Rascasse Audience Intelligence

Maison Francis Kurkdjian Target Market in United States

A data profile of the people who buy, follow and care about Maison Francis Kurkdjian in United States — modelled from more than twelve digital signal sources. Maison Francis Kurkdjian has an estimated audience of 691,659 people in United States.

#21among Fragrances in United States#3107among Brand in United States#356in Beauty & Wellness

The average Maison Francis Kurkdjian fan in United States is 35.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Creed (band), Louis Vuitton, Fragrance oil, with strongest over-indexing on Creed (band) (11.1× the country average).

Demographically, the Maison Francis Kurkdjian audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Indulgence, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Maison Francis Kurkdjian fan in United States is more female, around 35.4 years old, with strong Indulgence tendencies and a notable affinity for Creed (band).

Category: Beauty & Wellness · Type: Brand · Subtype: Fragrances

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Maison Francis Kurkdjian profile in United States.

Audience size
692K
in United States
Gender
65.3%♀
34.7% male
Age
35.4
average years
Country rank
#30138
Brand in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Maison Francis Kurkdjian

65.3% are female, 34.7% are male, average age 35.4.

Fig. 02

Gender split

65.3%
Female
34.7%
Male
Demographic split for Maison Francis Kurkdjian audience in United States
MetricValue
Female65.3%
Male34.7%
Average age35.4
Estimated audience size691,659
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Maison Francis Kurkdjian audience in United States
Age bracketShare%
16-1930%
20-2921%
30-3918%
40-4917%
50+14%
Fig. 04

Worldwide distribution

25.1%

of the worldwide Maison Francis Kurkdjian audience comes from United States.

Worldwide audience distribution share by country for Maison Francis Kurkdjian
CountryShare
United States25.1%
France7.9%
United Kingdom7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Maison Francis Kurkdjian audience in United States is strongest.

Fig. 05

Top regions by affinity

Maison Francis Kurkdjian customers by region in United States
#RegionReachAffinity×
01New York~80K2.10×
02California~200K1.97×
03Georgia~40K1.87×
04Florida~90K1.81×
05New Jersey~30K1.78×
06Washington, District of Columbia~4K1.71×
07Maryland~20K1.64×
08Texas~100K1.63×
09Illinois~40K1.52×
10Louisiana~10K1.52×
11Nevada~10K1.41×
12Mississippi~8K1.36×
13Alabama~10K1.31×
14Massachusetts~20K1.30×
15Virginia~20K1.27×
16Tennessee~20K1.13×
17Connecticut~8K1.12×
18Arizona~20K1.11×
19Hawaii~3K1.10×
20Michigan~20K1.09×
21North Carolina~20K1.03×
22Rhode Island~2K1.02×
23Washington~10K1.01×
24Delaware~2K0.97×
25Oklahoma~8K0.96×
26Pennsylvania~20K0.93×
27South Carolina~10K0.93×
28Arkansas~5K0.91×
29Missouri~10K0.84×
30Indiana~10K0.82×
31Colorado~9K0.81×
32Alaska~1K0.76×
33New Mexico~3K0.75×
34Ohio~20K0.74×
35Oregon~6K0.74×
36Kansas~4K0.74×
37Kentucky~7K0.73×
38North Dakota~1K0.71×
39Vermont<1K0.70×
40Nebraska~2K0.68×
41South Dakota~1K0.67×
42New Hampshire~2K0.65×
43Minnesota~7K0.64×
44Montana~1K0.64×
45Utah~4K0.63×
46Wisconsin~7K0.62×
47West Virginia~2K0.62×
48Maine~2K0.62×
49Idaho~2K0.60×
50Iowa~3K0.57×
Fig. 06

Affinity by region

Affinity by region — Maison Francis Kurkdjian, United States
0.57×1.00×2.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Maison Francis Kurkdjian audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Maison Francis Kurkdjian audience
#·InterestCategoryAffinity×
01Creed (band)Music & Radio11.10×
02Fragrance oilBeauty & Wellness8.78×
03HumidifierHome & Garden8.73×
04Cotton OnFashion & Accessoires6.67×
05Louis VuittonFashion & Accessoires3.21×
06CandleHome & Garden2.71×
07High schoolBusiness & Career2.61×
08PianoMusic & Radio2.12×
09RefrigeratorHome & Garden2.07×
10SunglassesFashion & Accessoires1.95×
11LeatherFashion & Accessoires1.91×
12FragrancesBeauty & Wellness1.88×
13Musical instrumentMusic & Radio1.78×
14Discount storesShopping1.75×
15Nordstrom rackFashion & Accessoires1.73×
16NordstromShopping1.67×
17SephoraShopping1.59×
18MarshallsFashion & Accessoires1.55×
19HobbyHome & Garden1.52×
20Men's clothingFashion & Accessoires1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Maison Francis Kurkdjian audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Maison Francis Kurkdjian audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.60×
Luxury OrientationPREMIUM1.44×
Design AffinityPREMIUM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Maison Francis Kurkdjian audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.81×
Need for SecurityCONSERVATISM0.91×
Social Media UsageJOY0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Maison Francis Kurkdjian's target market in United States?

Maison Francis Kurkdjian's target market in United States covers an estimated 691,659 people, concentrated in California and Texas.

02

What is the gender split and age of Maison Francis Kurkdjian customers?

65.3% of the Maison Francis Kurkdjian audience are female, 34.7% are male, with an average age of 35.4 years.

03

Which brands do Maison Francis Kurkdjian fans like most?

Maison Francis Kurkdjian fans show strongest brand affinity for Creed (band) (11.1×), Louis Vuitton (3.21×), and Fragrance oil (8.78×) over the country average.

04

Where do Maison Francis Kurkdjian fans live in United States?

Maison Francis Kurkdjian fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Maison Francis Kurkdjian fans also like?

Beyond Maison Francis Kurkdjian itself, the audience over-indexes on Louis Vuitton (3.21×), Fragrance oil (8.78×), High school (2.61×), and Fragrances (1.88×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Maison Francis Kurkdjian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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