Rascasse Audience Intelligence

Marketing buzz Audience in United States

A data profile of the people who buy, follow and care about Marketing buzz in United States — modelled from more than twelve digital signal sources. Marketing buzz has an estimated audience of 343,538 people in United States.

#12929among Topic in United States#2761in Business & Career

The average Marketing buzz fan in United States is 36.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include RC Strasbourg Alsace, FC Metz, FedEx, with strongest over-indexing on RC Strasbourg Alsace (95.38× the country average).

Demographically, the Marketing buzz audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 14 regions tracked by Rascasse.

The typical Marketing buzz fan in United States is balanced, around 36.2 years old, with strong Price Sensitivity tendencies and a notable affinity for RC Strasbourg Alsace.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marketing buzz profile in United States.

Audience size
344K
in United States
Gender
53.3%♀
46.7% male
Age
36.2
average years
Country rank
#45051
Topic in United States
Fig. 01

Search interest · 12-month trend

+33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marketing buzz fans

53.3% are female, 46.7% are male, average age 36.2.

Fig. 02

Gender split

53.3%
Female
46.7%
Male
Demographic split for Marketing buzz audience in United States
MetricValue
Female53.3%
Male46.7%
Average age36.2
Estimated audience size343,538
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Marketing buzz audience in United States
Age bracketShare%
16-1928%
20-2919%
30-3920%
40-4919%
50+14%
Fig. 04

Worldwide distribution

4.3%

of the worldwide Marketing buzz audience comes from United States.

Worldwide audience distribution share by country for Marketing buzz
CountryShare
France51.5%
Canada5.6%
Belgium5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marketing buzz audience in United States is strongest.

Fig. 05

Top regions by affinity

Marketing buzz fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~6K1.15×
02Indiana~7K1.07×
03Maryland~6K1.06×
04Massachusetts~7K1.03×
05Washington~7K1.02×
06Michigan~9K1.01×
07New Jersey~9K1.00×
08Georgia~10K0.99×
09Pennsylvania~10K0.98×
10Illinois~10K0.97×
11Florida~20K0.94×
12New York~20K0.94×
13Texas~30K0.93×
14California~30K0.92×
Fig. 06

Affinity by region

Affinity by region — Marketing buzz, United States
0.92×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marketing buzz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marketing buzz audience
#·InterestCategoryAffinity×
01RC Strasbourg AlsaceSports95.38×
02FC MetzSports87.69×
03FC NantesSports44.90×
04Stade Rennais F.C.Sports40.90×
05Olympique de MarseilleSports23.69×
06CarrefourShopping18.26×
07Software as a serviceTechnology & Electronics8.89×
08Paris Saint-GermainSports6.00×
09FedExBusiness & Career3.81×
10Weather forecastingHome & Garden3.62×
11Discount storesShopping3.52×
12Renewable energyBusiness & Career3.42×
13Sustainable energyHome & Garden3.29×
14Solar energyHome & Garden3.09×
15Vehicle insuranceCars & Mobility2.97×
16Mortgage loansBusiness & Career2.95×
17Shopping mallsShopping2.36×
18McDonald'sFood & Beverages1.93×
19PinterestInternet & Social Media1.90×
20FurnitureHome & Garden1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marketing buzz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Marketing buzz audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.05×
Convenience OrientationPREMIUM1.98×
Family OrientationCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Marketing buzz audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.64×
Healthy LifestyleBALANCE0.66×
Pet OwnershipJOY0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Marketing buzz have in United States?

Marketing buzz has an estimated audience of 343,538 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Marketing buzz fans?

53.3% of Marketing buzz fans are female, 46.7% are male, with an average age of 36.2 years.

03

Which brands do Marketing buzz fans like most?

Marketing buzz fans show strongest brand affinity for RC Strasbourg Alsace (95.38×), FC Metz (87.69×), and FedEx (3.81×) over the country average.

04

Where do Marketing buzz fans live in United States?

Marketing buzz fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Marketing buzz fans also like?

Beyond Marketing buzz itself, the audience over-indexes on FC Metz (87.69×), FedEx (3.81×), Discount stores (3.52×), and Mortgage loans (2.95×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Marketing buzz audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Marketing buzz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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