Rascasse Audience Intelligence

Malaysian Indian Congress Audience in United States

A data profile of the people who buy, follow and care about Malaysian Indian Congress in United States — modelled from more than twelve digital signal sources. Malaysian Indian Congress has an estimated audience of 324,247 people in United States.

The average Malaysian Indian Congress fan in United States is 35.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, CNN, Cooking, with strongest over-indexing on Reddit (2.47× the country average).

Demographically, the Malaysian Indian Congress audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Malaysian Indian Congress fan in United States is more male, around 35.3 years old, with strong Career Orientation tendencies and a notable affinity for Reddit.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Political party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Malaysian Indian Congress profile in United States.

Audience size
324K
in United States
Gender
40.7%
59.3% male
Age
35.3
average years
Country rank
#46426
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Malaysian Indian Congress fans

40.7% are female, 59.3% are male, average age 35.3.

Fig. 02

Gender split

40.7%
Female
59.3%
Male
Demographic split for Malaysian Indian Congress audience in United States
MetricValue
Female40.7%
Male59.3%
Average age35.3
Estimated audience size324,247
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Malaysian Indian Congress audience in United States
Age bracketShare%
16-1924%
20-2924%
30-3926%
40-4917%
50+9%
Fig. 04

Worldwide distribution

13.5%

of the worldwide Malaysian Indian Congress audience comes from United States.

Worldwide audience distribution share by country for Malaysian Indian Congress
CountryShare
Japan23.9%
Colombia19.4%
United States13.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Malaysian Indian Congress audience in United States is strongest.

Fig. 05

Top regions by affinity

Malaysian Indian Congress fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~10K1.38×
02Georgia~10K1.34×
03North Carolina~10K1.17×
04Mississippi~3K1.16×
05California~40K1.14×
06Texas~30K1.11×
07Louisiana~5K1.11×
08Virginia~9K1.09×
09Tennessee~7K1.09×
10Maryland~6K1.09×
11Alabama~5K1.09×
12Arkansas~3K1.07×
13Kansas~3K1.05×
14New York~20K1.04×
15Pennsylvania~10K1.04×
16Arizona~7K1.04×
17Nebraska~2K1.04×
18Florida~20K1.03×
19South Carolina~5K1.02×
20Minnesota~5K1.02×
21Illinois~10K1.01×
22Indiana~6K1.01×
23Kentucky~4K1.01×
24Oklahoma~4K1.01×
25Iowa~3K1.01×
26New Jersey~8K1.00×
27Missouri~5K1.00×
28Alaska<1K1.00×
29Ohio~10K0.99×
30Connecticut~3K0.99×
31Nevada~3K0.98×
32West Virginia~1K0.98×
33Washington, District of Columbia<1K0.98×
34Hawaii~1K0.97×
35Utah~3K0.96×
36South Dakota<1K0.96×
37Washington~6K0.95×
38North Dakota<1K0.95×
39Idaho~2K0.94×
40New Mexico~2K0.94×
41Massachusetts~6K0.93×
42Delaware<1K0.92×
43Wisconsin~4K0.90×
44Oregon~3K0.90×
45Montana<1K0.90×
46Maine~1K0.87×
47Rhode Island<1K0.86×
48Colorado~4K0.84×
49New Hampshire~1K0.84×
50Vermont<1K0.82×
Fig. 06

Affinity by region

Affinity by region — Malaysian Indian Congress, United States
0.82×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Malaysian Indian Congress audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Malaysian Indian Congress audience
#·InterestCategoryAffinity×
01New York KnicksSports3.39×
02American ExpressBusiness & Career3.24×
03RedditInternet & Social Media2.47×
04CNNMovies & TV2.14×
05McDonald'sFood & Beverages1.92×
06BankingBusiness & Career1.91×
07T-MobileTechnology & Electronics1.88×
08VeganismFood & Beverages1.84×
09Health careBusiness & Career1.75×
10SmartphonesTechnology & Electronics1.73×
11InsuranceBusiness & Career1.73×
12CouponsShopping1.72×
13WineFood & Beverages1.71×
14Breaking newsMovies & TV1.71×
15CookingFood & Beverages1.65×
16XInternet & Social Media1.64×
17Alcoholic beveragesFood & Beverages1.57×
18MedicineBusiness & Career1.57×
19Home improvementHome & Garden1.55×
20RecipesFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Malaysian Indian Congress audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Malaysian Indian Congress audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.76×
Need for SecurityCONSERVATISM1.73×
SpiritualityBALANCE1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Malaysian Indian Congress audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.53×
ExtroversionTHRILL0.56×
Risk AppetiteTHRILL0.62×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Malaysian Indian Congress have in United States?

Malaysian Indian Congress has an estimated audience of 324,247 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Malaysian Indian Congress fans?

40.7% of Malaysian Indian Congress fans are female, 59.3% are male, with an average age of 35.3 years.

03

Which brands do Malaysian Indian Congress fans like most?

Malaysian Indian Congress fans show strongest brand affinity for Reddit (2.47×), CNN (2.14×), and Cooking (1.65×) over the country average.

04

Where do Malaysian Indian Congress fans live in United States?

Malaysian Indian Congress fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Malaysian Indian Congress fans also like?

Beyond Malaysian Indian Congress itself, the audience over-indexes on CNN (2.14×), Cooking (1.65×), X (1.64×), and Alcoholic beverages (1.57×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Malaysian Indian Congress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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