Mobile telephony Audience in United States

Mobile telephony logo

Mobile telephony has an estimated audience of 1,982,042 people in United States. 51.3% are female, 48.7% are male, average age 39.5. Top regions: Louisiana, Tennessee, Indiana. Top brand affinities: Combat sport, Dog breed, 3D printing, Elie Tahari, Arnold Palmer.

The average Mobile telephony fan in United States is 39.5 years old, balanced, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Tennessee, Indiana. Top brand affinities include Combat sport, Dog breed, 3D printing, with strongest over-indexing on Combat sport (3.1× the country average). Demographically, the Mobile telephony audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Extroversion, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 30 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Mobile telephony fans

Demographic split for Mobile telephony audience in United States
MetricValue
Female51.3%
Male48.7%
Average age39.5
Estimated audience size1,982,042

Audience persona

The typical Mobile telephony fan in United States is balanced, around 39.5 years old, with strong Extroversion tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for Mobile telephony in United States
RegionReachAffinity
Louisiana37,6501.47×
Tennessee33,3880.84×
Indiana32,2980.89×
Kansas32,2902.07×
Missouri31,2800.98×
Florida31,0400.23×
California30,9150.14×
Texas30,8610.18×
Iowa30,6541.88×
North Carolina30,0320.5×
Ohio29,9110.49×
Georgia29,7890.49×
Michigan29,7760.57×
Wisconsin29,6170.99×
Arizona28,5220.7×
New York28,4570.26×
Pennsylvania28,3970.43×
Connecticut28,1631.42×
Nevada27,9681.46×
Rhode Island27,8144.41×
Oregon27,6111.22×
Virginia27,2680.56×
Maryland27,1310.8×
New Jersey27,0660.54×
Illinois26,6350.4×
Minnesota26,4620.93×
Massachusetts26,1900.67×
Washington25,5660.64×
Colorado25,4950.82×
Washington, District of Columbia17,9853.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mobile telephony audience
BrandAffinityCategory
Combat sport3.1×Sports
Dog breed1.61×Pets & Animals
3D printing2.8×Technology & Electronics
Elie Tahari12.14×Fashion & Accessoires
Arnold Palmer5.56×Sports
Panama2.98×Travel & Leisure
Voltron: Legendary Defender12.65×Movies & TV
Racing2.06×Cars & Mobility
Nationality1.64×Politics & Society
South Asian cuisine5.79×Food & Beverages
Mothercare1.83×Kids & Family
Mortgage insurance2.25×Business & Career
David Yurman1.52×Fashion & Accessoires
Magazine (band)2.74×Music & Radio
Bunga bunga33.67×Politics & Society
Assassin's Creed: Brotherhood4.4×Games
Vijesti.ba7.24×News
Penn & Teller3.17×Movies & TV
Stamp collecting1.79×Home & Garden
Sears1.57×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mobile telephony audience
TraitClusterScore
ExtroversionTHRILL1.87
Convenience OrientationPREMIUM1.31
Need for SecurityCONSERVATISM1.22
Urban LifestyleOPEN1.2
MindfulnessBALANCE1.16
SpiritualityBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Mobile telephony
CountryShare
Germany10.5%
Italy9.8%
United States9.5%

See Mobile telephony audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Mobile telephony have in United States?

Mobile telephony has an estimated audience of 1,982,042 people in United States, concentrated in Louisiana and Tennessee.

What is the gender split and age of Mobile telephony fans?

51.3% of Mobile telephony fans are female, 48.7% are male, with an average age of 39.5 years.

Which brands do Mobile telephony fans like most?

Mobile telephony fans show strongest brand affinity for Combat sport (3.1×), Dog breed (1.61×), and 3D printing (2.8×) over the country average.

Where do Mobile telephony fans live in United States?

Mobile telephony fans in United States are most concentrated in Louisiana (reach 37,650), Tennessee (reach 33,388), and Indiana (reach 32,298). These three regions account for the largest share of the active audience.

What other brands do Mobile telephony fans also like?

Beyond Mobile telephony itself, the audience over-indexes on Dog breed (1.61×), 3D printing (2.8×), Elie Tahari (12.14×), and Arnold Palmer (5.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mobile telephony. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.