Patient safety Audience in United States
Patient safety has an estimated audience of 1,246,428 people in United States. 47.7% are female, 52.3% are male, average age 45.4. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Indeed.com, Water polo, Skeet shooting, Capital One.
The average Patient safety fan in United States is 45.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Indeed.com, Water polo, with strongest over-indexing on Google Maps (23.43× the country average). Demographically, the Patient safety audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Patient safety fans
| Metric | Value |
|---|---|
| Female | 47.7% |
| Male | 52.3% |
| Average age | 45.4 |
| Estimated audience size | 1,246,428 |
Audience persona
The typical Patient safety fan in United States is balanced, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 125,555 | 0.92× |
| Texas | 101,314 | 0.95× |
| Florida | 84,391 | 1× |
| New York | 64,305 | 0.92× |
| Pennsylvania | 47,733 | 1.14× |
| Illinois | 44,170 | 1.06× |
| Ohio | 38,130 | 0.99× |
| Georgia | 33,942 | 0.88× |
| North Carolina | 33,881 | 0.9× |
| Virginia | 32,300 | 1.06× |
| New Jersey | 30,228 | 0.95× |
| Massachusetts | 28,364 | 1.16× |
| Arizona | 25,098 | 0.99× |
| Michigan | 24,186 | 0.74× |
| Maryland | 23,262 | 1.09× |
| Tennessee | 21,093 | 0.84× |
| Indiana | 18,218 | 0.8× |
| Louisiana | 17,415 | 1.08× |
| Kentucky | 16,747 | 1.07× |
| Alabama | 15,815 | 0.91× |
| Washington | 15,286 | 0.61× |
| Missouri | 14,821 | 0.74× |
| Wisconsin | 14,367 | 0.77× |
| Colorado | 14,093 | 0.72× |
| South Carolina | 11,967 | 0.64× |
| Minnesota | 11,642 | 0.65× |
| Connecticut | 11,438 | 0.91× |
| Oklahoma | 9,961 | 0.72× |
| Kansas | 9,471 | 0.96× |
| Utah | 9,289 | 0.83× |
| Nevada | 8,834 | 0.73× |
| Mississippi | 8,599 | 0.84× |
| Arkansas | 8,488 | 0.83× |
| Oregon | 8,099 | 0.57× |
| Maine | 7,213 | 1.62× |
| Iowa | 6,225 | 0.61× |
| Nebraska | 5,728 | 0.92× |
| West Virginia | 5,521 | 0.95× |
| Idaho | 5,463 | 0.87× |
| South Dakota | 5,079 | 1.76× |
| New Mexico | 5,065 | 0.81× |
| Alaska | 4,723 | 1.77× |
| Washington, District of Columbia | 4,666 | 1.25× |
| Hawaii | 4,523 | 0.84× |
| New Hampshire | 4,224 | 0.86× |
| Wyoming | 4,147 | 2.24× |
| Montana | 4,117 | 1.19× |
| North Dakota | 3,957 | 1.55× |
| Delaware | 3,934 | 1.14× |
| Rhode Island | 3,765 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 23.43× | Internet & Social Media |
| Indeed.com | 4.86× | Business & Career |
| Water polo | 22.83× | Sports |
| Skeet shooting | 26.34× | Sports |
| Capital One | 4.02× | Business & Career |
| Urology | 19.62× | Health |
| Planet Fitness | 3.57× | Sports |
| Google News | 5.02× | News |
| Subwoofer | 16.89× | Technology & Electronics |
| Diaper bag | 4.75× | Kids & Family |
| Mixcloud | 43.63× | Music & Radio |
| Enterprise Rent-A-Car | 4.2× | Cars & Mobility |
| White Chicks | 10.16× | Movies & TV |
| Hobby Lobby | 2.5× | Home & Garden |
| United States Postal Service | 2.53× | Business & Career |
| Bear Grylls | 20.69× | Movies & TV |
| Aldi | 2.38× | Shopping |
| AccuWeather | 3.87× | Home & Garden |
| Clarinet | 5.4× | Music & Radio |
| Bass guitar | 2.92× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 8.32 |
| Need for Security | CONSERVATISM | 1.69 |
| Career Orientation | POWER | 1.67 |
| Travelling | THRILL | 1.49 |
| Price Sensitivity | PREMIUM | 1.48 |
| Quality Awareness | PREMIUM | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.3% |
| Japan | 6.8% |
| Brazil | 6.1% |
See Patient safety audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Patient safety have in United States?
Patient safety has an estimated audience of 1,246,428 people in United States, concentrated in California and Texas.
What is the gender split and age of Patient safety fans?
47.7% of Patient safety fans are female, 52.3% are male, with an average age of 45.4 years.
Which brands do Patient safety fans like most?
Patient safety fans show strongest brand affinity for Google Maps (23.43×), Indeed.com (4.86×), and Water polo (22.83×) over the country average.
Where do Patient safety fans live in United States?
Patient safety fans in United States are most concentrated in California (reach 125,555), Texas (reach 101,314), and Florida (reach 84,391). These three regions account for the largest share of the active audience.
What other brands do Patient safety fans also like?
Beyond Patient safety itself, the audience over-indexes on Indeed.com (4.86×), Water polo (22.83×), Skeet shooting (26.34×), and Capital One (4.02×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Patient safety. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.