Mahjong solitaire Audience in United States

Mahjong solitaire logo

Mahjong solitaire has an estimated audience of 936,022 people in United States. 64.5% are female, 35.5% are male, average age 43.4. Top brand affinities: UK garage, INQUIRER.net, Sears, Staycation, Elsword.

Top brand affinities include UK garage, INQUIRER.net, Sears, with strongest over-indexing on UK garage (4.44× the country average). Demographically, the Mahjong solitaire audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Price Sensitivity, Family Orientation.

Category: Games · Type: Video / Board Game

Demographics of Mahjong solitaire fans

Demographic split for Mahjong solitaire audience in United States
MetricValue
Female64.5%
Male35.5%
Average age43.4
Estimated audience size936,022

Audience persona

The typical Mahjong solitaire fan in United States is more female, around 43.4 years old, with strong Price Sensitivity tendencies and a notable affinity for UK garage.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mahjong solitaire audience
BrandAffinityCategory
UK garage4.44×Music & Radio
INQUIRER.net7.8×News
Sears2.31×Shopping
Staycation1.62×Home & Garden
Elsword7.25×Games
Personalised Gifts1.92×Home & Garden
Jeep Wagoneer2.49×Cars & Mobility
Kamal Heer67.47×Music & Radio
Monogram1.54×Home & Garden
Home staging2.04×Home & Garden
Hocus Pocus1.85×Movies & TV
Corona (band)2.08×Music & Radio
Stamp collecting1.59×Home & Garden
Halsey, Oregon2.75×Travel & Leisure
Isometric exercise2.8×Sports
Shiba Inu2.24×Pets & Animals
Emily Giffin8.17×Literature
Kodiak, Alaska2.26×Travel & Leisure
Lebanese cuisine1.9×Food & Beverages
Kento Yamazaki2.64×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mahjong solitaire audience
TraitClusterScore
Price SensitivityPREMIUM1.17
Family OrientationCONSERVATISM1.13
Need for SecurityCONSERVATISM1.04
Social Media UsageJOY1.03
Quality AwarenessPREMIUM1.02
CreativityOPEN0.96

Worldwide distribution

Worldwide audience distribution share by country for Mahjong solitaire
CountryShare
United States13.7%
China9.9%
Estonia6.2%

See Mahjong solitaire audiences in other countries

More Games audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mahjong solitaire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.