NOS Energy Drink Audience in United States

NOS Energy Drink has an estimated audience of 455,920 people in United States. Top brand affinities: Home construction, Nuts (film), Vacuum packing, Combat sport, Electrolyte.
Top brand affinities include Home construction, Nuts (film), Vacuum packing, with strongest over-indexing on Home construction (3.81× the country average).
Category: Food & Beverages · Type: Brand · Subtype: Energy drink
Demographics of NOS Energy Drink fans
| Metric | Value |
|---|---|
| Estimated audience size | 455,920 |
Audience persona
The typical NOS Energy Drink fan in United States shows strong Extroversion tendencies and a notable affinity for Home construction.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 3.81× | Home & Garden |
| Nuts (film) | 14.81× | Movies & TV |
| Vacuum packing | 21.7× | Home & Garden |
| Combat sport | 1.99× | Sports |
| Electrolyte | 5.31× | Health |
| Alaska | 1.81× | Travel & Leisure |
| Elsword | 16.15× | Games |
| Kona Grill | 9.68× | Food & Beverages |
| Rapid prototyping | 14.81× | Business & Career |
| Kendra Scott | 2.33× | Fashion & Accessoires |
| WESH | 3.77× | Movies & TV |
| Racing | 1.95× | Cars & Mobility |
| Better Off Dead (film) | 7.87× | Movies & TV |
| Vocal harmony | 3.2× | Music & Radio |
| Kansas | 1.72× | Travel & Leisure |
| N1 road (South Africa) | 2.59× | Travel & Leisure |
| Hocus Pocus | 2.87× | Movies & TV |
| Jeep Grand Cherokee (WJ) | 3.73× | Cars & Mobility |
| Portia de Rossi | 4.45× | Movies & TV |
| Hog Hunting | 1.96× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.56 |
| Quality Awareness | PREMIUM | 1.37 |
| Social Media Usage | JOY | 1.24 |
| Early Adopter Mentality | POWER | 1.07 |
| Individualism | JOY | 0.98 |
| Family Orientation | CONSERVATISM | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 73.0% |
| India | 4.8% |
| Canada | 4.6% |
See NOS Energy Drink audiences in other countries
More Energy drink audiences in United States
- Red Bull (5,697,666)
- Monster Energy (3,368,008)
- Burn (energy drink) (662,472)
- 5-hour Energy (512,911)
- Air Up (371,152)
How to read this data
Audience size is the estimated number of people in United States who actively search for NOS Energy Drink. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.