Mousepad Audience in United States

Mousepad logo

Mousepad has an estimated audience of 528,346 people in United States. 35.0% are female, 65.0% are male, average age 34.2. Top regions: California, Texas, Florida. Top brand affinities: Anime convention, Anime and manga fandom, Otaku, Computer keyboard, Crunchyroll.

The average Mousepad fan in United States is 34.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Anime convention, Anime and manga fandom, Otaku, with strongest over-indexing on Anime convention (8.36× the country average). Demographically, the Mousepad audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Urban Lifestyle, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Mousepad fans

Demographic split for Mousepad audience in United States
MetricValue
Female35.0%
Male65.0%
Average age34.2
Estimated audience size528,346

Audience persona

The typical Mousepad fan in United States is more male, around 34.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Anime convention.

Top regions in United States

Top regions ranked by reach for Mousepad in United States
RegionReachAffinity
California75,3451.3×
Texas58,8041.29×
Florida38,2661.07×
New York30,3851.03×
Illinois19,1581.09×
Pennsylvania17,6760.99×
Georgia17,2551.06×
North Carolina16,4611.04×
Ohio15,7740.97×
Michigan13,7460.99×
Virginia13,6731.06×
New Jersey13,1030.98×
Washington11,1841.06×
Arizona11,1451.03×
Tennessee11,0261.04×
Massachusetts10,6871.03×
Indiana9,6611×
Missouri8,5991.01×
Maryland8,5380.94×
Colorado8,0670.97×
Minnesota8,0531.06×
Alabama7,8171.06×
South Carolina7,3940.93×
Wisconsin7,3130.92×
Kentucky7,1741.08×
Louisiana6,8611.01×
Oregon6,3881.05×
Oklahoma6,1581.05×
Utah5,1731.09×
Connecticut5,0740.96×
Nevada4,8940.96×
Arkansas4,6771.07×
Kansas4,6001.1×
Iowa4,4841.03×
Mississippi4,1590.96×
Idaho2,8081.06×
Nebraska2,7121.02×
New Mexico2,6931.02×
West Virginia2,6171.06×
Hawaii2,1490.95×
New Hampshire1,9470.94×
Maine1,8170.96×
Rhode Island1,5050.9×
Montana1,3830.94×
Washington, District of Columbia1,3400.84×
South Dakota1,1050.91×
North Dakota1,0921.01×
Delaware1,0550.72×
Alaska1,0010.89×
Vermont7100.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mousepad audience
BrandAffinityCategory
Anime convention8.36×Literature
Anime and manga fandom7.44×Literature
Otaku7.66×Literature
Computer keyboard12.98×Technology & Electronics
Crunchyroll8.04×Games
PC game6.65×Games
Epic Games7.83×Games
My Hero Academia9.57×Literature
Gamer4.56×Games
Micro Center6.95×Shopping
Mobile game3.81×Games
Yu-Gi-Oh! Trading Card Game9.46×Games
Hunter × Hunter9.69×Literature
Pokémon (video game series)5.93×Games
Roblox6.7×Games
Fnatic33.54×Sports
Mouse (computing)18.23×Technology & Electronics
Pokémon4.56×Games
Electronic sports7.79×Sports
Twitch4.34×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mousepad audience
TraitClusterScore
Urban LifestyleOPEN3.22
Luxury OrientationPREMIUM2.93
Early Adopter MentalityPOWER2.03
Risk AppetiteTHRILL1.58
Price SensitivityPREMIUM1.52
ExtroversionTHRILL1.2

Worldwide distribution

Worldwide audience distribution share by country for Mousepad
CountryShare
Japan12.0%
United States10.2%
Taiwan6.8%

See Mousepad audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Mousepad have in United States?

Mousepad has an estimated audience of 528,346 people in United States, concentrated in California and Texas.

What is the gender split and age of Mousepad fans?

35.0% of Mousepad fans are female, 65.0% are male, with an average age of 34.2 years.

Which brands do Mousepad fans like most?

Mousepad fans show strongest brand affinity for Anime convention (8.36×), Anime and manga fandom (7.44×), and Otaku (7.66×) over the country average.

Where do Mousepad fans live in United States?

Mousepad fans in United States are most concentrated in California (reach 75,345), Texas (reach 58,804), and Florida (reach 38,266). These three regions account for the largest share of the active audience.

What other brands do Mousepad fans also like?

Beyond Mousepad itself, the audience over-indexes on Anime and manga fandom (7.44×), Otaku (7.66×), Computer keyboard (12.98×), and Crunchyroll (8.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mousepad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.