Rascasse Audience Intelligence

Computer keyboard Audience in United States

A data profile of the people who buy, follow and care about Computer keyboard in United States — modelled from more than twelve digital signal sources. Computer keyboard has an estimated audience of 5,503,589 people in United States.

#3559among Topic in United States#269in Technology & Electronics

The average Computer keyboard fan in United States is 36.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, Virtual reality, Twitch, with strongest over-indexing on Reddit (2.14× the country average).

Demographically, the Computer keyboard audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Computer keyboard fan in United States is more male, around 36.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Reddit.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Computer keyboard profile in United States.

Audience size
5.5M
in United States
Gender
43.4%♀
56.6% male
Age
36.9
average years
Country rank
#6142
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Computer keyboard fans

43.4% are female, 56.6% are male, average age 36.9.

Fig. 02

Gender split

43.4%
Female
56.6%
Male
Demographic split for Computer keyboard audience in United States
MetricValue
Female43.4%
Male56.6%
Average age36.9
Estimated audience size5,503,589
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Computer keyboard audience in United States
Age bracketShare%
16-1924%
20-2923%
30-3919%
40-4918%
50+16%
Fig. 04

Worldwide distribution

23.9%

of the worldwide Computer keyboard audience comes from United States.

Worldwide audience distribution share by country for Computer keyboard
CountryShare
United States23.9%
India7.6%
Japan6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Computer keyboard audience in United States is strongest.

Fig. 05

Top regions by affinity

Computer keyboard fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~30K1.21×
02Arkansas~50K1.17×
03Mississippi~50K1.16×
04Oklahoma~70K1.13×
05Alabama~90K1.12×
06Kentucky~80K1.11×
07Kansas~50K1.11×
08Nebraska~30K1.11×
09Iowa~50K1.09×
10New Mexico~30K1.09×
11Louisiana~80K1.07×
12Alaska~10K1.07×
13Tennessee~100K1.05×
14Utah~50K1.05×
15Missouri~90K1.04×
16Virginia~100K1.03×
17Washington~100K1.03×
18Colorado~90K1.03×
19South Carolina~80K1.02×
20Indiana~100K1.01×
21South Dakota~10K1.01×
22North Dakota~10K1.01×
23Texas~500K1.00×
24Montana~20K1.00×
25Arizona~100K0.99×
26Minnesota~80K0.99×
27Oregon~60K0.99×
28Nevada~50K0.99×
29Maine~20K0.99×
30Idaho~30K0.98×
31Georgia~200K0.97×
32Maryland~90K0.97×
33West Virginia~20K0.97×
34North Carolina~200K0.96×
35Washington, District of Columbia~20K0.96×
36Vermont~9K0.95×
37Ohio~200K0.94×
38Michigan~100K0.94×
39Florida~300K0.93×
40Wisconsin~80K0.92×
41Connecticut~50K0.92×
42New Hampshire~20K0.92×
43Pennsylvania~200K0.91×
44Illinois~200K0.91×
45Massachusetts~100K0.91×
46Rhode Island~20K0.90×
47California~500K0.88×
48New York~300K0.88×
49Delaware~10K0.87×
50New Jersey~100K0.83×
Fig. 06

Affinity by region

Affinity by region — Computer keyboard, United States
0.83×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Computer keyboard audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Computer keyboard audience
#·InterestCategoryAffinity×
01Solid-state driveTechnology & Electronics7.44×
02DellTechnology & Electronics6.77×
03EngadgetTechnology & Electronics5.48×
04Dropbox (service)Technology & Electronics4.42×
05Virtual realityTechnology & Electronics3.45×
06World of WarcraftGames3.39×
07Rick and MortyMovies & TV3.35×
08TwitchGames2.84×
09InnovationBusiness & Career2.53×
10MetaphysicsBusiness & Career2.40×
11ExpediaTravel & Leisure2.31×
12FedExBusiness & Career2.27×
13RedditInternet & Social Media2.14×
14Mobile gameGames2.12×
15SubwayFood & Beverages1.95×
16T-MobileTechnology & Electronics1.86×
17Burger KingFood & Beverages1.84×
18Planet FitnessSports1.79×
19Pizza HutFood & Beverages1.72×
20McDonald'sFood & Beverages1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Computer keyboard audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Computer keyboard audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.07×
PatriotismCONSERVATISM1.80×
Need for SecurityCONSERVATISM1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Computer keyboard audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
Pet OwnershipJOY0.77×
DIY MentalityTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Computer keyboard have in United States?

Computer keyboard has an estimated audience of 5,503,589 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Computer keyboard fans?

43.4% of Computer keyboard fans are female, 56.6% are male, with an average age of 36.9 years.

03

Which brands do Computer keyboard fans like most?

Computer keyboard fans show strongest brand affinity for Reddit (2.14×), Virtual reality (3.45×), and Twitch (2.84×) over the country average.

04

Where do Computer keyboard fans live in United States?

Computer keyboard fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Computer keyboard fans also like?

Beyond Computer keyboard itself, the audience over-indexes on Virtual reality (3.45×), Twitch (2.84×), Dell (6.77×), and T-Mobile (1.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Computer keyboard audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Computer keyboard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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