Nachos Audience in United States
Nachos has an estimated audience of 3,064,075 people in United States. 61.0% are female, 39.0% are male, average age 34.3. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Home equity, University of Rochester, Israel, Hipster.
The average Nachos fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Home equity, University of Rochester, with strongest over-indexing on Elsword (23.75× the country average). Demographically, the Nachos audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Career Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Nachos fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 34.3 |
| Estimated audience size | 3,064,075 |
Audience persona
The typical Nachos fan in United States is more female, around 34.3 years old, with strong Career Orientation tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 411,113 | 1.22× |
| Texas | 378,590 | 1.44× |
| Florida | 231,270 | 1.11× |
| New York | 176,703 | 1.03× |
| Illinois | 115,678 | 1.13× |
| Georgia | 114,785 | 1.22× |
| North Carolina | 91,533 | 0.99× |
| Pennsylvania | 88,094 | 0.85× |
| Michigan | 81,675 | 1.02× |
| Washington | 80,425 | 1.31× |
| New Jersey | 78,661 | 1.01× |
| Virginia | 77,766 | 1.04× |
| Arizona | 76,064 | 1.22× |
| Tennessee | 74,685 | 1.22× |
| Ohio | 69,348 | 0.73× |
| Massachusetts | 63,003 | 1.04× |
| Colorado | 55,363 | 1.15× |
| Maryland | 54,783 | 1.04× |
| Missouri | 52,434 | 1.06× |
| Indiana | 51,505 | 0.92× |
| Wisconsin | 48,841 | 1.06× |
| Minnesota | 43,637 | 0.99× |
| Oregon | 42,527 | 1.21× |
| Louisiana | 42,212 | 1.07× |
| South Carolina | 39,872 | 0.86× |
| Arkansas | 38,082 | 1.51× |
| Nevada | 35,770 | 1.21× |
| Alabama | 34,906 | 0.82× |
| Oklahoma | 34,239 | 1.01× |
| Connecticut | 32,035 | 1.04× |
| Utah | 30,472 | 1.11× |
| Kentucky | 26,603 | 0.69× |
| Mississippi | 22,125 | 0.88× |
| Kansas | 21,932 | 0.91× |
| Iowa | 20,120 | 0.8× |
| New Mexico | 18,783 | 1.22× |
| Nebraska | 16,149 | 1.05× |
| Idaho | 15,742 | 1.02× |
| Hawaii | 14,048 | 1.07× |
| New Hampshire | 10,096 | 0.84× |
| Maine | 10,076 | 0.92× |
| Washington, District of Columbia | 9,220 | 1× |
| Rhode Island | 8,810 | 0.9× |
| West Virginia | 7,591 | 0.53× |
| Delaware | 7,348 | 0.87× |
| Montana | 6,935 | 0.82× |
| Alaska | 5,354 | 0.82× |
| South Dakota | 4,868 | 0.69× |
| North Dakota | 4,677 | 0.74× |
| Vermont | 4,675 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 23.75× | Games |
| Home equity | 2.23× | Home & Garden |
| University of Rochester | 14.49× | Business & Career |
| Israel | 1.6× | Travel & Leisure |
| Hipster | 6.9× | Politics & Society |
| Unique Gifts | 1.68× | Shopping |
| Shiba Inu | 4.46× | Pets & Animals |
| Historic site | 2.65× | Arts & Culture |
| Urban horticulture | 2.17× | Home & Garden |
| Kendra Scott | 1.69× | Fashion & Accessoires |
| JDSU | 1.72× | Business & Career |
| Birthday Gifts | 1.79× | Kids & Family |
| Fairy godmother | 4.11× | Literature |
| Jesse Plemons | 1.85× | Movies & TV |
| Cam Ward | 2.04× | Sports |
| Vocal harmony | 2.27× | Music & Radio |
| Governor of Michigan | 3.7× | Politics & Society |
| Home staging | 2.46× | Home & Garden |
| Nebraska Cornhuskers football | 1.68× | Sports |
| Grinch | 1.85× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.53 |
| Indulgence | JOY | 1.49 |
| Urban Lifestyle | OPEN | 1.48 |
| Price Sensitivity | PREMIUM | 1.22 |
| Family Orientation | CONSERVATISM | 1.18 |
| Design Affinity | PREMIUM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.5% |
| Mexico | 5.6% |
| Philippines | 3.7% |
See Nachos audiences in other countries
More Dish audiences in United States
Frequently asked questions
How many fans does Nachos have in United States?
Nachos has an estimated audience of 3,064,075 people in United States, concentrated in California and Texas.
What is the gender split and age of Nachos fans?
61.0% of Nachos fans are female, 39.0% are male, with an average age of 34.3 years.
Which brands do Nachos fans like most?
Nachos fans show strongest brand affinity for Elsword (23.75×), Home equity (2.23×), and University of Rochester (14.49×) over the country average.
Where do Nachos fans live in United States?
Nachos fans in United States are most concentrated in California (reach 411,113), Texas (reach 378,590), and Florida (reach 231,270). These three regions account for the largest share of the active audience.
What other brands do Nachos fans also like?
Beyond Nachos itself, the audience over-indexes on Home equity (2.23×), University of Rochester (14.49×), Israel (1.6×), and Hipster (6.9×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Nachos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.