Michael Connelly Audience in United States

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Michael Connelly has an estimated audience of 550,116 people in United States. 65.4% are female, 34.6% are male, average age 51.8. Top regions: California, Florida, Texas. Top brand affinities: Heather Graham, MSN, Harlan Coben, Crime fiction, Goodreads.

The average Michael Connelly fan in United States is 51.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Heather Graham, MSN, Harlan Coben, with strongest over-indexing on Heather Graham (32.66× the country average). Demographically, the Michael Connelly audience skews more female with an average age of 51.8, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of Michael Connelly fans

Demographic split for Michael Connelly audience in United States
MetricValue
Female65.4%
Male34.6%
Average age51.8
Estimated audience size550,116

Audience persona

The typical Michael Connelly fan in United States is more female, around 51.8 years old, with strong Patriotism tendencies and a notable affinity for Heather Graham.

Top regions in United States

Top regions ranked by reach for Michael Connelly in United States
RegionReachAffinity
California67,1431.11×
Florida37,5361.01×
Texas33,5730.71×
New York26,5820.86×
Ohio17,6771.04×
Illinois17,0080.93×
Pennsylvania16,7820.91×
North Carolina16,3200.99×
Michigan14,1770.99×
Arizona13,4361.2×
Washington12,9621.17×
Georgia12,8120.76×
Virginia12,6660.95×
New Jersey12,1200.87×
Massachusetts12,1121.12×
Colorado10,5261.21×
Tennessee10,3900.94×
Minnesota10,0021.27×
Indiana9,5770.95×
Missouri9,0211.02×
Oregon8,9691.42×
Wisconsin8,8121.06×
South Carolina8,2691×
Maryland8,1680.86×
Alabama6,8450.89×
Kentucky6,0640.88×
Oklahoma5,7520.94×
Connecticut5,7281.04×
Louisiana5,1630.73×
Nebraska4,5951.67×
Iowa4,4980.99×
Nevada4,4580.84×
Utah4,4300.9×
Kansas4,2810.99×
Arkansas3,9970.88×
Idaho3,5451.28×
Mississippi3,2780.72×
New Mexico2,9811.08×
Maine2,7151.38×
New Hampshire2,6381.22×
Hawaii2,0910.88×
West Virginia1,9460.76×
Montana1,7231.13×
Rhode Island1,6470.94×
Delaware1,3230.87×
Vermont1,3011.35×
Washington, District of Columbia1,2470.75×
South Dakota1,2450.98×
North Dakota1,0800.96×
Alaska8650.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Michael Connelly audience
BrandAffinityCategory
Heather Graham32.66×Literature
MSN6.03×News
Harlan Coben35.48×Literature
Crime fiction10.91×Literature
Goodreads13.82×Literature
Google Books30.6×Literature
Bestseller8.23×Literature
28 Days Later12.38×Movies & TV
Book discussion club10.76×Literature
John Grisham32.03×Literature
Dan Brown35.26×Literature
Love Actually15.66×Movies & TV
David Baldacci37.05×Literature
Eyes Wide Shut14.11×Movies & TV
Tom Clancy26.8×Literature
Sam Elliott8.01×Movies & TV
Snapped9.58×Movies & TV
E-book readers6.12×Technology & Electronics
Jojo Moyes44.64×Literature
Federal Bureau of Investigation9.43×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Michael Connelly audience
TraitClusterScore
PatriotismCONSERVATISM1.75
TraditionCONSERVATISM1.48
Community OrientationOPEN1.45
Family OrientationCONSERVATISM1.45
SpiritualityBALANCE1.4
IndulgenceJOY1.36

Worldwide distribution

Worldwide audience distribution share by country for Michael Connelly
CountryShare
United States33.5%
United Kingdom13.7%
France9.4%

See Michael Connelly audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Michael Connelly have in United States?

Michael Connelly has an estimated audience of 550,116 people in United States, concentrated in California and Florida.

What is the gender split and age of Michael Connelly fans?

65.4% of Michael Connelly fans are female, 34.6% are male, with an average age of 51.8 years.

Which brands do Michael Connelly fans like most?

Michael Connelly fans show strongest brand affinity for Heather Graham (32.66×), MSN (6.03×), and Harlan Coben (35.48×) over the country average.

Where do Michael Connelly fans live in United States?

Michael Connelly fans in United States are most concentrated in California (reach 67,143), Florida (reach 37,536), and Texas (reach 33,573). These three regions account for the largest share of the active audience.

What other brands do Michael Connelly fans also like?

Beyond Michael Connelly itself, the audience over-indexes on MSN (6.03×), Harlan Coben (35.48×), Crime fiction (10.91×), and Goodreads (13.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Connelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.