Rascasse Audience Intelligence

Mobile application development Audience in United States

A data profile of the people who buy, follow and care about Mobile application development in United States — modelled from more than twelve digital signal sources. Mobile application development has an estimated audience of 1,206,721 people in United States.

The average Mobile application development fan in United States is 31.9 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Internet security, Business intelligence, Data visualization, with strongest over-indexing on Internet security (111.32× the country average).

Demographically, the Mobile application development audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Need for Security, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mobile application development fan in United States is balanced, around 31.9 years old, with strong Need for Security tendencies and a notable affinity for Internet security.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mobile application development profile in United States.

Audience size
1.2M
in United States
Gender
48.2%
51.8% male
Age
31.9
average years
Country rank
#20808
Topic in United States
Fig. 01

Search interest · 12-month trend

+1378%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mobile application development fans

48.2% are female, 51.8% are male, average age 31.9.

Fig. 02

Gender split

48.2%
Female
51.8%
Male
Demographic split for Mobile application development audience in United States
MetricValue
Female48.2%
Male51.8%
Average age31.9
Estimated audience size1,206,721
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Mobile application development audience in United States
Age bracketShare%
16-1940%
20-2922%
30-3916%
40-4913%
50+9%
Fig. 04

Worldwide distribution

12.9%

of the worldwide Mobile application development audience comes from United States.

Worldwide audience distribution share by country for Mobile application development
CountryShare
United States12.9%
India11.2%
Japan5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mobile application development audience in United States is strongest.

Fig. 05

Top regions by affinity

Mobile application development fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~60K6.59×
02Washington, District of Columbia~8K2.32×
03Louisiana~30K2.19×
04Texas~200K1.95×
05Arkansas~20K1.80×
06Florida~100K1.74×
07New York~100K1.72×
08New Mexico~10K1.63×
09Oklahoma~20K1.55×
10Colorado~30K1.37×
11California~200K1.24×
12Mississippi~10K1.21×
13Wyoming~2K1.02×
14Georgia~40K0.97×
15South Carolina~20K0.95×
16Alabama~20K0.89×
17Utah~9K0.87×
18North Carolina~30K0.86×
19Tennessee~20K0.86×
20Maryland~20K0.85×
21Massachusetts~20K0.78×
22Idaho~5K0.77×
23New Jersey~20K0.75×
24Illinois~30K0.74×
25Arizona~20K0.74×
26Missouri~10K0.74×
27West Virginia~4K0.73×
28New Hampshire~3K0.73×
29Alaska~2K0.72×
30Pennsylvania~30K0.71×
31Connecticut~9K0.71×
32Delaware~2K0.71×
33North Dakota~2K0.69×
34Nevada~8K0.68×
35Washington~20K0.67×
36Oregon~9K0.67×
37Virginia~20K0.66×
38South Dakota~2K0.66×
39Ohio~20K0.65×
40Kentucky~10K0.65×
41Montana~2K0.65×
42Indiana~10K0.64×
43Rhode Island~2K0.63×
44Iowa~6K0.60×
45Michigan~20K0.59×
46Nebraska~3K0.56×
47Maine~2K0.54×
48Wisconsin~10K0.53×
49Hawaii~3K0.53×
50Minnesota~9K0.51×
Fig. 06

Affinity by region

Affinity by region — Mobile application development, United States
0.51×1.00×6.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mobile application development audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mobile application development audience
#·InterestCategoryAffinity×
01Internet securityTechnology & Electronics111.32×
02Internet safetyInternet & Social Media58.30×
03Reseller web hostingTechnology & Electronics57.40×
04Data visualizationTechnology & Electronics53.43×
05Product HuntInternet & Social Media51.06×
06Business intelligenceBusiness & Career47.22×
07International educationBusiness & Career28.06×
08Amazon Web ServicesTechnology & Electronics15.97×
09Web serverTechnology & Electronics15.14×
10Data scienceBusiness & Career13.45×
11Information securityBusiness & Career12.02×
12Sustainable energyHome & Garden9.98×
13Retail bankingBusiness & Career9.15×
14Online bankingBusiness & Career7.84×
15Computer securityBusiness & Career7.80×
16InnovationBusiness & Career7.60×
17LinkedInInternet & Social Media6.91×
18Renewable energyBusiness & Career6.50×
19FedExBusiness & Career5.24×
20Google DriveTechnology & Electronics3.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mobile application development audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mobile application development audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM14.04×
SustainabilityBALANCE2.66×
Family OrientationCONSERVATISM2.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mobile application development audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.58×
CreativityOPEN0.66×
Healthy LifestyleBALANCE0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mobile application development have in United States?

Mobile application development has an estimated audience of 1,206,721 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Mobile application development fans?

48.2% of Mobile application development fans are female, 51.8% are male, with an average age of 31.9 years.

03

Which brands do Mobile application development fans like most?

Mobile application development fans show strongest brand affinity for Internet security (111.32×), Business intelligence (47.22×), and Data visualization (53.43×) over the country average.

04

Where do Mobile application development fans live in United States?

Mobile application development fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Mobile application development fans also like?

Beyond Mobile application development itself, the audience over-indexes on Business intelligence (47.22×), Data visualization (53.43×), Web server (15.14×), and International education (28.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mobile application development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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