Mahjong solitaire Audience in United States

Mahjong solitaire logo

Mahjong solitaire has an estimated audience of 936,022 people in United States. 64.5% are female, 35.5% are male, average age 43.4. Top brand affinities: Solitaire, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

Top brand affinities include Solitaire, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Solitaire (17.85× the country average). Demographically, the Mahjong solitaire audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Price Sensitivity, Family Orientation.

Category: Games · Type: Video / Board Game

Demographics of Mahjong solitaire fans

Demographic split for Mahjong solitaire audience in United States
MetricValue
Female64.5%
Male35.5%
Average age43.4
Estimated audience size936,022

Audience persona

The typical Mahjong solitaire fan in United States is more female, around 43.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Solitaire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mahjong solitaire audience
BrandAffinityCategory
Solitaire17.85×Games
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Rummikub67.47×Games
Charles, Prince of Wales18.87×Politics & Society
Hobby Lobby2.75×Home & Garden
World Poker Tour18.64×Sports
Hay Day15.13×Games
Real-time strategy4.98×Games
Gambling2.58×Games
Aldi2.26×Shopping
Crossword4.26×Games
Casual game5.81×Games
Mobile gambling10.68×Games
Slot machine4.01×Games
Sudoku8.17×Games
Best Buy2.1×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mahjong solitaire audience
TraitClusterScore
Price SensitivityPREMIUM1.17
Family OrientationCONSERVATISM1.13
Need for SecurityCONSERVATISM1.04
Social Media UsageJOY1.03
Quality AwarenessPREMIUM1.02
CreativityOPEN0.96

Worldwide distribution

Worldwide audience distribution share by country for Mahjong solitaire
CountryShare
United States13.7%
China9.9%
Estonia6.2%

See Mahjong solitaire audiences in other countries

More Games audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mahjong solitaire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.