A data profile of the people who buy, follow and care about Walden University in United States — modelled from more than twelve digital signal sources. Walden University has an estimated audience of 5,041,967 people in United States.
The average Walden University fan in United States is 42.5 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, Florida, Georgia.
Top brand affinities include verizon, M&T Bank, FIFA World Cup, with strongest over-indexing on verizon (3.28× the country average).
Demographically, the Walden University audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Tradition, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Walden University fan in United States is more female, around 42.5 years old, with strong Tradition tendencies and a notable affinity for verizon.
The key figures that characterise the Walden University profile in United States.
58.2% are female, 41.8% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 42.5 |
| Estimated audience size | 5,041,967 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 28% | |
| 50+ | 22% |
of the worldwide Walden University audience comes from United States.
| Country | Share |
|---|---|
| United States | 93.7% |
| Jamaica | 1.0% |
| Haiti | 1.0% |
Where the Walden University audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~100K | 3.03× | |
| 02 | Maryland | ~200K | 2.25× | |
| 03 | Georgia | ~300K | 2.17× | |
| 04 | Arkansas | ~70K | 1.80× | |
| 05 | South Carolina | ~100K | 1.74× | |
| 06 | Alabama | ~100K | 1.63× | |
| 07 | West Virginia | ~40K | 1.56× | |
| 08 | North Carolina | ~200K | 1.44× | |
| 09 | Louisiana | ~90K | 1.42× | |
| 10 | Delaware | ~20K | 1.40× | |
| 11 | Minnesota | ~90K | 1.31× | |
| 12 | Virginia | ~200K | 1.27× | |
| 13 | Tennessee | ~100K | 1.21× | |
| 14 | Florida | ~400K | 1.20× | |
| 15 | New Jersey | ~100K | 1.14× | |
| 16 | Washington, District of Columbia | ~20K | 1.12× | |
| 17 | Ohio | ~200K | 1.07× | |
| 18 | Wyoming | ~8K | 1.05× | |
| 19 | Texas | ~400K | 1.02× | |
| 20 | South Dakota | ~10K | 0.97× | |
| 21 | Alaska | ~10K | 0.95× | |
| 22 | Michigan | ~100K | 0.91× | |
| 23 | Montana | ~10K | 0.90× | |
| 24 | North Dakota | ~9K | 0.90× | |
| 25 | Missouri | ~70K | 0.88× | |
| 26 | Pennsylvania | ~100K | 0.87× | |
| 27 | Iowa | ~30K | 0.81× | |
| 28 | Illinois | ~100K | 0.79× | |
| 29 | Maine | ~10K | 0.78× | |
| 30 | Kentucky | ~50K | 0.76× | |
| 31 | New Mexico | ~20K | 0.75× | |
| 32 | Washington | ~80K | 0.74× | |
| 33 | Massachusetts | ~70K | 0.72× | |
| 34 | New Hampshire | ~10K | 0.72× | |
| 35 | Arizona | ~70K | 0.71× | |
| 36 | Connecticut | ~40K | 0.71× | |
| 37 | Kansas | ~30K | 0.71× | |
| 38 | Indiana | ~60K | 0.68× | |
| 39 | Idaho | ~20K | 0.68× | |
| 40 | Nevada | ~30K | 0.67× | |
| 41 | Oklahoma | ~40K | 0.66× | |
| 42 | Nebraska | ~20K | 0.63× | |
| 43 | Colorado | ~50K | 0.61× | |
| 44 | Hawaii | ~10K | 0.60× | |
| 45 | California | ~300K | 0.56× | |
| 46 | Oregon | ~30K | 0.53× | |
| 47 | Wisconsin | ~40K | 0.52× | |
| 48 | Utah | ~20K | 0.47× | |
| 49 | Rhode Island | ~7K | 0.47× | |
| 50 | New York | ~100K | 0.37× |
The strongest cross-interests of the Walden University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ashford University | Business & Career | 17.75× | ||
| 02 | Safelite AutoGlass | Cars & Mobility | 10.49× | ||
| 03 | Coursera | Business & Career | 8.38× | ||
| 04 | M&T Bank | Business & Career | 7.31× | ||
| 05 | ZipRecruiter | Business & Career | 5.29× | ||
| 06 | El Salvador | Travel & Leisure | 5.25× | ||
| 07 | Ecuador | Travel & Leisure | 4.30× | ||
| 08 | Guatemala | Travel & Leisure | 3.36× | ||
| 09 | verizon | Technology & Electronics | 3.28× | ||
| 10 | Comcast Cable | Technology & Electronics | 2.68× | ||
| 11 | Bad Bunny | Music & Radio | 2.51× | ||
| 12 | Spanish language | Politics & Society | 2.49× | ||
| 13 | Indeed.com | Business & Career | 2.38× | ||
| 14 | Google Maps | Internet & Social Media | 2.36× | ||
| 15 | FIFA World Cup | Sports | 2.16× | ||
| 16 | Instant messaging | Internet & Social Media | 1.98× | ||
| 17 | Dollar General | Shopping | 1.67× | ||
| 18 | Walgreens | Shopping | 1.62× | ||
| 19 | Learning | Business & Career | 1.54× | ||
| 20 | Soccer | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.16× | |
| Need for Security | CONSERVATISM | 1.38× | |
| Convenience Orientation | PREMIUM | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.80× | |
| Design Affinity | PREMIUM | 0.80× | |
| Luxury Orientation | PREMIUM | 0.87× |
Walden University has an estimated audience of 5,041,967 people in United States, concentrated in Texas and Florida.
58.2% of Walden University fans are female, 41.8% are male, with an average age of 42.5 years.
Walden University fans show strongest brand affinity for verizon (3.28×), M&T Bank (7.31×), and FIFA World Cup (2.16×) over the country average.
Walden University fans in United States are most concentrated in Texas (reach ~400K), Florida (reach ~400K), and Georgia (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Walden University itself, the audience over-indexes on M&T Bank (7.31×), FIFA World Cup (2.16×), Safelite AutoGlass (10.49×), and Google Maps (2.36×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Walden University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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