Martyrs' Audience in United States

Martyrs' logo

Martyrs' has an estimated audience of 3,087,383 people in United States. 53.8% are female, 46.2% are male, average age 40.1. Top brand affinities: Kia Sportage, Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, Microblogging.

Top brand affinities include Kia Sportage, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Kia Sportage (17.18× the country average). Demographically, the Martyrs' audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Extroversion, Social Media Usage.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Martyrs' fans

Demographic split for Martyrs' audience in United States
MetricValue
Female53.8%
Male46.2%
Average age40.1
Estimated audience size3,087,383

Audience persona

The typical Martyrs' fan in United States is balanced, around 40.1 years old, with strong Extroversion tendencies and a notable affinity for Kia Sportage.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Martyrs' audience
BrandAffinityCategory
Kia Sportage17.18×Cars & Mobility
Autism Awareness7.2×Health
Diabetes mellitus awareness4.87×Health
Singer-songwriter2.49×Music & Radio
MicrobloggingTechnology & Electronics
MSN2.17×News
Houston Astros4.34×Sports
Hobby Lobby1.96×Home & Garden
Staples (Canada)2.56×Business & Career
Aldi1.82×Shopping
Taco Bell1.88×Food & Beverages
Los Angeles Dodgers3.24×Sports
Honda HR-V11.41×Cars & Mobility
Livemusic2.34×Music & Radio
Best Buy1.73×Shopping
Income tax5.19×Business & Career
Concerts1.51×Music & Radio
Bars1.55×Travel & Leisure
Jack Black4.88×Movies & TV
Aubrey Plaza4.9×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Martyrs' audience
TraitClusterScore
ExtroversionTHRILL1.28
Social Media UsageJOY1.15
LGBTQ+ IdentityOPEN1.12
Community OrientationOPEN1.03
IndulgenceJOY1.02
Design AffinityPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for Martyrs'
CountryShare
United States46.5%
United Kingdom5.8%
France5.4%

See Martyrs' audiences in other countries

More Concert venue audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Martyrs'. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.