Rascasse Audience Intelligence

Michael Connelly Audience in United States

A data profile of the people who buy, follow and care about Michael Connelly in United States — modelled from more than twelve digital signal sources. Michael Connelly has an estimated audience of 533,857 people in United States.

The average Michael Connelly fan in United States is 51.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Crime fiction, Harlan Coben, FedEx, with strongest over-indexing on Crime fiction (14.72× the country average).

Demographically, the Michael Connelly audience skews more female with an average age of 51.8, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Michael Connelly fan in United States is more female, around 51.8 years old, with strong Family Orientation tendencies and a notable affinity for Crime fiction.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Michael Connelly profile in United States.

Audience size
534K
in United States
Gender
65.4%
34.6% male
Age
51.8
average years
Country rank
#35263
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Michael Connelly fans

65.4% are female, 34.6% are male, average age 51.8.

Fig. 02

Gender split

65.4%
Female
34.6%
Male
Demographic split for Michael Connelly audience in United States
MetricValue
Female65.4%
Male34.6%
Average age51.8
Estimated audience size533,857
Fig. 03

Age distribution

Ø 51.8
average years
Age distribution of the Michael Connelly audience in United States
Age bracketShare%
16-194%
20-296%
30-3910%
40-4918%
50+62%
Fig. 04

Worldwide distribution

33.2%

of the worldwide Michael Connelly audience comes from United States.

Worldwide audience distribution share by country for Michael Connelly
CountryShare
United States33.2%
United Kingdom14.0%
France9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Michael Connelly audience in United States is strongest.

Fig. 05

Top regions by affinity

Michael Connelly fans by region: top regions in United States
#RegionReachAffinity×
01Maine~3K1.37×
02Oregon~8K1.35×
03Nebraska~4K1.35×
04Vermont~1K1.30×
05Massachusetts~10K1.28×
06Minnesota~10K1.22×
07Colorado~10K1.18×
08Idaho~3K1.18×
09New Hampshire~3K1.18×
10Arizona~10K1.16×
11Montana~2K1.16×
12Washington~10K1.15×
13California~70K1.11×
14Connecticut~6K1.08×
15New Mexico~3K1.07×
16Wisconsin~9K1.04×
17Rhode Island~2K1.04×
18Iowa~5K1.02×
19Kansas~4K1.01×
20Florida~40K1.00×
21Missouri~9K0.99×
22South Carolina~8K0.99×
23Ohio~20K0.98×
24Tennessee~10K0.97×
25North Dakota~1K0.97×
26North Carolina~20K0.96×
27South Dakota~1K0.96×
28Michigan~10K0.95×
29Virginia~10K0.95×
30Hawaii~2K0.95×
31Delaware~1K0.95×
32Oklahoma~6K0.94×
33Arkansas~4K0.93×
34Indiana~9K0.92×
35Alabama~7K0.92×
36Alaska~1K0.91×
37Pennsylvania~20K0.90×
38Utah~4K0.90×
39Illinois~20K0.88×
40Kentucky~6K0.88×
41Nevada~5K0.87×
42West Virginia~2K0.86×
43Washington, District of Columbia~1K0.86×
44Maryland~8K0.85×
45New Jersey~10K0.83×
46New York~30K0.82×
47Mississippi~4K0.80×
48Louisiana~6K0.79×
49Georgia~10K0.75×
50Texas~30K0.68×
Fig. 06

Affinity by region

Affinity by region — Michael Connelly, United States
0.68×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Michael Connelly audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Michael Connelly audience
#·InterestCategoryAffinity×
01David BaldacciLiterature46.02×
02Dan BrownLiterature39.52×
03John GrishamLiterature38.75×
04Harlan CobenLiterature37.50×
05Tom ClancyLiterature27.99×
06Crime fictionLiterature14.72×
07Elderly careHealth13.24×
08GoodreadsLiterature12.92×
09Book discussion clubLiterature12.16×
10QVCMovies & TV10.69×
11BestsellerLiterature10.50×
12Young-adult fictionLiterature9.32×
13FedExBusiness & Career8.92×
14Sustainable energyHome & Garden8.69×
15Amazon KindleLiterature8.27×
16Psychological thrillerLiterature7.41×
17Renewable energyBusiness & Career6.51×
18True DetectiveMovies & TV6.41×
19PinterestInternet & Social Media3.78×
20Mortgage loansBusiness & Career3.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Michael Connelly audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Michael Connelly audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.93×
PatriotismCONSERVATISM2.93×
SustainabilityBALANCE2.55×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Michael Connelly audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.57×
Healthy LifestyleBALANCE0.82×
ExtroversionTHRILL0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Michael Connelly have in United States?

Michael Connelly has an estimated audience of 533,857 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Michael Connelly fans?

65.4% of Michael Connelly fans are female, 34.6% are male, with an average age of 51.8 years.

03

Which brands do Michael Connelly fans like most?

Michael Connelly fans show strongest brand affinity for Crime fiction (14.72×), Harlan Coben (37.5×), and FedEx (8.92×) over the country average.

04

Where do Michael Connelly fans live in United States?

Michael Connelly fans in United States are most concentrated in California (reach ~70K), Florida (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Michael Connelly fans also like?

Beyond Michael Connelly itself, the audience over-indexes on Harlan Coben (37.5×), FedEx (8.92×), QVC (10.69×), and Bestseller (10.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Connelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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