National University of Singapore Audience in United States

National University of Singapore has an estimated audience of 448,870 people in United States. 52.3% are female, 47.7% are male, average age 31.7. Top regions: California, New York, Texas. Top brand affinities: Cam Ward, Iowa Lottery, Nebraska Cornhuskers football, JDSU, Dental hygienist.
The average National University of Singapore fan in United States is 31.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Cam Ward, Iowa Lottery, Nebraska Cornhuskers football, with strongest over-indexing on Cam Ward (9.54× the country average). Demographically, the National University of Singapore audience skews balanced with an average age of 31.7, and over-indexes on personality traits such as Price Sensitivity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of National University of Singapore fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 31.7 |
| Estimated audience size | 448,870 |
Audience persona
The typical National University of Singapore fan in United States is balanced, around 31.7 years old, with strong Price Sensitivity tendencies and a notable affinity for Cam Ward.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 99,434 | 2.01× |
| New York | 38,820 | 1.55× |
| Texas | 37,698 | 0.98× |
| Massachusetts | 22,902 | 2.59× |
| Florida | 19,144 | 0.63× |
| Illinois | 18,988 | 1.27× |
| Virginia | 17,983 | 1.64× |
| Pennsylvania | 16,415 | 1.09× |
| Washington | 14,506 | 1.61× |
| New Jersey | 14,489 | 1.27× |
| Georgia | 13,163 | 0.95× |
| North Carolina | 13,030 | 0.96× |
| Maryland | 10,323 | 1.34× |
| Michigan | 10,176 | 0.87× |
| Arizona | 9,595 | 1.05× |
| Ohio | 9,543 | 0.69× |
| Indiana | 8,149 | 0.99× |
| Connecticut | 6,805 | 1.51× |
| Colorado | 6,160 | 0.87× |
| Oregon | 6,008 | 1.17× |
| Washington, District of Columbia | 5,858 | 4.34× |
| Minnesota | 5,546 | 0.86× |
| Tennessee | 5,215 | 0.58× |
| Missouri | 5,136 | 0.71× |
| Wisconsin | 4,942 | 0.73× |
| Hawaii | 4,240 | 2.2× |
| South Carolina | 3,894 | 0.58× |
| Louisiana | 3,016 | 0.52× |
| Utah | 2,821 | 0.7× |
| Alabama | 2,807 | 0.45× |
| Nevada | 2,614 | 0.6× |
| Kansas | 2,414 | 0.68× |
| Iowa | 2,046 | 0.55× |
| Oklahoma | 2,014 | 0.4× |
| Kentucky | 1,885 | 0.33× |
| Mississippi | 1,696 | 0.46× |
| Arkansas | 1,657 | 0.45× |
| Idaho | 1,422 | 0.63× |
| Rhode Island | 1,337 | 0.94× |
| New Mexico | 1,199 | 0.53× |
| New Hampshire | 1,192 | 0.67× |
| Alaska | 1,118 | 1.16× |
| Maine | 1,113 | 0.69× |
| Nebraska | 1,092 | 0.49× |
| West Virginia | 980 | 0.47× |
| Montana | 853 | 0.68× |
| South Dakota | 842 | 0.81× |
| Delaware | 831 | 0.67× |
| North Dakota | 819 | 0.89× |
| Wyoming | 793 | 1.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cam Ward | 9.54× | Sports |
| Iowa Lottery | 14.24× | Games |
| Nebraska Cornhuskers football | 4.2× | Sports |
| JDSU | 2.16× | Business & Career |
| Dental hygienist | 4.37× | Health |
| Penn & Teller | 5.26× | Movies & TV |
| Monogram | 2.39× | Home & Garden |
| Noodle (Gorillaz) | 2.22× | Music & Radio |
| Charlamagne Tha God | 5.57× | Movies & TV |
| Saving | 1.7× | Business & Career |
| Pantsuit | 5.71× | Fashion & Accessoires |
| Kendra Scott | 1.59× | Fashion & Accessoires |
| Fathead (brand) | 8.44× | Arts & Culture |
| Grammarly | 2.42× | Business & Career |
| Nipsey Hussle | 2.96× | Music & Radio |
| Voltron: Legendary Defender | 7.64× | Movies & TV |
| Warminster Township, Bucks County, Pennsylvania | 15.15× | Travel & Leisure |
| Sinaloa | 1.6× | Travel & Leisure |
| Jill Scott | 2.51× | Music & Radio |
| El Palomar, Buenos Aires | 20× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.46 |
| Indulgence | JOY | 1.19 |
| Quality Awareness | PREMIUM | 1.17 |
| Career Orientation | POWER | 1.16 |
| Convenience Orientation | PREMIUM | 1.11 |
| Travelling | THRILL | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Singapore | 27.1% |
| India | 13.2% |
| United States | 12.8% |
See National University of Singapore audiences in other countries
- National University of Singapore — Germany
- National University of Singapore — United Kingdom
- National University of Singapore — France
- National University of Singapore — Italy
- National University of Singapore — Spain
- National University of Singapore — Brazil
- National University of Singapore — Japan
- National University of Singapore — South Korea
- National University of Singapore — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does National University of Singapore have in United States?
National University of Singapore has an estimated audience of 448,870 people in United States, concentrated in California and New York.
What is the gender split and age of National University of Singapore fans?
52.3% of National University of Singapore fans are female, 47.7% are male, with an average age of 31.7 years.
Which brands do National University of Singapore fans like most?
National University of Singapore fans show strongest brand affinity for Cam Ward (9.54×), Iowa Lottery (14.24×), and Nebraska Cornhuskers football (4.2×) over the country average.
Where do National University of Singapore fans live in United States?
National University of Singapore fans in United States are most concentrated in California (reach 99,434), New York (reach 38,820), and Texas (reach 37,698). These three regions account for the largest share of the active audience.
What other brands do National University of Singapore fans also like?
Beyond National University of Singapore itself, the audience over-indexes on Iowa Lottery (14.24×), Nebraska Cornhuskers football (4.2×), JDSU (2.16×), and Dental hygienist (4.37×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for National University of Singapore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.