Rascasse Audience Intelligence

Nottingham Audience in United States

A data profile of the people who buy, follow and care about Nottingham in United States — modelled from more than twelve digital signal sources. Nottingham has an estimated audience of 609,668 people in United States.

#412among City in United States#3250among POI in United States#2547in Travel & Leisure

The average Nottingham fan in United States is 43.3 years old, balanced, and lives primarily in Maryland.

The audience is concentrated in Maryland, California, Texas.

Top brand affinities include Pollo Tropical, FIFA Club World Cup, Experian, with strongest over-indexing on Pollo Tropical (17.95× the country average).

Demographically, the Nottingham audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nottingham fan in United States is balanced, around 43.3 years old, with strong Patriotism tendencies and a notable affinity for Pollo Tropical.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nottingham profile in United States.

Audience size
610K
in United States
Gender
52.5%♀
47.5% male
Age
43.3
average years
Country rank
#32497
POI in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nottingham fans

52.5% are female, 47.5% are male, average age 43.3.

Fig. 02

Gender split

52.5%
Female
47.5%
Male
Demographic split for Nottingham audience in United States
MetricValue
Female52.5%
Male47.5%
Average age43.3
Estimated audience size609,668
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Nottingham audience in United States
Age bracketShare%
16-1910%
20-2916%
30-3921%
40-4927%
50+26%
Fig. 04

Worldwide distribution

11.3%

of the worldwide Nottingham audience comes from United States.

Worldwide audience distribution share by country for Nottingham
CountryShare
United Kingdom67.3%
United States11.3%
Germany1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nottingham audience in United States is strongest.

Fig. 05

Top regions by affinity

Nottingham fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~20K8.98×
02Maryland~80K7.81×
03Delaware~4K2.39×
04Washington, District of Columbia~3K1.86×
05Maine~3K1.45×
06Pennsylvania~30K1.40×
07Massachusetts~10K1.08×
08New York~30K0.97×
09Vermont~1K0.94×
10New Jersey~10K0.90×
11Virginia~10K0.90×
12Oregon~6K0.84×
13Connecticut~5K0.83×
14Washington~10K0.82×
15Rhode Island~2K0.81×
16Alaska~1K0.80×
17Kansas~4K0.79×
18Utah~4K0.78×
19California~50K0.76×
20Colorado~7K0.76×
21Montana~1K0.75×
22North Dakota<1K0.75×
23South Dakota~1K0.73×
24Idaho~2K0.72×
25Missouri~7K0.70×
26West Virginia~2K0.70×
27Illinois~10K0.68×
28Florida~30K0.67×
29Georgia~10K0.67×
30North Carolina~10K0.67×
31Minnesota~6K0.67×
32Oklahoma~5K0.67×
33Texas~30K0.66×
34Michigan~10K0.66×
35Wisconsin~6K0.66×
36Kentucky~5K0.66×
37Nebraska~2K0.66×
38Iowa~3K0.65×
39Hawaii~2K0.65×
40Tennessee~8K0.64×
41New Mexico~2K0.64×
42Arizona~8K0.63×
43Arkansas~3K0.63×
44Ohio~10K0.62×
45Nevada~4K0.62×
46Indiana~7K0.61×
47South Carolina~6K0.61×
48Louisiana~5K0.60×
49Mississippi~3K0.60×
50Alabama~5K0.57×
Fig. 06

Affinity by region

Affinity by region — Nottingham, United States
0.57×1.00×8.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nottingham audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nottingham audience
#·InterestCategoryAffinity×
01Robin Hood (2010 film)Movies & TV23.48×
02FIFA Club World CupSports20.00×
03Pep GuardiolaSports20.00×
04Watford F.C.Sports20.00×
05Hertha BSCSports20.00×
06Miyamoto MusashiPolitics & Society18.62×
07CitizenMTravel & Leisure18.38×
08Pollo TropicalFood & Beverages17.95×
09Bayer 04 LeverkusenSports15.40×
10Lars UlrichMusic & Radio14.95×
11UEFA European ChampionshipSports14.57×
12ExperianBusiness & Career14.24×
13Sam RockwellMovies & TV7.25×
14Sustainable energyHome & Garden2.47×
15FedExBusiness & Career2.33×
16Discount storesShopping1.78×
17Pizza HutFood & Beverages1.73×
18Mortgage loansBusiness & Career1.67×
19SubwayFood & Beverages1.64×
20RedditInternet & Social Media1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nottingham audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nottingham audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.22×
IndividualismJOY1.44×
Community OrientationOPEN1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nottingham audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
Pet OwnershipJOY0.80×
Healthy LifestyleBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nottingham have in United States?

Nottingham has an estimated audience of 609,668 people in United States, concentrated in Maryland and California.

02

What is the gender split and age of Nottingham fans?

52.5% of Nottingham fans are female, 47.5% are male, with an average age of 43.3 years.

03

Which brands do Nottingham fans like most?

Nottingham fans show strongest brand affinity for Pollo Tropical (17.95×), FIFA Club World Cup (20×), and Experian (14.24×) over the country average.

04

Where do Nottingham fans live in United States?

Nottingham fans in United States are most concentrated in Maryland (reach ~80K), California (reach ~50K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Nottingham fans also like?

Beyond Nottingham itself, the audience over-indexes on FIFA Club World Cup (20×), Experian (14.24×), Pep Guardiola (20×), and Miyamoto Musashi (18.62×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Nottingham. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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