Native hawaiian culture Audience in United States

Native hawaiian culture has an estimated audience of 7,677,180 people in United States. 61.6% are female, 38.4% are male, average age 44.1. Top brand affinities: Google News, AccuWeather, StubHub, Diane Keaton, Google Maps.

Top brand affinities include Google News, AccuWeather, StubHub, with strongest over-indexing on Google News (19.03× the country average). Demographically, the Native hawaiian culture audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Risk Appetite, Healthy Lifestyle.

Category: Politics & Society · Type: Topic

Demographics of Native hawaiian culture fans

Demographic split for Native hawaiian culture audience in United States
MetricValue
Female61.6%
Male38.4%
Average age44.1
Estimated audience size7,677,180

Audience persona

The typical Native hawaiian culture fan in United States is more female, around 44.1 years old, with strong Risk Appetite tendencies and a notable affinity for Google News.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Native hawaiian culture audience
BrandAffinityCategory
Google News19.03×News
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
Diane Keaton10.5×Movies & TV
Google Maps6.27×Internet & Social Media
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.68×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Autism Awareness11.05×Health
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.57×Internet & Social Media
Liam Neeson11.19×Movies & TV
Diabetes mellitus awareness7.36×Health
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Native hawaiian culture audience
TraitClusterScore
Risk AppetiteTHRILL2.31
Healthy LifestyleBALANCE2.11
Luxury OrientationPREMIUM1.64
SpiritualityBALANCE1.51
PatriotismCONSERVATISM1.5
TravellingTHRILL1.45

Worldwide distribution

Worldwide audience distribution share by country for Native hawaiian culture
CountryShare
United States58.7%
Japan14.8%
Australia5.5%

See Native hawaiian culture audiences in other countries

More Politics & Society audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Native hawaiian culture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.