Rascasse Audience Intelligence

Music venue Audience in United States

A data profile of the people who buy, follow and care about Music venue in United States — modelled from more than twelve digital signal sources. Music venue has an estimated audience of 9,962,087 people in United States.

#90among Touchpoint in United States#259in Music & Radio

The average Music venue fan in United States is 44.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Ibiza, Web server, Ticketmaster, with strongest over-indexing on Ibiza (8.1× the country average).

Demographically, the Music venue audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Music venue fan in United States is balanced, around 44.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Ibiza.

Category: Music & Radio · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Music venue profile in United States.

Audience size
10M
in United States
Gender
53.0%♀
47.0% male
Age
44.3
average years
Country rank
#3588
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Music venue fans

53.0% are female, 47.0% are male, average age 44.3.

Fig. 02

Gender split

53.0%
Female
47.0%
Male
Demographic split for Music venue audience in United States
MetricValue
Female53.0%
Male47.0%
Average age44.3
Estimated audience size9,962,087
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Music venue audience in United States
Age bracketShare%
16-198%
20-2916%
30-3919%
40-4927%
50+30%
Fig. 04

Worldwide distribution

42.7%

of the worldwide Music venue audience comes from United States.

Worldwide audience distribution share by country for Music venue
CountryShare
United States42.7%
United Kingdom14.9%
Japan6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Music venue audience in United States is strongest.

Fig. 05

Top regions by affinity

Music venue fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~100K2.44×
02Tennessee~400K2.04×
03Oregon~200K2.02×
04Vermont~30K1.92×
05Colorado~300K1.82×
06Washington, District of Columbia~50K1.80×
07Maine~60K1.67×
08New York~800K1.45×
09New Hampshire~60K1.42×
10Washington~300K1.34×
11Illinois~400K1.30×
12Massachusetts~200K1.26×
13Virginia~300K1.12×
14California~1M1.11×
15Delaware~30K1.10×
16Minnesota~200K1.09×
17Kansas~80K1.07×
18North Dakota~20K1.07×
19North Carolina~300K1.05×
20Maryland~200K1.01×
21Wisconsin~100K0.99×
22Connecticut~100K0.98×
23Pennsylvania~300K0.96×
24Rhode Island~30K0.96×
25Alaska~20K0.95×
26Utah~80K0.92×
27Ohio~300K0.87×
28Arizona~200K0.87×
29Louisiana~100K0.86×
30Missouri~100K0.84×
31Montana~20K0.83×
32Indiana~100K0.78×
33Kentucky~100K0.78×
34Nevada~80K0.78×
35South Dakota~20K0.78×
36Michigan~200K0.77×
37Nebraska~40K0.77×
38New Jersey~200K0.76×
39Idaho~40K0.76×
40South Carolina~100K0.74×
41Iowa~60K0.73×
42Texas~600K0.72×
43West Virginia~30K0.72×
44Georgia~200K0.71×
45Oklahoma~80K0.70×
46Hawaii~30K0.67×
47Arkansas~50K0.63×
48Mississippi~50K0.63×
49Florida~400K0.59×
50Alabama~80K0.56×
Fig. 06

Affinity by region

Affinity by region — Music venue, United States
0.56×1.00×2.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Music venue audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Music venue audience
#·InterestCategoryAffinity×
01IbizaTravel & Leisure8.10×
02Berlin WallTravel & Leisure4.76×
03ImprovisationMusic & Radio4.33×
04Web serverTechnology & Electronics4.10×
05ShellfishFood & Beverages3.37×
06Mineral waterFood & Beverages3.30×
07Non-alcoholic beverageFood & Beverages2.95×
08CappuccinoFood & Beverages2.81×
09PubFood & Beverages2.55×
10TicketmasterTravel & Leisure2.30×
11Electronic dance musicMusic & Radio2.21×
12Movie theaterMovies & TV2.17×
13Street foodFood & Beverages2.02×
14Britney SpearsMusic & Radio1.99×
15LivemusicMusic & Radio1.72×
16Real propertyHome & Garden1.70×
17NightclubsMusic & Radio1.68×
18Subscription business modelShopping1.62×
19Planet FitnessSports1.52×
20ConcertsMusic & Radio1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Music venue audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Music venue audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.61×
PatriotismCONSERVATISM1.59×
Community OrientationOPEN1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Music venue audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.68×
CreativityOPEN0.81×
Social Media UsageJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Music venue have in United States?

Music venue has an estimated audience of 9,962,087 people in United States, concentrated in California and New York.

02

What is the gender split and age of Music venue fans?

53.0% of Music venue fans are female, 47.0% are male, with an average age of 44.3 years.

03

Which brands do Music venue fans like most?

Music venue fans show strongest brand affinity for Ibiza (8.1×), Web server (4.1×), and Ticketmaster (2.3×) over the country average.

04

Where do Music venue fans live in United States?

Music venue fans in United States are most concentrated in California (reach ~1M), New York (reach ~800K), and Texas (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Music venue fans also like?

Beyond Music venue itself, the audience over-indexes on Web server (4.1×), Ticketmaster (2.3×), Concerts (1.51×), and Non-alcoholic beverage (2.95×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See Music venue audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Music venue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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