Rascasse Audience Intelligence

Paraguay Audience in United States

A data profile of the people who buy, follow and care about Paraguay in United States — modelled from more than twelve digital signal sources. Paraguay has an estimated audience of 2,070,434 people in United States.

#116among Country in United States#1078among POI in United States#1088in Travel & Leisure

The average Paraguay fan in United States is 40.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Web server, Pedro Pascal, Las Vegas, with strongest over-indexing on Web server (11.04× the country average).

Demographically, the Paraguay audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Paraguay fan in United States is balanced, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for Web server.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Paraguay profile in United States.

Audience size
2.1M
in United States
Gender
46.7%♀
53.3% male
Age
40.3
average years
Country rank
#13864
POI in United States
Fig. 01

Search interest · 12-month trend

+658%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Paraguay fans

46.7% are female, 53.3% are male, average age 40.3.

Fig. 02

Gender split

46.7%
Female
53.3%
Male
Demographic split for Paraguay audience in United States
MetricValue
Female46.7%
Male53.3%
Average age40.3
Estimated audience size2,070,434
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Paraguay audience in United States
Age bracketShare%
16-1916%
20-2919%
30-3921%
40-4923%
50+21%
Fig. 04

Worldwide distribution

10.2%

of the worldwide Paraguay audience comes from United States.

Worldwide audience distribution share by country for Paraguay
CountryShare
Brazil15.4%
Mexico10.9%
United States10.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Paraguay audience in United States is strongest.

Fig. 05

Top regions by affinity

Paraguay fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K1.58×
02Florida~200K1.40×
03California~300K1.38×
04Massachusetts~60K1.38×
05New Jersey~70K1.33×
06Utah~20K1.32×
07Texas~200K1.28×
08New York~100K1.27×
09Maryland~50K1.27×
10Virginia~60K1.26×
11Washington~50K1.23×
12Connecticut~20K1.19×
13Colorado~40K1.14×
14Kansas~20K1.14×
15Georgia~70K1.08×
16Oregon~30K1.07×
17Arizona~40K1.06×
18Illinois~70K1.04×
19Rhode Island~7K1.04×
20Vermont~4K1.04×
21Nevada~20K1.02×
22Idaho~10K1.02×
23Alaska~4K1.00×
24North Carolina~60K0.99×
25Montana~6K0.98×
26New Mexico~10K0.97×
27New Hampshire~8K0.96×
28South Carolina~30K0.94×
29Pennsylvania~60K0.92×
30Nebraska~10K0.92×
31Maine~7K0.92×
32Delaware~5K0.92×
33Missouri~30K0.90×
34Minnesota~30K0.90×
35Tennessee~40K0.88×
36Oklahoma~20K0.86×
37Hawaii~8K0.86×
38Ohio~50K0.83×
39Wisconsin~30K0.83×
40Kentucky~20K0.83×
41Iowa~10K0.83×
42Michigan~40K0.82×
43Louisiana~20K0.82×
44Alabama~20K0.79×
45Arkansas~10K0.79×
46South Dakota~4K0.79×
47Indiana~30K0.78×
48North Dakota~3K0.72×
49West Virginia~7K0.70×
50Mississippi~10K0.63×
Fig. 06

Affinity by region

Affinity by region — Paraguay, United States
0.63×1.00×1.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Paraguay audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Paraguay audience
#·InterestCategoryAffinity×
01Copa LibertadoresSports16.89×
02Lyric poetryLiterature15.84×
03El PaísNews15.01×
04FIFA Club World CupSports14.09×
05Web serverTechnology & Electronics11.04×
06Atlético MadridSports9.70×
07ClownKids & Family8.57×
08MadridTravel & Leisure8.35×
09VolarisTravel & Leisure8.31×
10Pedro PascalMovies & TV8.17×
11Cruz AzulSports7.26×
12La LigaSports6.80×
13Las VegasTravel & Leisure4.45×
14Anne HathawayMovies & TV4.44×
15Solar energyHome & Garden3.20×
16Spanish languagePolitics & Society3.14×
17WhatsAppInternet & Social Media3.07×
18FIFA World CupSports2.91×
19MexicoTravel & Leisure2.82×
20RadioTechnology & Electronics2.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Paraguay audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Paraguay audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.70×
SpiritualityBALANCE2.06×
Urban LifestyleOPEN1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Paraguay audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.71×
DIY MentalityTHRILL0.73×
Luxury OrientationPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Paraguay have in United States?

Paraguay has an estimated audience of 2,070,434 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Paraguay fans?

46.7% of Paraguay fans are female, 53.3% are male, with an average age of 40.3 years.

03

Which brands do Paraguay fans like most?

Paraguay fans show strongest brand affinity for Web server (11.04×), Pedro Pascal (8.17×), and Las Vegas (4.45×) over the country average.

04

Where do Paraguay fans live in United States?

Paraguay fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Paraguay fans also like?

Beyond Paraguay itself, the audience over-indexes on Pedro Pascal (8.17×), Las Vegas (4.45×), FIFA World Cup (2.91×), and El País (15.01×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Paraguay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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