Paul "Bear" Bryant Audience in United States

Paul "Bear" Bryant logo

Paul "Bear" Bryant has an estimated audience of 340,775 people in United States. 44.4% are female, 55.6% are male, average age 44.2. Top regions: Alabama, Texas, Georgia. Top brand affinities: Hebe, Minnesota, Nebraska, Sinaloa, Pro-Ject.

The average Paul "Bear" Bryant fan in United States is 44.2 years old, more male, and lives primarily in Alabama. The audience is concentrated in Alabama, Texas, Georgia. Top brand affinities include Hebe, Minnesota, Nebraska, with strongest over-indexing on Hebe (10.15× the country average). Demographically, the Paul "Bear" Bryant audience skews more male with an average age of 44.2, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Paul "Bear" Bryant fans

Demographic split for Paul "Bear" Bryant audience in United States
MetricValue
Female44.4%
Male55.6%
Average age44.2
Estimated audience size340,775

Audience persona

The typical Paul "Bear" Bryant fan in United States is more male, around 44.2 years old, with strong Risk Appetite tendencies and a notable affinity for Hebe.

Top regions in United States

Top regions ranked by reach for Paul "Bear" Bryant in United States
RegionReachAffinity
Alabama58,94612.38×
Texas25,7400.88×
Georgia18,3501.75×
Florida18,2180.79×
Tennessee15,7382.3×
California13,2730.35×
North Carolina9,5200.93×
Ohio8,5290.81×
New York8,2180.43×
Pennsylvania7,7640.68×
Mississippi7,3272.61×
Louisiana7,2321.65×
South Carolina7,0551.38×
Illinois6,9220.61×
Kentucky6,6291.55×
Arkansas6,6012.35×
Virginia6,5780.79×
Michigan5,5230.62×
Indiana5,1750.83×
Missouri4,4920.82×
New Jersey4,2430.49×
Oklahoma4,1381.09×
Arizona3,8400.55×
Massachusetts3,3540.5×
Maryland3,3140.57×
Colorado2,9820.56×
Washington2,9460.43×
Wisconsin2,4800.48×
Minnesota2,2990.47×
Kansas2,0340.76×
Iowa2,0050.71×
Oregon1,7300.44×
Connecticut1,7060.5×
Nebraska1,3960.82×
Nevada1,3840.42×
West Virginia1,3070.82×
Utah1,2920.42×
Idaho8270.48×
Washington, District of Columbia7780.76×
New Mexico6600.39×
New Hampshire5680.42×
Hawaii5340.36×
Montana5160.55×
Maine4710.39×
Delaware4650.5×
Rhode Island4140.38×
South Dakota3950.5×
Alaska3380.46×
North Dakota3240.46×
Wyoming2450.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paul "Bear" Bryant audience
BrandAffinityCategory
Hebe10.15×Home & Garden
Minnesota2.6×Travel & Leisure
Nebraska3.46×Travel & Leisure
Sinaloa3.96×Travel & Leisure
Pro-Ject4.32×Music & Radio
Mackenzie Foy7.41×Fashion & Accessoires
UK garage5.02×Music & Radio
Emperor Entertainment Group10.15×Business & Career
Urban Outfitters1.5×Shopping
Justice2.25×Politics & Society
Elsword10.15×Games
Sailor2.99×Travel & Leisure
Rajasthan10.15×Travel & Leisure
Home staging3.05×Home & Garden
Kerang3.9×Travel & Leisure
Winemaking2.52×Food & Beverages
Goop2.93×Internet & Social Media
Governor of Michigan3.94×Politics & Society
Jaws2.88×Movies & TV
Google Analytics2.53×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paul "Bear" Bryant audience
TraitClusterScore
Risk AppetiteTHRILL1.53
PatriotismCONSERVATISM1.42
Family OrientationCONSERVATISM1.17
DIY MentalityTHRILL1.12
TraditionCONSERVATISM1.08
IndividualismJOY1.06

Worldwide distribution

Worldwide audience distribution share by country for Paul "Bear" Bryant
CountryShare
United States97.7%
Canada1.1%
Germany0.5%

See Paul "Bear" Bryant audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Paul "Bear" Bryant have in United States?

Paul "Bear" Bryant has an estimated audience of 340,775 people in United States, concentrated in Alabama and Texas.

What is the gender split and age of Paul "Bear" Bryant fans?

44.4% of Paul "Bear" Bryant fans are female, 55.6% are male, with an average age of 44.2 years.

Which brands do Paul "Bear" Bryant fans like most?

Paul "Bear" Bryant fans show strongest brand affinity for Hebe (10.15×), Minnesota (2.6×), and Nebraska (3.46×) over the country average.

Where do Paul "Bear" Bryant fans live in United States?

Paul "Bear" Bryant fans in United States are most concentrated in Alabama (reach 58,946), Texas (reach 25,740), and Georgia (reach 18,350). These three regions account for the largest share of the active audience.

What other brands do Paul "Bear" Bryant fans also like?

Beyond Paul "Bear" Bryant itself, the audience over-indexes on Minnesota (2.6×), Nebraska (3.46×), Sinaloa (3.96×), and Pro-Ject (4.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paul "Bear" Bryant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.