Computer keyboard Audience in Germany
Computer keyboard has an estimated audience of 1,062,222 people in Germany. 40.8% are female, 59.2% are male, average age 37.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Progressive rock, Maejo University, Pillow, Handmade Gifts.
The average Computer keyboard fan in Germany is 37.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Progressive rock, Maejo University, with strongest over-indexing on Gil Ofarim (2.06× the country average). Demographically, the Computer keyboard audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Computer keyboard fans
| Metric | Value |
|---|---|
| Female | 40.8% |
| Male | 59.2% |
| Average age | 37.6 |
| Estimated audience size | 1,062,222 |
Audience persona
The typical Computer keyboard fan in Germany is more male, around 37.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 197,894 | 0.85× |
| Bayern | 190,346 | 1.11× |
| Baden-Württemberg | 128,467 | 0.89× |
| Niedersachsen | 94,605 | 0.92× |
| Sachsen | 87,076 | 1.67× |
| Hessen | 67,214 | 0.83× |
| Rheinland-Pfalz | 50,892 | 0.96× |
| Berlin | 42,449 | 0.89× |
| Sachsen-Anhalt | 40,407 | 1.47× |
| Brandenburg | 37,688 | 1.14× |
| Thüringen | 35,023 | 1.29× |
| Schleswig-Holstein | 30,385 | 0.8× |
| Mecklenburg-Vorpommern | 22,943 | 1.13× |
| Hamburg | 15,582 | 0.65× |
| Saarland | 10,956 | 0.84× |
| Bremen | 5,047 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.06× | Music & Radio |
| Progressive rock | 2.38× | Music & Radio |
| Maejo University | 18.16× | Business & Career |
| Pillow | 1.77× | Home & Garden |
| Handmade Gifts | 1.78× | Kids & Family |
| Grappling | 1.73× | Sports |
| Grinch | 1.86× | Movies & TV |
| Figure painting (hobby) | 2.89× | Arts & Culture |
| Atkins diet | 4.07× | Health |
| Mido (footballer) | 4.13× | Sports |
| Eden Lake | 3.2× | Movies & TV |
| Golem | 2.06× | Technology & Electronics |
| Headhunters (film) | 2.86× | Movies & TV |
| Haitian Vodou | 1.7× | Politics & Society |
| Buddy – The Buddy Holly Story | 2.44× | Music & Radio |
| Building insulation | 2.09× | Home & Garden |
| Carrie (novel) | 2.72× | Literature |
| Cassoulet | 3.69× | Food & Beverages |
| Coworking | 1.79× | Business & Career |
| Standing rib roast | 3.47× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.92 |
| Convenience Orientation | PREMIUM | 1.34 |
| Career Orientation | POWER | 1.33 |
| Social Media Usage | JOY | 1.26 |
| Patriotism | CONSERVATISM | 1.24 |
| Sustainability | BALANCE | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.9% |
| India | 7.6% |
| Japan | 6.9% |
See Computer keyboard audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Computer keyboard have in Germany?
Computer keyboard has an estimated audience of 1,062,222 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Computer keyboard fans?
40.8% of Computer keyboard fans are female, 59.2% are male, with an average age of 37.6 years.
Which brands do Computer keyboard fans like most?
Computer keyboard fans show strongest brand affinity for Gil Ofarim (2.06×), Progressive rock (2.38×), and Maejo University (18.16×) over the country average.
Where do Computer keyboard fans live in Germany?
Computer keyboard fans in Germany are most concentrated in Nordrhein-Westfalen (reach 197,894), Bayern (reach 190,346), and Baden-Württemberg (reach 128,467). These three regions account for the largest share of the active audience.
What other brands do Computer keyboard fans also like?
Beyond Computer keyboard itself, the audience over-indexes on Progressive rock (2.38×), Maejo University (18.16×), Pillow (1.77×), and Handmade Gifts (1.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Computer keyboard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.