Old English Sheepdog Audience in United States
Old English Sheepdog has an estimated audience of 504,533 people in United States. 59.6% are female, 40.4% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Dogo Argentino, Fox News Channel, Petco, Deutsche Eishockey Liga.
The average Old English Sheepdog fan in United States is 38.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Dogo Argentino, Fox News Channel, with strongest over-indexing on Finnair (675× the country average). Demographically, the Old English Sheepdog audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic · Subtype: Dog breed
Demographics of Old English Sheepdog fans
| Metric | Value |
|---|---|
| Female | 59.6% |
| Male | 40.4% |
| Average age | 38.6 |
| Estimated audience size | 504,533 |
Audience persona
The typical Old English Sheepdog fan in United States is more female, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Finnair.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 64,874 | 1.17× |
| Texas | 50,113 | 1.16× |
| Florida | 28,351 | 0.83× |
| New York | 22,690 | 0.8× |
| Illinois | 17,600 | 1.05× |
| Ohio | 15,718 | 1.01× |
| Pennsylvania | 15,370 | 0.9× |
| Massachusetts | 14,649 | 1.47× |
| North Carolina | 14,224 | 0.94× |
| Michigan | 13,095 | 0.99× |
| Arizona | 12,351 | 1.2× |
| Georgia | 12,294 | 0.79× |
| Washington | 10,552 | 1.04× |
| Indiana | 10,489 | 1.14× |
| Colorado | 10,350 | 1.3× |
| New Jersey | 10,255 | 0.8× |
| Tennessee | 10,166 | 1× |
| Virginia | 9,963 | 0.81× |
| Missouri | 8,042 | 0.99× |
| Minnesota | 7,555 | 1.05× |
| Wisconsin | 7,494 | 0.99× |
| Kentucky | 6,737 | 1.07× |
| Oregon | 6,700 | 1.16× |
| South Carolina | 6,699 | 0.88× |
| Maryland | 6,559 | 0.76× |
| Utah | 6,413 | 1.42× |
| Alabama | 6,062 | 0.86× |
| Oklahoma | 5,999 | 1.07× |
| Nevada | 5,305 | 1.09× |
| Connecticut | 5,094 | 1.01× |
| Louisiana | 4,942 | 0.76× |
| Iowa | 4,618 | 1.11× |
| Kansas | 4,013 | 1.01× |
| Arkansas | 4,005 | 0.96× |
| Idaho | 3,152 | 1.25× |
| Nebraska | 2,971 | 1.17× |
| New Mexico | 2,905 | 1.15× |
| Mississippi | 2,798 | 0.67× |
| West Virginia | 2,491 | 1.06× |
| Maine | 1,937 | 1.07× |
| New Hampshire | 1,864 | 0.94× |
| Montana | 1,715 | 1.22× |
| Rhode Island | 1,562 | 0.97× |
| South Dakota | 1,320 | 1.13× |
| Hawaii | 1,252 | 0.58× |
| Washington, District of Columbia | 1,124 | 0.74× |
| Alaska | 1,039 | 0.96× |
| North Dakota | 896 | 0.86× |
| Delaware | 882 | 0.63× |
| Wyoming | 848 | 1.13× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Dogo Argentino | 95.08× | Pets & Animals |
| Fox News Channel | 2.31× | Movies & TV |
| Petco | 3.97× | Shopping |
| Deutsche Eishockey Liga | 21.71× | Sports |
| Texas Roadhouse | 2.06× | Food & Beverages |
| Dollar General | 1.98× | Shopping |
| Helen Hunt | 8.98× | Movies & TV |
| PetSmart | 4.67× | Shopping |
| Dollar Tree | 1.88× | Shopping |
| Singer-songwriter | 1.85× | Music & Radio |
| Maine Coon | 4.23× | Pets & Animals |
| Scooby-Doo | 2.37× | Movies & TV |
| Drudge Report | 3.15× | Sports |
| Kroger | 1.9× | Food & Beverages |
| Camping | 1.52× | Travel & Leisure |
| Bachelor of Business Administration | 15.97× | Business & Career |
| Planet Fitness | 1.64× | Sports |
| J. C. Penney | 2.09× | Shopping |
| IHOP | 2.36× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 4.29 |
| Pet Ownership | JOY | 1.6 |
| Individualism | JOY | 1.45 |
| Sustainability | BALANCE | 1.44 |
| Spirituality | BALANCE | 1.33 |
| Need for Security | CONSERVATISM | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.3% |
| Japan | 8.6% |
| Poland | 4.2% |
See Old English Sheepdog audiences in other countries
More Dog breed audiences in United States
- Labrador Retriever (27,891,146)
- French Bulldog (25,825,076)
- Dachshund (23,894,095)
- Yorkshire Terrier (23,806,508)
- Poodle (22,630,792)
Frequently asked questions
How many fans does Old English Sheepdog have in United States?
Old English Sheepdog has an estimated audience of 504,533 people in United States, concentrated in California and Texas.
What is the gender split and age of Old English Sheepdog fans?
59.6% of Old English Sheepdog fans are female, 40.4% are male, with an average age of 38.6 years.
Which brands do Old English Sheepdog fans like most?
Old English Sheepdog fans show strongest brand affinity for Finnair (675×), Dogo Argentino (95.08×), and Fox News Channel (2.31×) over the country average.
Where do Old English Sheepdog fans live in United States?
Old English Sheepdog fans in United States are most concentrated in California (reach 64,874), Texas (reach 50,113), and Florida (reach 28,351). These three regions account for the largest share of the active audience.
What other brands do Old English Sheepdog fans also like?
Beyond Old English Sheepdog itself, the audience over-indexes on Dogo Argentino (95.08×), Fox News Channel (2.31×), Petco (3.97×), and Deutsche Eishockey Liga (21.71×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Old English Sheepdog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.