Rascasse Audience Intelligence

Missions Audience in United States

A data profile of the people who buy, follow and care about Missions in United States — modelled from more than twelve digital signal sources. Missions has an estimated audience of 796,911 people in United States.

#47among Science Fiction & Fantasy in United States#2282among Movie / TV Show / Series in United States#5119in Movies & TV

The average Missions fan in United States is 30.2 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Social change, Self-love, Self-employment, with strongest over-indexing on Social change (5.78× the country average).

Demographically, the Missions audience skews balanced with an average age of 30.2, and over-indexes on personality traits such as Career Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Missions fan in United States is balanced, around 30.2 years old, with strong Career Orientation tendencies and a notable affinity for Social change.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Missions profile in United States.

Audience size
797K
in United States
Gender
51.0%♀
49.0% male
Age
30.2
average years
Country rank
#27534
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Missions viewers

51.0% are female, 49.0% are male, average age 30.2.

Fig. 02

Gender split

51.0%
Female
49.0%
Male
Demographic split for Missions audience in United States
MetricValue
Female51.0%
Male49.0%
Average age30.2
Estimated audience size796,911
Fig. 03

Age distribution

Ø 30.2
average years
Age distribution of the Missions audience in United States
Age bracketShare%
16-1944%
20-2924%
30-3914%
40-4912%
50+6%
Fig. 04

Worldwide distribution

68.0%

of the worldwide Missions audience comes from United States.

Worldwide audience distribution share by country for Missions
CountryShare
United States68.0%
Italy18.0%
Germany11.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Missions audience in United States is strongest.

Fig. 05

Top regions by affinity

Missions fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~20K5.97×
02South Dakota~5K2.74×
03Kansas~20K2.49×
04Texas~200K2.20×
05Washington, District of Columbia~5K2.08×
06California~200K1.69×
07Massachusetts~30K1.59×
08Missouri~20K1.35×
09Arizona~20K1.17×
10Nebraska~4K1.05×
11Illinois~30K1.02×
12Indiana~20K1.02×
13Maryland~10K0.99×
14New Mexico~4K0.92×
15Colorado~10K0.89×
16New Hampshire~3K0.89×
17Virginia~20K0.88×
18Oklahoma~8K0.87×
19Washington~10K0.86×
20Oregon~8K0.85×
21Mississippi~6K0.84×
22Montana~2K0.84×
23Utah~6K0.82×
24Delaware~2K0.81×
25Arkansas~5K0.80×
26North Carolina~20K0.78×
27Florida~40K0.76×
28North Dakota~1K0.76×
29Minnesota~9K0.75×
30Iowa~5K0.74×
31New York~30K0.73×
32Idaho~3K0.73×
33Louisiana~8K0.72×
34Kentucky~7K0.72×
35Alaska~1K0.72×
36Tennessee~10K0.71×
37Pennsylvania~20K0.70×
38Michigan~10K0.69×
39West Virginia~3K0.69×
40Georgia~20K0.68×
41South Carolina~8K0.68×
42Alabama~8K0.68×
43Connecticut~6K0.67×
44Vermont<1K0.67×
45Hawaii~2K0.66×
46Wisconsin~8K0.65×
47Ohio~20K0.64×
48Nevada~5K0.64×
49Maine~2K0.61×
50New Jersey~10K0.58×
Fig. 06

Affinity by region

Affinity by region — Missions, United States
0.58×1.00×5.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Missions audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Missions audience
#·InterestCategoryAffinity×
01Social changePolitics & Society5.78×
02Self-healingHealth3.70×
03Self-employmentBusiness & Career3.47×
04Unique GiftsShopping3.16×
05FreelancerBusiness & Career3.10×
06Young-adult fictionLiterature3.03×
07ExhibitionArts & Culture3.03×
08Self-loveHealth2.97×
09E-book readersTechnology & Electronics2.86×
10Motivational speakingBusiness & Career2.49×
11Job interviewBusiness & Career2.43×
12Academic degreeBusiness & Career2.31×
13Simple livingPolitics & Society2.20×
14BirdwatchingPets & Animals2.10×
15Google DriveTechnology & Electronics1.82×
16Self-awarenessHealth1.81×
17Quality of lifeHealth1.78×
18Psychological thrillerLiterature1.63×
19Self-esteemHealth1.55×
20Hair ExtensionsBeauty & Wellness1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Missions audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Missions audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.43×
TraditionCONSERVATISM1.43×
MindfulnessBALANCE1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Missions audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.60×
Pet OwnershipJOY0.96×
Need for SecurityCONSERVATISM1.04×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Missions have in United States?

Missions has an estimated audience of 796,911 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Missions viewers?

51.0% of Missions fans are female, 49.0% are male, with an average age of 30.2 years.

03

Which brands do Missions fans like most?

Missions fans show strongest brand affinity for Social change (5.78×), Self-love (2.97×), and Self-employment (3.47×) over the country average.

04

Where do Missions fans live in United States?

Missions fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Missions fans also like?

Beyond Missions itself, the audience over-indexes on Self-love (2.97×), Self-employment (3.47×), Quality of life (1.78×), and Google Drive (1.82×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Science Fiction & Fantasy audiences in United States

See Missions audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Missions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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