Rascasse Audience Intelligence

Modern history Audience in United States

A data profile of the people who buy, follow and care about Modern history in United States — modelled from more than twelve digital signal sources. Modern history has an estimated audience of 4,514,558 people in United States.

#4027among Topic in United States#469in Politics & Society

The average Modern history fan in United States is 45.1 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Reddit, Liev Schreiber, CouchSurfing, with strongest over-indexing on Reddit (2.87× the country average).

Demographically, the Modern history audience skews balanced with an average age of 45.1, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Modern history fan in United States is balanced, around 45.1 years old, with strong Patriotism tendencies and a notable affinity for Reddit.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Modern history profile in United States.

Audience size
4.5M
in United States
Gender
47.1%♀
52.9% male
Age
45.1
average years
Country rank
#7283
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Modern history fans

47.1% are female, 52.9% are male, average age 45.1.

Fig. 02

Gender split

47.1%
Female
52.9%
Male
Demographic split for Modern history audience in United States
MetricValue
Female47.1%
Male52.9%
Average age45.1
Estimated audience size4,514,558
Fig. 03

Age distribution

Ø 45.1
average years
Age distribution of the Modern history audience in United States
Age bracketShare%
16-1913%
20-2912%
30-3915%
40-4920%
50+40%
Fig. 04

Worldwide distribution

32.0%

of the worldwide Modern history audience comes from United States.

Worldwide audience distribution share by country for Modern history
CountryShare
United States32.0%
United Kingdom9.5%
Spain5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Modern history audience in United States is strongest.

Fig. 05

Top regions by affinity

Modern history fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~100K2.46×
02North Carolina~300K2.02×
03South Carolina~100K1.94×
04Mississippi~70K1.93×
05Tennessee~100K1.44×
06Georgia~200K1.16×
07Utah~50K1.15×
08Virginia~100K1.13×
09Alabama~70K1.13×
10Arkansas~40K1.13×
11Alaska~10K1.10×
12Massachusetts~100K1.09×
13Connecticut~50K1.09×
14Vermont~8K1.06×
15Washington, District of Columbia~10K1.05×
16North Dakota~10K1.05×
17Texas~400K1.04×
18Kentucky~60K1.03×
19Maine~20K1.03×
20Missouri~70K1.02×
21Rhode Island~10K1.02×
22South Dakota~10K1.02×
23Montana~10K1.00×
24Maryland~80K0.98×
25Kansas~30K0.98×
26Delaware~10K0.97×
27Hawaii~20K0.96×
28West Virginia~20K0.95×
29New Hampshire~20K0.94×
30Idaho~20K0.92×
31Oklahoma~50K0.91×
32Florida~300K0.90×
33New Mexico~20K0.90×
34Nebraska~20K0.90×
35Iowa~30K0.86×
36New Jersey~100K0.85×
37Nevada~40K0.84×
38Minnesota~50K0.82×
39Oregon~40K0.81×
40Wisconsin~50K0.79×
41Pennsylvania~100K0.78×
42Indiana~60K0.77×
43Michigan~90K0.75×
44Colorado~50K0.75×
45Arizona~70K0.74×
46Washington~70K0.73×
47Ohio~100K0.72×
48New York~200K0.70×
49Illinois~100K0.70×
50California~300K0.65×
Fig. 06

Affinity by region

Affinity by region — Modern history, United States
0.65×1.00×2.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Modern history audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Modern history audience
#·InterestCategoryAffinity×
01CouchSurfingTravel & Leisure24.48×
02Liev SchreiberMovies & TV13.26×
03Steve IrwinMovies & TV8.06×
04Web serverTechnology & Electronics3.77×
05Sustainable energyHome & Garden2.99×
06RedditInternet & Social Media2.87×
07Political scienceBusiness & Career2.70×
08Denver NuggetsSports2.51×
09Renewable energyBusiness & Career2.42×
10Diane KeatonMovies & TV2.29×
11Online newspaperNews2.15×
12FedExBusiness & Career2.00×
13SubwayFood & Beverages1.89×
14NatureHome & Garden1.78×
15Burger KingFood & Beverages1.77×
16Fox News ChannelMovies & TV1.73×
17McDonald'sFood & Beverages1.69×
18MSNNews1.60×
19Nonprofit organizationPolitics & Society1.60×
20VacationsTravel & Leisure1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Modern history audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Modern history audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.53×
IndividualismJOY1.81×
SpiritualityBALANCE1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Modern history audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
Healthy LifestyleBALANCE0.82×
Design AffinityPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Modern history have in United States?

Modern history has an estimated audience of 4,514,558 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Modern history fans?

47.1% of Modern history fans are female, 52.9% are male, with an average age of 45.1 years.

03

Which brands do Modern history fans like most?

Modern history fans show strongest brand affinity for Reddit (2.87×), Liev Schreiber (13.26×), and CouchSurfing (24.48×) over the country average.

04

Where do Modern history fans live in United States?

Modern history fans in United States are most concentrated in Texas (reach ~400K), California (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Modern history fans also like?

Beyond Modern history itself, the audience over-indexes on Liev Schreiber (13.26×), CouchSurfing (24.48×), Nature (1.78×), and Steve Irwin (8.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Modern history audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Modern history. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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