Party plan Audience in United States

Party plan has an estimated audience of 1,430,695 people in United States. 76.3% are female, 23.7% are male, average age 44.0. Top regions: California, Florida, Texas. Top brand affinities: Collectable, Pillow, Whataburger, Jeep Wagoneer, Saving.
The average Party plan fan in United States is 44.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Collectable, Pillow, Whataburger, with strongest over-indexing on Collectable (1.64× the country average). Demographically, the Party plan audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Community Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic
Demographics of Party plan fans
| Metric | Value |
|---|---|
| Female | 76.3% |
| Male | 23.7% |
| Average age | 44.0 |
| Estimated audience size | 1,430,695 |
Audience persona
The typical Party plan fan in United States is more female, around 44.0 years old, with strong Community Orientation tendencies and a notable affinity for Collectable.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 231,569 | 1.47× |
| Florida | 150,098 | 1.55× |
| Texas | 147,363 | 1.2× |
| New York | 113,539 | 1.42× |
| New Jersey | 64,246 | 1.77× |
| Georgia | 63,803 | 1.45× |
| North Carolina | 49,238 | 1.14× |
| Pennsylvania | 49,222 | 1.02× |
| Illinois | 48,961 | 1.03× |
| Arizona | 47,549 | 1.63× |
| Washington | 40,646 | 1.42× |
| Ohio | 38,967 | 0.88× |
| Michigan | 37,147 | 0.99× |
| Virginia | 33,868 | 0.97× |
| Maryland | 31,152 | 1.27× |
| Massachusetts | 29,060 | 1.03× |
| Tennessee | 28,199 | 0.98× |
| Oregon | 24,996 | 1.52× |
| Indiana | 21,930 | 0.84× |
| Alabama | 21,668 | 1.08× |
| South Carolina | 20,678 | 0.96× |
| Missouri | 20,548 | 0.89× |
| Louisiana | 19,121 | 1.04× |
| Colorado | 18,859 | 0.84× |
| Minnesota | 17,529 | 0.86× |
| Connecticut | 17,412 | 1.21× |
| Nevada | 15,747 | 1.14× |
| Oklahoma | 15,638 | 0.98× |
| Wisconsin | 15,041 | 0.7× |
| Arkansas | 12,252 | 1.04× |
| Kentucky | 11,992 | 0.67× |
| Utah | 11,969 | 0.93× |
| Mississippi | 10,987 | 0.93× |
| Kansas | 8,378 | 0.74× |
| Iowa | 7,276 | 0.62× |
| Hawaii | 6,469 | 1.05× |
| Idaho | 6,415 | 0.89× |
| New Mexico | 6,196 | 0.86× |
| West Virginia | 5,403 | 0.81× |
| New Hampshire | 4,770 | 0.85× |
| Rhode Island | 4,146 | 0.91× |
| Nebraska | 4,048 | 0.56× |
| Delaware | 3,987 | 1.01× |
| Washington, District of Columbia | 3,773 | 0.88× |
| Maine | 3,222 | 0.63× |
| Montana | 2,518 | 0.63× |
| Alaska | 2,311 | 0.76× |
| Wyoming | 2,029 | 0.96× |
| South Dakota | 1,988 | 0.6× |
| North Dakota | 1,936 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Collectable | 1.64× | Kids & Family |
| Pillow | 2.13× | Home & Garden |
| Whataburger | 1.72× | Food & Beverages |
| Jeep Wagoneer | 5.4× | Cars & Mobility |
| Saving | 1.87× | Business & Career |
| Kazaa | 22.97× | Technology & Electronics |
| Nebraska Cornhuskers football | 1.83× | Sports |
| Young Guns (band) | 4.32× | Music & Radio |
| English literature | 2.99× | Literature |
| Paul Dano | 2.22× | Movies & TV |
| Charlamagne Tha God | 3.95× | Movies & TV |
| Jack White | 1.92× | Movies & TV |
| Hattiesburg, Mississippi | 4.02× | Travel & Leisure |
| Mortgage insurance | 1.72× | Business & Career |
| Home staging | 1.96× | Home & Garden |
| JTV (Indonesia) | 1.82× | |
| International University of Business Agriculture and Technology | 3.54× | Business & Career |
| Gaelic football | 2.24× | Sports |
| Julius Caesar (play) | 2.06× | |
| Cachorro | 1.71× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.93 |
| Price Sensitivity | PREMIUM | 1.92 |
| DIY Mentality | THRILL | 1.9 |
| Extroversion | THRILL | 1.85 |
| Family Orientation | CONSERVATISM | 1.8 |
| Individualism | JOY | 1.6 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.2% |
| Italy | 16.4% |
| France | 12.5% |
See Party plan audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Party plan have in United States?
Party plan has an estimated audience of 1,430,695 people in United States, concentrated in California and Florida.
What is the gender split and age of Party plan fans?
76.3% of Party plan fans are female, 23.7% are male, with an average age of 44.0 years.
Which brands do Party plan fans like most?
Party plan fans show strongest brand affinity for Collectable (1.64×), Pillow (2.13×), and Whataburger (1.72×) over the country average.
Where do Party plan fans live in United States?
Party plan fans in United States are most concentrated in California (reach 231,569), Florida (reach 150,098), and Texas (reach 147,363). These three regions account for the largest share of the active audience.
What other brands do Party plan fans also like?
Beyond Party plan itself, the audience over-indexes on Pillow (2.13×), Whataburger (1.72×), Jeep Wagoneer (5.4×), and Saving (1.87×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Party plan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.