Rascasse Audience Intelligence

Mazda Raceway Laguna Seca Audience in United States

Name: Mazda Raceway Laguna Seca — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Mazda Raceway Laguna Seca in United States — modelled from more than twelve digital signal sources. Mazda Raceway Laguna Seca has an estimated audience of 434,894 people in United States.

#24among Racecourse in United States #4320among POI in United States #3914in Sports

The average Mazda Raceway Laguna Seca fan in United States is 41.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Max Verstappen, National Auto Sport Association, Monsters, with strongest over-indexing on Max Verstappen (22.65× the country average).

Demographically, the Mazda Raceway Laguna Seca audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mazda Raceway Laguna Seca fan in United States is more male, around 41.3 years old, with strong Need for Security tendencies and a notable affinity for Max Verstappen.

Category: Sports · Type: POI · Subtype: Racecourse

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mazda Raceway Laguna Seca profile in United States.

Audience size

435K

in United States

Gender

17.1%♀

82.9% male

Age

41.3

average years

Country rank

#39698

POI in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Mazda Raceway Laguna Seca fans

17.1% are female, 82.9% are male, average age 41.3.

Fig. 02

Gender split

17.1%

Female

82.9%

Male

Demographic split for Mazda Raceway Laguna Seca audience in United States
Metric	Value
Female	17.1%
Male	82.9%
Average age	41.3
Estimated audience size	434,894

Fig. 03

Age distribution

Age distribution of the Mazda Raceway Laguna Seca audience in United States
Age bracket	Share	%
16-19		17%
20-29		17%
30-39		19%
40-49		22%
50+		26%

Fig. 04

Worldwide distribution

38.9%

of the worldwide Mazda Raceway Laguna Seca audience comes from United States.

Worldwide audience distribution share by country for Mazda Raceway Laguna Seca
Country	Share
United States	38.9%
Italy	6.9%
Philippines	5.1%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mazda Raceway Laguna Seca audience in United States is strongest.

Fig. 05

Top regions by affinity

Mazda Raceway Laguna Seca fans by region: top regions in United States
#	Region	Reach	×
01	California	~300K	7.87×
02	Nevada	~9K	2.05×
03	Oregon	~9K	1.78×
04	Washington	~10K	1.64×
05	Arizona	~10K	1.60×
06	Idaho	~3K	1.39×
07	Indiana	~10K	1.32×
08	Colorado	~9K	1.27×
09	New Mexico	~3K	1.19×
10	Utah	~5K	1.18×
11	Wisconsin	~7K	1.01×
12	Hawaii	~2K	1.01×
13	Montana	~1K	1.01×
14	New Hampshire	~2K	0.93×
15	Alaska	<1K	0.93×
16	South Dakota	<1K	0.90×
17	Kansas	~3K	0.88×
18	Vermont	<1K	0.88×
19	Michigan	~10K	0.87×
20	Nebraska	~2K	0.86×
21	North Dakota	<1K	0.85×
22	Texas	~30K	0.83×
23	North Carolina	~10K	0.83×
24	Connecticut	~4K	0.82×
25	Illinois	~10K	0.81×
26	Minnesota	~5K	0.81×
27	Missouri	~6K	0.80×
28	Iowa	~3K	0.80×
29	Maine	~1K	0.80×
30	Washington, District of Columbia	~1K	0.80×
31	Virginia	~8K	0.79×
32	Rhode Island	~1K	0.79×
33	Florida	~20K	0.78×
34	Ohio	~10K	0.78×
35	Oklahoma	~4K	0.78×
36	West Virginia	~2K	0.78×
37	Delaware	<1K	0.78×
38	South Carolina	~5K	0.77×
39	Georgia	~10K	0.76×
40	Tennessee	~7K	0.75×
41	Massachusetts	~6K	0.73×
42	Arkansas	~3K	0.73×
43	Alabama	~4K	0.72×
44	Kentucky	~4K	0.72×
45	Mississippi	~2K	0.69×
46	Pennsylvania	~10K	0.66×
47	Maryland	~5K	0.65×
48	New York	~20K	0.64×
49	New Jersey	~7K	0.62×
50	Louisiana	~3K	0.62×

Affinity by region — Mazda Raceway Laguna Seca, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mazda Raceway Laguna Seca audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mazda Raceway Laguna Seca audience
#	Interest	Category	×
01	Richard Hammond	Cars & Mobility	76.82×
02	Chef Boyardee	Food & Beverages	43.30×
03	Circuit of the Americas	Sports	40.85×
04	National Auto Sport Association	Sports	31.81×
05	Honda Ridgeline	Cars & Mobility	24.40×
06	Max Verstappen	Sports	22.65×
07	Honda Pilot	Cars & Mobility	17.58×
08	Monsters	Movies & TV	17.02×
09	Daytona International Speedway	Sports	9.08×
10	Lewis Hamilton	Sports	9.06×
11	Carcare	Cars & Mobility	7.92×
12	Auto show	Cars & Mobility	7.50×
13	Touring motorcycle	Cars & Mobility	7.40×
14	Motorcycle helmet	Cars & Mobility	7.07×
15	Hatchback	Cars & Mobility	6.78×
16	Kyle Busch	Sports	6.29×
17	Discount Tire	Shopping	5.59×
18	O'Reilly Auto Parts	Cars & Mobility	4.35×
19	Panda Express	Food & Beverages	3.44×
20	AutoZone	Cars & Mobility	3.36×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mazda Raceway Laguna Seca audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Mazda Raceway Laguna Seca audience · What stands out
Trait	Cluster	Score
Need for Security	CONSERVATISM	3.04×
Patriotism	CONSERVATISM	2.40×
Risk Appetite	THRILL	1.78×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Mazda Raceway Laguna Seca audience · Rather not
Trait	Cluster	Score
Sustainability	BALANCE	0.68×
Mindfulness	BALANCE	0.68×
Creativity	OPEN	0.70×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Mazda Raceway Laguna Seca have in United States?

Mazda Raceway Laguna Seca has an estimated audience of 434,894 people in United States, concentrated in California and Texas.

What is the gender split and age of Mazda Raceway Laguna Seca fans?

17.1% of Mazda Raceway Laguna Seca fans are female, 82.9% are male, with an average age of 41.3 years.

Which brands do Mazda Raceway Laguna Seca fans like most?

Mazda Raceway Laguna Seca fans show strongest brand affinity for Max Verstappen (22.65×), National Auto Sport Association (31.81×), and Monsters (17.02×) over the country average.

Where do Mazda Raceway Laguna Seca fans live in United States?

Mazda Raceway Laguna Seca fans in United States are most concentrated in California (reach ~300K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

What other brands do Mazda Raceway Laguna Seca fans also like?

Beyond Mazda Raceway Laguna Seca itself, the audience over-indexes on National Auto Sport Association (31.81×), Monsters (17.02×), Richard Hammond (76.82×), and Honda Pilot (17.58×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Mazda Raceway Laguna Seca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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