Mobile telephony Audience in United States
Mobile telephony has an estimated audience of 1,982,042 people in United States. 51.3% are female, 48.7% are male, average age 39.5. Top regions: Louisiana, Tennessee, Indiana. Top brand affinities: Mobile phone accessories, PSV Eindhoven, Office 365, Web server, Deutsche Eishockey Liga.
The average Mobile telephony fan in United States is 39.5 years old, balanced, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Tennessee, Indiana. Top brand affinities include Mobile phone accessories, PSV Eindhoven, Office 365, with strongest over-indexing on Mobile phone accessories (25.97× the country average). Demographically, the Mobile telephony audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Extroversion, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 30 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Mobile telephony fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 39.5 |
| Estimated audience size | 1,982,042 |
Audience persona
The typical Mobile telephony fan in United States is balanced, around 39.5 years old, with strong Extroversion tendencies and a notable affinity for Mobile phone accessories.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Louisiana | 37,650 | 1.47× |
| Tennessee | 33,388 | 0.84× |
| Indiana | 32,298 | 0.89× |
| Kansas | 32,290 | 2.07× |
| Missouri | 31,280 | 0.98× |
| Florida | 31,040 | 0.23× |
| California | 30,915 | 0.14× |
| Texas | 30,861 | 0.18× |
| Iowa | 30,654 | 1.88× |
| North Carolina | 30,032 | 0.5× |
| Ohio | 29,911 | 0.49× |
| Georgia | 29,789 | 0.49× |
| Michigan | 29,776 | 0.57× |
| Wisconsin | 29,617 | 0.99× |
| Arizona | 28,522 | 0.7× |
| New York | 28,457 | 0.26× |
| Pennsylvania | 28,397 | 0.43× |
| Connecticut | 28,163 | 1.42× |
| Nevada | 27,968 | 1.46× |
| Rhode Island | 27,814 | 4.41× |
| Oregon | 27,611 | 1.22× |
| Virginia | 27,268 | 0.56× |
| Maryland | 27,131 | 0.8× |
| New Jersey | 27,066 | 0.54× |
| Illinois | 26,635 | 0.4× |
| Minnesota | 26,462 | 0.93× |
| Massachusetts | 26,190 | 0.67× |
| Washington | 25,566 | 0.64× |
| Colorado | 25,495 | 0.82× |
| Washington, District of Columbia | 17,985 | 3.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mobile phone accessories | 25.97× | Technology & Electronics |
| PSV Eindhoven | 52.19× | Sports |
| Office 365 | 14.4× | Technology & Electronics |
| Web server | 8.06× | Technology & Electronics |
| Deutsche Eishockey Liga | 35.2× | Sports |
| Back to the Future | 12.65× | Movies & TV |
| Feyenoord | 33.67× | Sports |
| Nvidia | 7.94× | Technology & Electronics |
| FC Bayern Munich | 4.65× | Sports |
| Android (operating system) | 2.29× | Technology & Electronics |
| Google Drive | 2.47× | Technology & Electronics |
| Office supplies | 7.6× | Business & Career |
| GeForce | 12.14× | Technology & Electronics |
| Pizza Hut | 2.38× | Food & Beverages |
| Livemusic | 2.9× | Music & Radio |
| Las Vegas | 2.43× | Travel & Leisure |
| Home Office | 7.5× | Business & Career |
| Real Madrid C.F. | 2.36× | Sports |
| Game consoles | 2.31× | Technology & Electronics |
| Dollar General | 1.8× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.87 |
| Convenience Orientation | PREMIUM | 1.31 |
| Need for Security | CONSERVATISM | 1.22 |
| Urban Lifestyle | OPEN | 1.2 |
| Mindfulness | BALANCE | 1.16 |
| Spirituality | BALANCE | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 10.5% |
| Italy | 9.8% |
| United States | 9.5% |
See Mobile telephony audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Mobile telephony have in United States?
Mobile telephony has an estimated audience of 1,982,042 people in United States, concentrated in Louisiana and Tennessee.
What is the gender split and age of Mobile telephony fans?
51.3% of Mobile telephony fans are female, 48.7% are male, with an average age of 39.5 years.
Which brands do Mobile telephony fans like most?
Mobile telephony fans show strongest brand affinity for Mobile phone accessories (25.97×), PSV Eindhoven (52.19×), and Office 365 (14.4×) over the country average.
Where do Mobile telephony fans live in United States?
Mobile telephony fans in United States are most concentrated in Louisiana (reach 37,650), Tennessee (reach 33,388), and Indiana (reach 32,298). These three regions account for the largest share of the active audience.
What other brands do Mobile telephony fans also like?
Beyond Mobile telephony itself, the audience over-indexes on PSV Eindhoven (52.19×), Office 365 (14.4×), Web server (8.06×), and Deutsche Eishockey Liga (35.2×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mobile telephony. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.