Rascasse Audience Intelligence

Panini (sandwich) Audience in United States

A data profile of the people who buy, follow and care about Panini (sandwich) in United States — modelled from more than twelve digital signal sources. Panini (sandwich) has an estimated audience of 590,510 people in United States.

The average Panini (sandwich) fan in United States is 40.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Ohio.

Top brand affinities include FedEx, Renewable energy, Mortgage loans, with strongest over-indexing on FedEx (4.27× the country average).

Demographically, the Panini (sandwich) audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Panini (sandwich) fan in United States is more female, around 40.6 years old, with strong Family Orientation tendencies and a notable affinity for FedEx.

Category: Food & Beverages · Type: Topic · Subtype: Dish

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Panini (sandwich) profile in United States.

Audience size
591K
in United States
Gender
59.7%♀
40.3% male
Age
40.6
average years
Country rank
#33136
Topic in United States
Fig. 01

Search interest · 12-month trend

+89%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Panini (sandwich) fans

59.7% are female, 40.3% are male, average age 40.6.

Fig. 02

Gender split

59.7%
Female
40.3%
Male
Demographic split for Panini (sandwich) audience in United States
MetricValue
Female59.7%
Male40.3%
Average age40.6
Estimated audience size590,510
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Panini (sandwich) audience in United States
Age bracketShare%
16-1920%
20-2916%
30-3918%
40-4922%
50+25%
Fig. 04

Worldwide distribution

16.6%

of the worldwide Panini (sandwich) audience comes from United States.

Worldwide audience distribution share by country for Panini (sandwich)
CountryShare
Italy24.6%
United States16.6%
Poland6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Panini (sandwich) audience in United States is strongest.

Fig. 05

Top regions by affinity

Panini (sandwich) fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~50K2.95×
02New York~40K1.36×
03Massachusetts~20K1.30×
04California~80K1.28×
05New Jersey~20K1.27×
06Connecticut~7K1.24×
07Illinois~20K1.19×
08Arizona~10K1.19×
09Iowa~6K1.16×
10Texas~60K1.12×
11Alaska~1K1.11×
12Wisconsin~10K1.10×
13North Dakota~1K1.09×
14Hawaii~3K1.05×
15Pennsylvania~20K1.04×
16Oregon~7K1.01×
17South Dakota~1K1.00×
18Florida~40K0.99×
19New Hampshire~2K0.99×
20Rhode Island~2K0.99×
21Washington~10K0.97×
22Indiana~10K0.96×
23Maine~2K0.96×
24Georgia~20K0.95×
25Minnesota~8K0.95×
26Nevada~5K0.95×
27Nebraska~3K0.95×
28West Virginia~3K0.93×
29Colorado~9K0.92×
30Utah~5K0.92×
31Kansas~4K0.90×
32New Mexico~3K0.89×
33Michigan~10K0.88×
34Vermont<1K0.88×
35Virginia~10K0.84×
36Maryland~9K0.84×
37Washington, District of Columbia~1K0.84×
38Missouri~8K0.83×
39Alabama~7K0.83×
40North Carolina~10K0.82×
41South Carolina~7K0.82×
42Kentucky~6K0.82×
43Tennessee~10K0.81×
44Louisiana~6K0.81×
45Oklahoma~5K0.81×
46Montana~1K0.81×
47Arkansas~4K0.80×
48Idaho~2K0.78×
49Delaware~1K0.75×
50Mississippi~4K0.73×
Fig. 06

Affinity by region

Affinity by region — Panini (sandwich), United States
0.73×1.00×2.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Panini (sandwich) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Panini (sandwich) audience
#·InterestCategoryAffinity×
01QVCMovies & TV4.73×
02Potato chipFood & Beverages4.50×
03Renewable energyBusiness & Career4.46×
04Sustainable energyHome & Garden4.46×
05FedExBusiness & Career4.27×
06First class travelTravel & Leisure3.99×
07Discount storesShopping3.37×
08Mortgage loansBusiness & Career2.96×
09SubwayFood & Beverages2.93×
10Pizza HutFood & Beverages2.85×
11Shopping mallsShopping2.77×
12Organic foodFood & Beverages2.69×
13Domino's PizzaFood & Beverages2.44×
14McDonald'sFood & Beverages2.31×
15PinterestInternet & Social Media2.28×
16AirbnbTravel & Leisure2.16×
17Trader Joe'sShopping2.15×
18BarbecueFood & Beverages2.08×
19StarbucksFood & Beverages1.86×
20FurnitureHome & Garden1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Panini (sandwich) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Panini (sandwich) audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.07×
Convenience OrientationPREMIUM1.97×
IndulgenceJOY1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Panini (sandwich) audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.85×
Risk AppetiteTHRILL0.87×
Luxury OrientationPREMIUM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Panini (sandwich) have in United States?

Panini (sandwich) has an estimated audience of 590,510 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Panini (sandwich) fans?

59.7% of Panini (sandwich) fans are female, 40.3% are male, with an average age of 40.6 years.

03

Which brands do Panini (sandwich) fans like most?

Panini (sandwich) fans show strongest brand affinity for FedEx (4.27×), Renewable energy (4.46×), and Mortgage loans (2.96×) over the country average.

04

Where do Panini (sandwich) fans live in United States?

Panini (sandwich) fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Ohio (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Panini (sandwich) fans also like?

Beyond Panini (sandwich) itself, the audience over-indexes on Renewable energy (4.46×), Mortgage loans (2.96×), Pizza Hut (2.85×), and Subway (2.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Panini (sandwich). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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