A data profile of the people who buy, follow and care about Oddities (TV series) in United States — modelled from more than twelve digital signal sources. Oddities (TV series) has an estimated audience of 519,482 people in United States.
The average Oddities (TV series) fan in United States is 33.9 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Britney Spears, Superman, Do it yourself (DIY), with strongest over-indexing on Britney Spears (3.46× the country average).
Demographically, the Oddities (TV series) audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Extroversion, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Oddities (TV series) fan in United States is more female, around 33.9 years old, with strong Extroversion tendencies and a notable affinity for Britney Spears.
The key figures that characterise the Oddities (TV series) profile in United States.
65.3% are female, 34.7% are male, average age 33.9.
| Metric | Value |
|---|---|
| Female | 65.3% |
| Male | 34.7% |
| Average age | 33.9 |
| Estimated audience size | 519,482 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 29% | |
| 30-39 | 21% | |
| 40-49 | 15% | |
| 50+ | 8% |
of the worldwide Oddities (TV series) audience comes from United States.
| Country | Share |
|---|---|
| United States | 74.7% |
| United Kingdom | 5.4% |
| Canada | 4.3% |
Where the Oddities (TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~10K | 1.80× | |
| 02 | Colorado | ~10K | 1.69× | |
| 03 | Texas | ~70K | 1.55× | |
| 04 | Washington | ~10K | 1.35× | |
| 05 | Ohio | ~20K | 1.26× | |
| 06 | Kentucky | ~8K | 1.23× | |
| 07 | West Virginia | ~3K | 1.18× | |
| 08 | Nevada | ~6K | 1.17× | |
| 09 | Tennessee | ~10K | 1.15× | |
| 10 | Kansas | ~5K | 1.14× | |
| 11 | Vermont | ~1K | 1.14× | |
| 12 | Pennsylvania | ~20K | 1.13× | |
| 13 | Missouri | ~9K | 1.13× | |
| 14 | Maine | ~2K | 1.13× | |
| 15 | New Mexico | ~3K | 1.12× | |
| 16 | Indiana | ~10K | 1.10× | |
| 17 | Oklahoma | ~6K | 1.09× | |
| 18 | Utah | ~5K | 1.08× | |
| 19 | Illinois | ~20K | 1.06× | |
| 20 | Michigan | ~10K | 1.06× | |
| 21 | New Hampshire | ~2K | 1.06× | |
| 22 | Arizona | ~10K | 1.03× | |
| 23 | North Carolina | ~20K | 1.02× | |
| 24 | Wisconsin | ~8K | 1.01× | |
| 25 | Rhode Island | ~2K | 1.00× | |
| 26 | Minnesota | ~7K | 0.99× | |
| 27 | Louisiana | ~7K | 0.99× | |
| 28 | Arkansas | ~4K | 0.99× | |
| 29 | Nebraska | ~3K | 0.98× | |
| 30 | Virginia | ~10K | 0.97× | |
| 31 | Alaska | ~1K | 0.96× | |
| 32 | Idaho | ~2K | 0.94× | |
| 33 | South Dakota | ~1K | 0.94× | |
| 34 | North Dakota | <1K | 0.94× | |
| 35 | Florida | ~30K | 0.91× | |
| 36 | Montana | ~1K | 0.91× | |
| 37 | Iowa | ~4K | 0.90× | |
| 38 | Georgia | ~10K | 0.89× | |
| 39 | Delaware | ~1K | 0.87× | |
| 40 | South Carolina | ~6K | 0.84× | |
| 41 | Alabama | ~6K | 0.81× | |
| 42 | Massachusetts | ~8K | 0.80× | |
| 43 | California | ~40K | 0.79× | |
| 44 | Maryland | ~7K | 0.79× | |
| 45 | Washington, District of Columbia | ~1K | 0.78× | |
| 46 | Connecticut | ~4K | 0.77× | |
| 47 | Mississippi | ~3K | 0.77× | |
| 48 | Hawaii | ~2K | 0.77× | |
| 49 | New York | ~20K | 0.70× | |
| 50 | New Jersey | ~8K | 0.60× |
The strongest cross-interests of the Oddities (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Magic: The Gathering | Games | 3.47× | ||
| 02 | Britney Spears | Music & Radio | 3.46× | ||
| 03 | Hello Kitty | Kids & Family | 3.13× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 3.12× | ||
| 05 | Vintage clothing | Fashion & Accessoires | 2.67× | ||
| 06 | Crowdfunding | Business & Career | 2.48× | ||
| 07 | Rail transport | Travel & Leisure | 2.05× | ||
| 08 | Natural skin care | Beauty & Wellness | 1.93× | ||
| 09 | Zoo | Kids & Family | 1.87× | ||
| 10 | Batman | Movies & TV | 1.86× | ||
| 11 | GameStop | Games | 1.86× | ||
| 12 | Innovation | Business & Career | 1.78× | ||
| 13 | Do it yourself (DIY) | Home & Garden | 1.70× | ||
| 14 | Charitable organization | Politics & Society | 1.70× | ||
| 15 | Hardware store | Home & Garden | 1.69× | ||
| 16 | Museum | Arts & Culture | 1.67× | ||
| 17 | Superman | Movies & TV | 1.64× | ||
| 18 | Fine art | Business & Career | 1.55× | ||
| 19 | Pharmacy | Business & Career | 1.55× | ||
| 20 | Etsy | Fashion & Accessoires | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.94× | |
| Community Orientation | OPEN | 1.70× | |
| Tradition | CONSERVATISM | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.66× | |
| Family Orientation | CONSERVATISM | 0.78× | |
| Spirituality | BALANCE | 0.83× |
Oddities (TV series) has an estimated audience of 519,482 people in United States, concentrated in Texas and California.
65.3% of Oddities (TV series) fans are female, 34.7% are male, with an average age of 33.9 years.
Oddities (TV series) fans show strongest brand affinity for Britney Spears (3.46×), Superman (1.64×), and Do it yourself (DIY) (1.7×) over the country average.
Oddities (TV series) fans in United States are most concentrated in Texas (reach ~70K), California (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Oddities (TV series) itself, the audience over-indexes on Superman (1.64×), Do it yourself (DIY) (1.7×), Vintage clothing (2.67×), and Non-alcoholic beverage (3.12×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Oddities (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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