Computer keyboard Audience in United States

Computer keyboard logo

Computer keyboard has an estimated audience of 5,503,589 people in United States. 43.4% are female, 56.6% are male, average age 36.9. Top regions: California, Texas, Florida. Top brand affinities: Wikia, Urban Outfitters, Israel, Pro-Ject, Bridget Jones: The Edge of Reason.

The average Computer keyboard fan in United States is 36.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wikia, Urban Outfitters, Israel, with strongest over-indexing on Wikia (5.02× the country average). Demographically, the Computer keyboard audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Computer keyboard fans

Demographic split for Computer keyboard audience in United States
MetricValue
Female43.4%
Male56.6%
Average age36.9
Estimated audience size5,503,589

Audience persona

The typical Computer keyboard fan in United States is more male, around 36.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Wikia.

Top regions in United States

Top regions ranked by reach for Computer keyboard in United States
RegionReachAffinity
California561,7250.93×
Texas500,4951.06×
Florida361,1500.97×
New York281,5580.92×
Illinois176,1750.96×
Pennsylvania174,0270.94×
Georgia169,5011×
North Carolina161,0740.97×
Ohio160,1820.94×
Virginia145,3791.08×
Michigan137,9850.96×
Washington121,7371.1×
Tennessee121,1991.1×
New Jersey118,9550.85×
Arizona114,9011.02×
Indiana106,0461.05×
Massachusetts100,4970.93×
Missouri95,8471.08×
Colorado91,9371.06×
Maryland89,8380.95×
Alabama87,1411.13×
South Carolina84,9321.03×
Minnesota81,0841.03×
Kentucky78,9161.14×
Wisconsin76,0010.92×
Louisiana73,3611.03×
Oklahoma68,3131.12×
Oregon63,7001.01×
Nevada53,7141.01×
Arkansas52,3151.15×
Mississippi52,3071.15×
Iowa51,7891.14×
Connecticut50,1620.91×
Utah50,0871.02×
Kansas46,4471.07×
Nebraska29,7831.08×
New Mexico29,2921.06×
Hawaii27,7711.17×
Idaho27,3990.99×
West Virginia23,5410.92×
Maine19,0510.97×
New Hampshire18,8230.87×
Washington, District of Columbia15,2640.92×
Montana15,0260.98×
Rhode Island14,1860.81×
Alaska12,5111.06×
Delaware12,2080.8×
South Dakota12,2000.96×
North Dakota11,4131.01×
Vermont7,5210.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Computer keyboard audience
BrandAffinityCategory
Wikia5.02×Internet & Social Media
Urban Outfitters2.01×Shopping
Israel2.19×Travel & Leisure
Pro-Ject4.18×Music & Radio
Bridget Jones: The Edge of Reason20×Movies & TV
Atkins diet4.91×Health
Nebraska Cornhuskers football3.37×Sports
Zach Ertz6.42×Sports
Home staging4.14×Home & Garden
Monogram2.77×Home & Garden
Jesse Plemons2.45×Movies & TV
Berenstain Bears5.14×Literature
Mangaka2.4×Literature
Nuts (film)3.14×Movies & TV
Kendra Scott1.53×Fashion & Accessoires
Staycation1.65×Home & Garden
UK garage2.7×Music & Radio
ENA (Emergency Nurses Association)6.04×Health
Hebe3.04×Home & Garden
Emilio Estefan6.71×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Computer keyboard audience
TraitClusterScore
Early Adopter MentalityPOWER2.15
LGBTQ+ IdentityOPEN1.5
Social Media UsageJOY1.42
Need for SecurityCONSERVATISM1.42
Price SensitivityPREMIUM1.37
Family OrientationCONSERVATISM1.3

Worldwide distribution

Worldwide audience distribution share by country for Computer keyboard
CountryShare
United States23.9%
India7.6%
Japan6.9%

See Computer keyboard audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Computer keyboard have in United States?

Computer keyboard has an estimated audience of 5,503,589 people in United States, concentrated in California and Texas.

What is the gender split and age of Computer keyboard fans?

43.4% of Computer keyboard fans are female, 56.6% are male, with an average age of 36.9 years.

Which brands do Computer keyboard fans like most?

Computer keyboard fans show strongest brand affinity for Wikia (5.02×), Urban Outfitters (2.01×), and Israel (2.19×) over the country average.

Where do Computer keyboard fans live in United States?

Computer keyboard fans in United States are most concentrated in California (reach 561,725), Texas (reach 500,495), and Florida (reach 361,150). These three regions account for the largest share of the active audience.

What other brands do Computer keyboard fans also like?

Beyond Computer keyboard itself, the audience over-indexes on Urban Outfitters (2.01×), Israel (2.19×), Pro-Ject (4.18×), and Bridget Jones: The Edge of Reason (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Computer keyboard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.