narco corridos Audience in United States

narco corridos has an estimated audience of 1,102,423 people in United States. 40.9% are female, 59.1% are male, average age 31.5. Top regions: California, Texas, Illinois. Top brand affinities: Finnair, Google News, AccuWeather, StubHub, Clint Eastwood.

The average narco corridos fan in United States is 31.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Illinois. Top brand affinities include Finnair, Google News, AccuWeather, with strongest over-indexing on Finnair (675× the country average). Demographically, the narco corridos audience skews more male with an average age of 31.5, and over-indexes on personality traits such as LGBTQ+ Identity, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic

Demographics of narco corridos fans

Demographic split for narco corridos audience in United States
MetricValue
Female40.9%
Male59.1%
Average age31.5
Estimated audience size1,102,423

Audience persona

The typical narco corridos fan in United States is more male, around 31.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for narco corridos in United States
RegionReachAffinity
California170,3991.41×
Texas100,6821.06×
Illinois28,9640.79×
Florida28,8450.39×
Arizona28,7611.28×
New York27,5270.45×
Washington15,6700.71×
North Carolina14,8450.45×
Virginia11,3220.42×
New Jersey11,2380.4×
Mississippi10,8841.2×
Georgia10,6020.31×
Nevada10,5070.99×
Colorado9,5780.55×
Kansas9,5761.1×
Oklahoma9,4560.77×
Louisiana8,9330.63×
Arkansas8,9260.98×
Kentucky8,5910.62×
Tennessee8,5820.39×
Minnesota8,3710.53×
Alabama8,3150.54×
Indiana8,3020.41×
West Virginia8,2941.62×
Michigan8,2420.29×
Oregon8,1890.65×
Missouri8,0400.45×
South Carolina7,8650.47×
Ohio7,6880.23×
Idaho7,6591.39×
Wisconsin7,6130.46×
Maryland7,5100.4×
Hawaii7,3171.54×
Pennsylvania7,2990.2×
Iowa7,2730.8×
Massachusetts7,2500.33×
Montana7,2152.36×
New Mexico7,2121.3×
South Dakota7,1222.79×
North Dakota6,9343.06×
New Hampshire6,8341.57×
Nebraska6,6921.21×
Connecticut6,6820.6×
Rhode Island6,5991.88×
Maine6,5951.67×
Utah6,5120.66×
Vermont6,4913.35×
Delaware5,9101.94×
Washington, District of Columbia4,6231.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for narco corridos audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Google News19.42×News
AccuWeather16.31×Home & Garden
StubHub16.02×Travel & Leisure
Clint Eastwood12.97×Movies & TV
DocuSign15.39×Technology & Electronics
OpenTable16.18×Food & Beverages
Flickr12.77×Internet & Social Media
Robert Pattinson15.08×Movies & TV
Idris Elba16.3×Movies & TV
Michelle Pfeiffer13.36×Movies & TV
Telegram14.87×Internet & Social Media
Liam Neeson11.43×Movies & TV
Choice Hotels18.49×Travel & Leisure
Aruba19.38×Travel & Leisure
Rebecca Ferguson17×Movies & TV
Matt Damon12.94×Movies & TV
GoDaddy14.53×Technology & Electronics
La La Land (film)13.76×Movies & TV
Liga MX9.55×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by narco corridos audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.42
SpiritualityBALANCE1.22
ExtroversionTHRILL1.2
Need for SecurityCONSERVATISM1.14
Family OrientationCONSERVATISM1.02
TraditionCONSERVATISM0.99

Worldwide distribution

Worldwide audience distribution share by country for narco corridos
CountryShare
Mexico57.7%
United States30.6%
Colombia2.9%

See narco corridos audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does narco corridos have in United States?

narco corridos has an estimated audience of 1,102,423 people in United States, concentrated in California and Texas.

What is the gender split and age of narco corridos fans?

40.9% of narco corridos fans are female, 59.1% are male, with an average age of 31.5 years.

Which brands do narco corridos fans like most?

narco corridos fans show strongest brand affinity for Finnair (675×), Google News (19.42×), and AccuWeather (16.31×) over the country average.

Where do narco corridos fans live in United States?

narco corridos fans in United States are most concentrated in California (reach 170,399), Texas (reach 100,682), and Illinois (reach 28,964). These three regions account for the largest share of the active audience.

What other brands do narco corridos fans also like?

Beyond narco corridos itself, the audience over-indexes on Google News (19.42×), AccuWeather (16.31×), StubHub (16.02×), and Clint Eastwood (12.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for narco corridos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.