Magdalena Bay Audience in United States

Magdalena Bay logo

Magdalena Bay has an estimated audience of 585,695 people in United States. 58.7% are female, 41.3% are male, average age 33.2. Top brand affinities: Charli XCX, Sabrina Carpenter, School uniform, Melanie Martinez (singer), Hair Extensions.

Top brand affinities include Charli XCX, Sabrina Carpenter, School uniform, with strongest over-indexing on Charli XCX (125.99× the country average). Demographically, the Magdalena Bay audience skews more female with an average age of 33.2, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Magdalena Bay fans

Demographic split for Magdalena Bay audience in United States
MetricValue
Female58.7%
Male41.3%
Average age33.2
Estimated audience size585,695

Audience persona

The typical Magdalena Bay fan in United States is more female, around 33.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Charli XCX.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Magdalena Bay audience
BrandAffinityCategory
Charli XCX125.99×Music & Radio
Sabrina Carpenter10.31×Music & Radio
School uniform18.38×Kids & Family
Melanie Martinez (singer)27.23×Music & Radio
Hair Extensions5.77×Beauty & Wellness
Lorde15.38×Music & Radio
Madison Beer8.88×Music & Radio
Cyberpunk 207715.74×Games
Dungeons & Dragons8.92×Games
Rick and Morty5.82×Movies & TV
Toyota Supra11.02×Cars & Mobility
Superman1.98×Movies & TV
Irina Shayk17.45×Fashion & Accessoires
Carly Rae Jepsen22.71×Music & Radio
Ellie Goulding18.3×Music & Radio
Anime and manga fandom3.96×Literature
Cyndi Lauper9.85×Music & Radio
Harry Potter2.2×Movies & TV
Spotify1.96×Internet & Social Media
Bonnaroo Music Festival10.26×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Magdalena Bay audience
TraitClusterScore
LGBTQ+ IdentityOPEN4.38
SustainabilityBALANCE1.88
TraditionCONSERVATISM1.72
ExtroversionTHRILL1.55
Early Adopter MentalityPOWER1.5
Luxury OrientationPREMIUM1.39

Worldwide distribution

Worldwide audience distribution share by country for Magdalena Bay
CountryShare
United States55.1%
United Kingdom10.7%
Canada4.8%

See Magdalena Bay audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Magdalena Bay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.