Rascasse Audience Intelligence

Patient safety Audience in United States

A data profile of the people who buy, follow and care about Patient safety in United States — modelled from more than twelve digital signal sources. Patient safety has an estimated audience of 1,246,428 people in United States.

#7927among Topic in United States#646in Health

The average Patient safety fan in United States is 45.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sustainable energy, Google Maps, Renewable energy, with strongest over-indexing on Sustainable energy (11.95× the country average).

Demographically, the Patient safety audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Patient safety fan in United States is balanced, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Sustainable energy.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Patient safety profile in United States.

Audience size
1.2M
in United States
Gender
47.7%♀
52.3% male
Age
45.4
average years
Country rank
#20307
Topic in United States
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Patient safety fans

47.7% are female, 52.3% are male, average age 45.4.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Patient safety audience in United States
MetricValue
Female47.7%
Male52.3%
Average age45.4
Estimated audience size1,246,428
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Patient safety audience in United States
Age bracketShare%
16-1911%
20-2913%
30-3916%
40-4920%
50+39%
Fig. 04

Worldwide distribution

33.3%

of the worldwide Patient safety audience comes from United States.

Worldwide audience distribution share by country for Patient safety
CountryShare
United States33.3%
Japan6.8%
Brazil6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Patient safety audience in United States is strongest.

Fig. 05

Top regions by affinity

Patient safety fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~3K1.17×
02Vermont~3K1.17×
03South Dakota~3K1.16×
04North Dakota~3K1.16×
05Maine~5K1.13×
06Montana~4K1.06×
07Washington, District of Columbia~4K1.04×
08Delaware~4K1.04×
09Pennsylvania~40K1.03×
10Arizona~30K1.03×
11Maryland~20K1.03×
12Virginia~30K1.01×
13Massachusetts~20K1.01×
14New Mexico~6K1.01×
15Rhode Island~4K1.01×
16Kentucky~20K1.00×
17Hawaii~5K1.00×
18Ohio~40K0.99×
19Louisiana~20K0.99×
20Connecticut~10K0.99×
21West Virginia~6K0.99×
22New Hampshire~5K0.99×
23Idaho~6K0.98×
24Nebraska~6K0.98×
25Illinois~40K0.97×
26Alabama~20K0.97×
27Mississippi~10K0.96×
28Kansas~9K0.96×
29Texas~100K0.95×
30Nevada~10K0.95×
31Florida~80K0.94×
32Arkansas~10K0.94×
33New Jersey~30K0.93×
34Utah~10K0.93×
35Georgia~40K0.92×
36Tennessee~20K0.91×
37Oregon~10K0.91×
38Missouri~20K0.90×
39Wisconsin~20K0.90×
40Oklahoma~10K0.90×
41Iowa~9K0.90×
42California~100K0.89×
43North Carolina~30K0.89×
44Indiana~20K0.89×
45New York~60K0.88×
46South Carolina~20K0.88×
47Colorado~20K0.87×
48Minnesota~20K0.85×
49Michigan~30K0.82×
50Washington~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Patient safety, United States
0.80×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Patient safety audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Patient safety audience
#·InterestCategoryAffinity×
01Skeet shootingSports22.26×
02UrologyHealth19.60×
03ExxonMobilCars & Mobility17.31×
04Water poloSports16.85×
05Elderly careHealth16.66×
06Sustainable energyHome & Garden11.95×
07Renewable energyBusiness & Career9.32×
08Online bankingBusiness & Career7.48×
09Retail bankingBusiness & Career7.20×
10FedExBusiness & Career6.24×
11LotteryGames6.12×
12Google MapsInternet & Social Media6.00×
13Home automationTechnology & Electronics5.66×
14Vehicle insuranceCars & Mobility5.41×
15First class travelTravel & Leisure5.14×
16Mortgage loansBusiness & Career5.01×
17Weather forecastingHome & Garden4.90×
18Solar energyHome & Garden4.79×
19Cancer awarenessHealth3.66×
20PinterestInternet & Social Media2.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Patient safety audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Patient safety audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM9.08×
Family OrientationCONSERVATISM4.10×
SustainabilityBALANCE3.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Patient safety audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.77×
Design AffinityPREMIUM0.82×
Healthy LifestyleBALANCE0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Patient safety have in United States?

Patient safety has an estimated audience of 1,246,428 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Patient safety fans?

47.7% of Patient safety fans are female, 52.3% are male, with an average age of 45.4 years.

03

Which brands do Patient safety fans like most?

Patient safety fans show strongest brand affinity for Sustainable energy (11.95×), Google Maps (6×), and Renewable energy (9.32×) over the country average.

04

Where do Patient safety fans live in United States?

Patient safety fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Patient safety fans also like?

Beyond Patient safety itself, the audience over-indexes on Google Maps (6×), Renewable energy (9.32×), Mortgage loans (5.01×), and FedEx (6.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Patient safety audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Patient safety. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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