A data profile of the people who buy, follow and care about Michael Connelly in United States — modelled from more than twelve digital signal sources. Michael Connelly has an estimated audience of 533,857 people in United States.
The average Michael Connelly fan in United States is 51.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Crime fiction, Harlan Coben, FedEx, with strongest over-indexing on Crime fiction (14.72× the country average).
Demographically, the Michael Connelly audience skews more female with an average age of 51.8, and over-indexes on personality traits such as Family Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Michael Connelly fan in United States is more female, around 51.8 years old, with strong Family Orientation tendencies and a notable affinity for Crime fiction.
The key figures that characterise the Michael Connelly profile in United States.
65.4% are female, 34.6% are male, average age 51.8.
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 51.8 |
| Estimated audience size | 533,857 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 6% | |
| 30-39 | 10% | |
| 40-49 | 18% | |
| 50+ | 62% |
of the worldwide Michael Connelly audience comes from United States.
| Country | Share |
|---|---|
| United States | 33.2% |
| United Kingdom | 14.0% |
| France | 9.1% |
Where the Michael Connelly audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~3K | 1.37× | |
| 02 | Oregon | ~8K | 1.35× | |
| 03 | Nebraska | ~4K | 1.35× | |
| 04 | Vermont | ~1K | 1.30× | |
| 05 | Massachusetts | ~10K | 1.28× | |
| 06 | Minnesota | ~10K | 1.22× | |
| 07 | Colorado | ~10K | 1.18× | |
| 08 | Idaho | ~3K | 1.18× | |
| 09 | New Hampshire | ~3K | 1.18× | |
| 10 | Arizona | ~10K | 1.16× | |
| 11 | Montana | ~2K | 1.16× | |
| 12 | Washington | ~10K | 1.15× | |
| 13 | California | ~70K | 1.11× | |
| 14 | Connecticut | ~6K | 1.08× | |
| 15 | New Mexico | ~3K | 1.07× | |
| 16 | Wisconsin | ~9K | 1.04× | |
| 17 | Rhode Island | ~2K | 1.04× | |
| 18 | Iowa | ~5K | 1.02× | |
| 19 | Kansas | ~4K | 1.01× | |
| 20 | Florida | ~40K | 1.00× | |
| 21 | Missouri | ~9K | 0.99× | |
| 22 | South Carolina | ~8K | 0.99× | |
| 23 | Ohio | ~20K | 0.98× | |
| 24 | Tennessee | ~10K | 0.97× | |
| 25 | North Dakota | ~1K | 0.97× | |
| 26 | North Carolina | ~20K | 0.96× | |
| 27 | South Dakota | ~1K | 0.96× | |
| 28 | Michigan | ~10K | 0.95× | |
| 29 | Virginia | ~10K | 0.95× | |
| 30 | Hawaii | ~2K | 0.95× | |
| 31 | Delaware | ~1K | 0.95× | |
| 32 | Oklahoma | ~6K | 0.94× | |
| 33 | Arkansas | ~4K | 0.93× | |
| 34 | Indiana | ~9K | 0.92× | |
| 35 | Alabama | ~7K | 0.92× | |
| 36 | Alaska | ~1K | 0.91× | |
| 37 | Pennsylvania | ~20K | 0.90× | |
| 38 | Utah | ~4K | 0.90× | |
| 39 | Illinois | ~20K | 0.88× | |
| 40 | Kentucky | ~6K | 0.88× | |
| 41 | Nevada | ~5K | 0.87× | |
| 42 | West Virginia | ~2K | 0.86× | |
| 43 | Washington, District of Columbia | ~1K | 0.86× | |
| 44 | Maryland | ~8K | 0.85× | |
| 45 | New Jersey | ~10K | 0.83× | |
| 46 | New York | ~30K | 0.82× | |
| 47 | Mississippi | ~4K | 0.80× | |
| 48 | Louisiana | ~6K | 0.79× | |
| 49 | Georgia | ~10K | 0.75× | |
| 50 | Texas | ~30K | 0.68× |
The strongest cross-interests of the Michael Connelly audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | David Baldacci | Literature | 46.02× | ||
| 02 | Dan Brown | Literature | 39.52× | ||
| 03 | John Grisham | Literature | 38.75× | ||
| 04 | Harlan Coben | Literature | 37.50× | ||
| 05 | Tom Clancy | Literature | 27.99× | ||
| 06 | Crime fiction | Literature | 14.72× | ||
| 07 | Elderly care | Health | 13.24× | ||
| 08 | Goodreads | Literature | 12.92× | ||
| 09 | Book discussion club | Literature | 12.16× | ||
| 10 | QVC | Movies & TV | 10.69× | ||
| 11 | Bestseller | Literature | 10.50× | ||
| 12 | Young-adult fiction | Literature | 9.32× | ||
| 13 | FedEx | Business & Career | 8.92× | ||
| 14 | Sustainable energy | Home & Garden | 8.69× | ||
| 15 | Amazon Kindle | Literature | 8.27× | ||
| 16 | Psychological thriller | Literature | 7.41× | ||
| 17 | Renewable energy | Business & Career | 6.51× | ||
| 18 | True Detective | Movies & TV | 6.41× | ||
| 19 | Internet & Social Media | 3.78× | |||
| 20 | Mortgage loans | Business & Career | 3.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 3.93× | |
| Patriotism | CONSERVATISM | 2.93× | |
| Sustainability | BALANCE | 2.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.57× | |
| Healthy Lifestyle | BALANCE | 0.82× | |
| Extroversion | THRILL | 0.82× |
Michael Connelly has an estimated audience of 533,857 people in United States, concentrated in California and Florida.
65.4% of Michael Connelly fans are female, 34.6% are male, with an average age of 51.8 years.
Michael Connelly fans show strongest brand affinity for Crime fiction (14.72×), Harlan Coben (37.5×), and FedEx (8.92×) over the country average.
Michael Connelly fans in United States are most concentrated in California (reach ~70K), Florida (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Michael Connelly itself, the audience over-indexes on Harlan Coben (37.5×), FedEx (8.92×), QVC (10.69×), and Bestseller (10.5×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Michael Connelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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