Mobile application development Audience in United States

Mobile application development logo

Mobile application development has an estimated audience of 1,206,721 people in United States. 48.2% are female, 51.8% are male, average age 31.9. Top regions: California, New York, Texas. Top brand affinities: Indeed.com, Data visualization, Business intelligence, Internet security, Autism Awareness.

The average Mobile application development fan in United States is 31.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Indeed.com, Data visualization, Business intelligence, with strongest over-indexing on Indeed.com (12.9× the country average). Demographically, the Mobile application development audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Need for Security, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Mobile application development fans

Demographic split for Mobile application development audience in United States
MetricValue
Female48.2%
Male51.8%
Average age31.9
Estimated audience size1,206,721

Audience persona

The typical Mobile application development fan in United States is balanced, around 31.9 years old, with strong Need for Security tendencies and a notable affinity for Indeed.com.

Top regions in United States

Top regions ranked by reach for Mobile application development in United States
RegionReachAffinity
California177,3321.34×
New York138,3332.05×
Texas111,7341.08×
Florida80,0960.98×
Georgia63,6651.71×
Illinois47,8061.19×
Colorado35,3551.86×
Pennsylvania35,0180.86×
North Carolina34,7950.96×
Virginia34,4641.17×
Ohio31,6340.85×
New Jersey30,5260.99×
Massachusetts29,1941.23×
Washington28,6101.18×
Arizona25,9101.05×
Maryland25,4801.23×
Michigan24,6970.78×
Kansas24,2312.55×
Utah24,2102.24×
Indiana22,3951.02×
Wisconsin19,7561.09×
Missouri19,3551×
Tennessee18,7550.77×
Oregon16,6001.2×
Louisiana15,0360.97×
Kentucky14,9360.99×
Minnesota14,4000.83×
Alabama14,1500.84×
Oklahoma12,1090.9×
South Carolina11,6380.64×
Arkansas8,7500.88×
Iowa7,6680.77×
Nevada7,2410.62×
Connecticut6,3030.52×
Washington, District of Columbia6,2351.72×
Mississippi5,9470.6×
Nebraska4,4560.74×
New Hampshire4,1710.88×
Rhode Island3,4180.89×
Hawaii3,3830.65×
Idaho3,2580.54×
New Mexico3,2010.53×
Delaware2,4050.72×
Vermont2,1611.02×
West Virginia2,1480.38×
Wyoming1,9861.11×
Alaska1,8370.71×
Montana1,7350.52×
South Dakota1,7120.61×
North Dakota1,6670.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mobile application development audience
BrandAffinityCategory
Indeed.com12.9×Business & Career
Data visualization60.12×Technology & Electronics
Business intelligence42.52×Business & Career
Internet security75×Technology & Electronics
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Google Maps6.04×Internet & Social Media
Oracle Corporation25.44×Technology & Electronics
Microblogging12.67×Technology & Electronics
Google News8.17×News
Singer-songwriter5.51×Music & Radio
HubSpot19.82×Internet & Social Media
Capital One5.35×Business & Career
Data science15.51×Business & Career
Internet safety54.15×Internet & Social Media
Income tax13.19×Business & Career
Planet Fitness4.34×Sports
LastPass22.52×Technology & Electronics
DeviantArt7.02×Internet & Social Media
Reseller web hosting60.48×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mobile application development audience
TraitClusterScore
Need for SecurityCONSERVATISM12.69
LGBTQ+ IdentityOPEN2.73
Early Adopter MentalityPOWER2.04
Urban LifestyleOPEN1.71
Career OrientationPOWER1.64
Social Media UsageJOY1.58

Worldwide distribution

Worldwide audience distribution share by country for Mobile application development
CountryShare
United States13.0%
India11.2%
Japan5.6%

See Mobile application development audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Mobile application development have in United States?

Mobile application development has an estimated audience of 1,206,721 people in United States, concentrated in California and New York.

What is the gender split and age of Mobile application development fans?

48.2% of Mobile application development fans are female, 51.8% are male, with an average age of 31.9 years.

Which brands do Mobile application development fans like most?

Mobile application development fans show strongest brand affinity for Indeed.com (12.9×), Data visualization (60.12×), and Business intelligence (42.52×) over the country average.

Where do Mobile application development fans live in United States?

Mobile application development fans in United States are most concentrated in California (reach 177,332), New York (reach 138,333), and Texas (reach 111,734). These three regions account for the largest share of the active audience.

What other brands do Mobile application development fans also like?

Beyond Mobile application development itself, the audience over-indexes on Data visualization (60.12×), Business intelligence (42.52×), Internet security (75×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mobile application development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.