Rascasse Audience Intelligence

Lung Audience in United States

A data profile of the people who buy, follow and care about Lung in United States — modelled from more than twelve digital signal sources. Lung has an estimated audience of 9,051,822 people in United States.

#2492among Topic in United States#167in Health

The average Lung fan in United States is 46.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, McDonald's, Genetics, with strongest over-indexing on Reddit (2.12× the country average).

Demographically, the Lung audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Family Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lung fan in United States is more female, around 46.5 years old, with strong Family Orientation tendencies and a notable affinity for Reddit.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lung profile in United States.

Audience size
9.1M
in United States
Gender
60.6%♀
39.4% male
Age
46.5
average years
Country rank
#3951
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lung fans

60.6% are female, 39.4% are male, average age 46.5.

Fig. 02

Gender split

60.6%
Female
39.4%
Male
Demographic split for Lung audience in United States
MetricValue
Female60.6%
Male39.4%
Average age46.5
Estimated audience size9,051,822
Fig. 03

Age distribution

Ø 46.5
average years
Age distribution of the Lung audience in United States
Age bracketShare%
16-1911%
20-2910%
30-3914%
40-4922%
50+43%
Fig. 04

Worldwide distribution

25.5%

of the worldwide Lung audience comes from United States.

Worldwide audience distribution share by country for Lung
CountryShare
United States25.5%
Taiwan4.5%
United Kingdom3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lung audience in United States is strongest.

Fig. 05

Top regions by affinity

Lung fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~300K1.23×
02North Dakota~20K1.23×
03Hawaii~50K1.22×
04Kentucky~100K1.20×
05Texas~900K1.19×
06California~1M1.12×
07West Virginia~50K1.12×
08Georgia~300K1.11×
09Utah~90K1.11×
10New Mexico~50K1.08×
11Pennsylvania~300K1.07×
12Washington~200K1.07×
13Tennessee~200K1.06×
14Nebraska~50K1.06×
15South Dakota~20K1.06×
16Oregon~100K1.03×
17Idaho~50K1.03×
18Florida~600K1.02×
19Massachusetts~200K1.02×
20Maryland~200K1.02×
21Alabama~100K1.02×
22Louisiana~100K1.01×
23Illinois~300K1.00×
24Indiana~200K1.00×
25Missouri~100K1.00×
26Mississippi~70K1.00×
27Virginia~200K0.99×
28Arkansas~70K0.99×
29New Jersey~200K0.98×
30Oklahoma~100K0.98×
31Connecticut~90K0.98×
32New York~500K0.97×
33Arizona~200K0.97×
34Kansas~70K0.97×
35Ohio~300K0.96×
36Iowa~70K0.96×
37Montana~20K0.96×
38Michigan~200K0.95×
39South Carolina~100K0.95×
40Alaska~20K0.95×
41Minnesota~100K0.94×
42Maine~30K0.94×
43Delaware~20K0.94×
44New Hampshire~30K0.93×
45Nevada~80K0.91×
46Wisconsin~100K0.90×
47Vermont~10K0.89×
48Rhode Island~30K0.88×
49Colorado~100K0.85×
50Washington, District of Columbia~20K0.78×
Fig. 06

Affinity by region

Affinity by region — Lung, United States
0.78×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lung audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lung audience
#·InterestCategoryAffinity×
01Blood vesselHealth5.86×
02Lung cancer awarenessHealth4.74×
03Retirement planningBusiness & Career3.41×
04Preventive healthcareHealth2.95×
05AllergyHealth2.79×
06PharmacyBusiness & Career2.45×
07GeneticsKids & Family2.27×
08RedditInternet & Social Media2.12×
09Cancer awarenessHealth2.11×
10NostalgiaHome & Garden2.07×
11SubwayFood & Beverages1.94×
12Burger KingFood & Beverages1.84×
13McDonald'sFood & Beverages1.83×
14Pizza HutFood & Beverages1.77×
15Nonprofit organizationPolitics & Society1.69×
16WalgreensShopping1.59×
17StarbucksFood & Beverages1.55×
18Health careBusiness & Career1.53×
19Dollar GeneralShopping1.53×
20PinterestInternet & Social Media1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lung audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lung audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.05×
Need for SecurityCONSERVATISM1.73×
Career OrientationPOWER1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lung audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.63×
Design AffinityPREMIUM0.77×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lung have in United States?

Lung has an estimated audience of 9,051,822 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Lung fans?

60.6% of Lung fans are female, 39.4% are male, with an average age of 46.5 years.

03

Which brands do Lung fans like most?

Lung fans show strongest brand affinity for Reddit (2.12×), McDonald's (1.83×), and Genetics (2.27×) over the country average.

04

Where do Lung fans live in United States?

Lung fans in United States are most concentrated in California (reach ~1M), Texas (reach ~900K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Lung fans also like?

Beyond Lung itself, the audience over-indexes on McDonald's (1.83×), Genetics (2.27×), Pharmacy (2.45×), and Subway (1.94×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Lung audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Lung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →