
14Anime conventionLiterature1.84×
15House musicMusic & Radio1.77×
16Scooby-DooMovies & TV1.75×
17CBS SportsMovies & TV1.74×
18NBA FinalsSports1.60×
19High schoolBusiness & Career1.56×
20PGA TourSports1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Luis Arraez audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Luis Arraez audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.28×
Risk AppetiteTHRILL1.15×
Career OrientationPOWER1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Luis Arraez audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.81×
CreativityOPEN0.85×
MindfulnessBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Luis Arraez have in United States?

Luis Arraez has an estimated audience of 955,763 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Luis Arraez fans?

38.5% of Luis Arraez fans are female, 61.5% are male, with an average age of 36.6 years.

03

Which brands do Luis Arraez fans like most?

Luis Arraez fans show strongest brand affinity for MLB (2.3×), San Francisco Giants (6.56×), and Seattle Mariners (4.14×) over the country average.

04

Where do Luis Arraez fans live in United States?

Luis Arraez fans in United States are most concentrated in Florida (reach ~90K), New York (reach ~80K), and Pennsylvania (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Luis Arraez fans also like?

Beyond Luis Arraez itself, the audience over-indexes on San Francisco Giants (6.56×), Seattle Mariners (4.14×), Major League Baseball All-Star Game (3.82×), and World Series (4.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Baseball audiences in United States

See Luis Arraez audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Luis Arraez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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