MegaFood Audience in United States

MegaFood logo

MegaFood has an estimated audience of 323,894 people in United States. 58.5% are female, 41.5% are male, average age 33.7. Top regions: California, New York, Texas. Top brand affinities: Mothercare, Meals on Wheels, Bugatti Chiron, Lulu 黃路梓茵, JDM Cars.

The average MegaFood fan in United States is 33.7 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Mothercare, Meals on Wheels, Bugatti Chiron, with strongest over-indexing on Mothercare (32.08× the country average). Demographically, the MegaFood audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of MegaFood fans

Demographic split for MegaFood audience in United States
MetricValue
Female58.5%
Male41.5%
Average age33.7
Estimated audience size323,894

Audience persona

The typical MegaFood fan in United States is more female, around 33.7 years old, with strong Indulgence tendencies and a notable affinity for Mothercare.

Top regions in United States

Top regions ranked by reach for MegaFood in United States
RegionReachAffinity
California34,8610.98×
New York21,1051.17×
Texas17,9380.64×
Florida15,7310.72×
Oregon13,8423.73×
Pennsylvania13,8331.27×
New Jersey10,8441.32×
New Hampshire10,6268.33×
Massachusetts10,5211.65×
Illinois10,3500.96×
North Carolina8,6130.88×
Georgia8,0220.8×
Ohio6,8100.68×
Virginia6,3880.81×
Michigan6,0620.72×
Tennessee6,0300.93×
Washington5,9890.92×
Maryland4,8110.86×
Colorado4,5490.89×
Wisconsin4,0530.83×
Minnesota3,9100.84×
South Carolina3,6290.74×
Connecticut3,5141.08×
Indiana3,2530.55×
Arizona3,1850.48×
Missouri2,6360.5×
Alabama2,2250.49×
Maine2,1911.89×
Kentucky1,9420.48×
Louisiana1,8960.45×
Utah1,7420.6×
Nevada1,7140.55×
Oklahoma1,6910.47×
Arkansas1,5650.59×
Iowa1,5100.57×
Vermont1,2282.16×
Mississippi1,2050.45×
Idaho1,1660.72×
Hawaii1,1140.8×
Rhode Island1,0961.06×
Kansas1,0600.42×
Nebraska7720.48×
New Mexico7370.45×
Washington, District of Columbia6500.67×
Delaware6000.67×
Montana5990.67×
West Virginia5740.38×
Alaska5730.83×
South Dakota3940.53×
North Dakota3840.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for MegaFood audience
BrandAffinityCategory
Mothercare32.08×Kids & Family
Meals on Wheels20×Food & Beverages
Bugatti Chiron36.59×Cars & Mobility
Lulu 黃路梓茵8.42×Movies & TV
JDM Cars20×Cars & Mobility
Governor of Michigan14.14×Politics & Society
Natural gas field97.26×Cars & Mobility
Fairy godmother10.48×Literature
Cherish (group)15.07×Music & Radio
Arco Iris26.9×Music & Radio
headspace11.94×Health
Historic site5.17×Arts & Culture
Voltron: Legendary Defender18.63×Movies & TV
National Paralympic Committee25.19×Sports
Mathcore8.36×Music & Radio
Harlow12.1×Travel & Leisure
Keene, New Hampshire20×Travel & Leisure
El Paso County, Colorado12.9×Travel & Leisure
South Asian cuisine8.7×Food & Beverages
TV Fanatic10.11×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by MegaFood audience
TraitClusterScore
IndulgenceJOY2.07
Healthy LifestyleBALANCE1.66
Pet OwnershipJOY1.65
SustainabilityBALANCE1.52
Luxury OrientationPREMIUM1.51
Price SensitivityPREMIUM1.5

Worldwide distribution

Worldwide audience distribution share by country for MegaFood
CountryShare
United States84.8%
France3.0%
Germany2.6%

See MegaFood audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does MegaFood have in United States?

MegaFood has an estimated audience of 323,894 people in United States, concentrated in California and New York.

What is the gender split and age of MegaFood fans?

58.5% of MegaFood fans are female, 41.5% are male, with an average age of 33.7 years.

Which brands do MegaFood fans like most?

MegaFood fans show strongest brand affinity for Mothercare (32.08×), Meals on Wheels (20×), and Bugatti Chiron (36.59×) over the country average.

Where do MegaFood fans live in United States?

MegaFood fans in United States are most concentrated in California (reach 34,861), New York (reach 21,105), and Texas (reach 17,938). These three regions account for the largest share of the active audience.

What other brands do MegaFood fans also like?

Beyond MegaFood itself, the audience over-indexes on Meals on Wheels (20×), Bugatti Chiron (36.59×), Lulu 黃路梓茵 (8.42×), and JDM Cars (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for MegaFood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.