Malcolm-Jamal Warner Audience in United States

Malcolm-Jamal Warner has an estimated audience of 19,681,306 people in United States. 65.2% are female, 34.8% are male, average age 41.0. Top brand affinities: Capital One, Indeed.com, Google Maps, Enterprise Rent-A-Car, CarGurus.

Top brand affinities include Capital One, Indeed.com, Google Maps, with strongest over-indexing on Capital One (6.69× the country average). Demographically, the Malcolm-Jamal Warner audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Malcolm-Jamal Warner fans

Demographic split for Malcolm-Jamal Warner audience in United States
MetricValue
Female65.2%
Male34.8%
Average age41.0
Estimated audience size19,681,306

Audience persona

The typical Malcolm-Jamal Warner fan in United States is more female, around 41.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Malcolm-Jamal Warner audience
BrandAffinityCategory
Capital One6.69×Business & Career
Indeed.com6.86×Business & Career
Google Maps5.99×Internet & Social Media
Enterprise Rent-A-Car5.95×Cars & Mobility
CarGurus5.39×Cars & Mobility
Aaron Rodgers5.85×Sports
Autism Awareness8.08×Health
TMZ3.8×Internet & Social Media
Google News4.94×News
Diabetes mellitus awareness5.5×Health
Circle K5.69×Shopping
Jollibee8.64×Food & Beverages
AccuWeather4.76×Home & Garden
Khan Academy6.16×Business & Career
DeviantArt5.14×Internet & Social Media
Apple Store5.52×Shopping
MSN2.74×News
Singer-songwriter2.76×Music & Radio
ICloud6.13×Technology & Electronics
Beetlejuice3.1×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Malcolm-Jamal Warner audience
TraitClusterScore
Luxury OrientationPREMIUM1.94
LGBTQ+ IdentityOPEN1.9
Risk AppetiteTHRILL1.49
DIY MentalityTHRILL1.42
Family OrientationCONSERVATISM1.41
IndulgenceJOY1.37

Worldwide distribution

Worldwide audience distribution share by country for Malcolm-Jamal Warner
CountryShare
United States89.1%
Germany7.3%
Italy3.5%

See Malcolm-Jamal Warner audiences in other countries

More Actor Actress or TV Star audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Malcolm-Jamal Warner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.