O'Hare International Airport Audience in United States
O'Hare International Airport has an estimated audience of 1,829,753 people in United States. 59.1% are female, 40.9% are male, average age 44.5. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Kia Sportage.
Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the O'Hare International Airport audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Patriotism, Community Orientation.
Category: Travel & Leisure · Type: POI · Subtype: Airport
Demographics of O'Hare International Airport fans
| Metric | Value |
|---|---|
| Female | 59.1% |
| Male | 40.9% |
| Average age | 44.5 |
| Estimated audience size | 1,829,753 |
Audience persona
The typical O'Hare International Airport fan in United States is more female, around 44.5 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Kia Sportage | 23.63× | Cars & Mobility |
| Chicago Cubs | 7.7× | Sports |
| Income tax | 13.19× | Business & Career |
| Air Canada | 13.33× | Travel & Leisure |
| Spirit Airlines | 6.8× | Travel & Leisure |
| Frontier Airlines | 6.63× | Travel & Leisure |
| MSN | 3.03× | News |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| southwest airlines | 3.84× | Travel & Leisure |
| Turkish Airlines | 11.24× | Travel & Leisure |
| Lufthansa | 11.24× | Travel & Leisure |
| Honda HR-V | 16× | Cars & Mobility |
| Star Alliance | 19.7× | Travel & Leisure |
| Qatar Airways | 9.48× | Travel & Leisure |
| Vancouver International Airport | 39.15× | Travel & Leisure |
| Chicago Blackhawks | 8.33× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.39 |
| Community Orientation | OPEN | 1.59 |
| Travelling | THRILL | 1.48 |
| Career Orientation | POWER | 1.37 |
| Indulgence | JOY | 1.28 |
| Quality Awareness | PREMIUM | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 78.9% |
| Sweden | 2.6% |
| Germany | 2.1% |
See O'Hare International Airport audiences in other countries
- O'Hare International Airport — Germany
- O'Hare International Airport — United Kingdom
- O'Hare International Airport — France
- O'Hare International Airport — Italy
- O'Hare International Airport — Spain
- O'Hare International Airport — Brazil
- O'Hare International Airport — Japan
- O'Hare International Airport — South Korea
- O'Hare International Airport — India
More Airport audiences in United States
- Airport (24,676,500)
- Santorini (Thira) National Airport (6,172,110)
- Miami International Airport (5,073,944)
- Fort Lauderdale–Hollywood International Airport (4,552,096)
- Los Angeles International Airport (4,346,846)
How to read this data
Audience size is the estimated number of people in United States who actively search for O'Hare International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.