Percy Jackson & the Olympians: The Lightning Thief Audience in United States
Percy Jackson & the Olympians: The Lightning Thief has an estimated audience of 432,841 people in United States. 43.2% are female, 56.8% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Queens College, City University of New York, Dog breed, Grinch, Vocal harmony, Product design.
The average Percy Jackson & the Olympians: The Lightning Thief fan in United States is 38.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Queens College, City University of New York, Dog breed, Grinch, with strongest over-indexing on Queens College, City University of New York (20× the country average). Demographically, the Percy Jackson & the Olympians: The Lightning Thief audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy
Demographics of Percy Jackson & the Olympians: The Lightning Thief fans
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 38.6 |
| Estimated audience size | 432,841 |
Audience persona
The typical Percy Jackson & the Olympians: The Lightning Thief fan in United States is more male, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Queens College, City University of New York.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 48,054 | 1.01× |
| Texas | 40,392 | 1.09× |
| Florida | 27,254 | 0.93× |
| New York | 26,367 | 1.09× |
| Illinois | 15,371 | 1.07× |
| North Carolina | 14,423 | 1.11× |
| Pennsylvania | 13,286 | 0.91× |
| Georgia | 13,262 | 0.99× |
| Ohio | 13,008 | 0.98× |
| Michigan | 11,170 | 0.99× |
| New Jersey | 9,930 | 0.9× |
| Virginia | 9,723 | 0.92× |
| Louisiana | 9,079 | 1.63× |
| Washington | 8,958 | 1.03× |
| Tennessee | 8,946 | 1.03× |
| Arizona | 8,877 | 1× |
| Missouri | 8,188 | 1.17× |
| Massachusetts | 7,935 | 0.93× |
| Indiana | 7,922 | 1× |
| Colorado | 6,726 | 0.99× |
| Maryland | 6,711 | 0.9× |
| Kentucky | 6,642 | 1.22× |
| Wisconsin | 6,288 | 0.97× |
| South Carolina | 6,013 | 0.92× |
| Alabama | 5,996 | 0.99× |
| Minnesota | 5,945 | 0.96× |
| Oregon | 5,236 | 1.06× |
| Oklahoma | 5,156 | 1.07× |
| Utah | 4,526 | 1.17× |
| Arkansas | 4,187 | 1.17× |
| Connecticut | 4,179 | 0.96× |
| Nevada | 4,093 | 0.98× |
| Iowa | 3,791 | 1.06× |
| Mississippi | 3,753 | 1.05× |
| Kansas | 2,928 | 0.86× |
| Idaho | 2,462 | 1.13× |
| Hawaii | 1,907 | 1.02× |
| West Virginia | 1,873 | 0.93× |
| Nebraska | 1,860 | 0.86× |
| New Mexico | 1,677 | 0.77× |
| Maine | 1,490 | 0.96× |
| New Hampshire | 1,306 | 0.77× |
| Rhode Island | 1,147 | 0.83× |
| Montana | 1,128 | 0.94× |
| Alaska | 1,079 | 1.16× |
| South Dakota | 1,052 | 1.05× |
| Delaware | 975 | 0.82× |
| Washington, District of Columbia | 890 | 0.68× |
| North Dakota | 783 | 0.88× |
| Wyoming | 758 | 1.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Queens College, City University of New York | 20× | Business & Career |
| Dog breed | 2.61× | Pets & Animals |
| Grinch | 4.29× | Movies & TV |
| Vocal harmony | 4.32× | Music & Radio |
| Product design | 1.8× | Business & Career |
| Winemaking | 3.36× | Food & Beverages |
| Historic site | 3.13× | Arts & Culture |
| Goop | 3.78× | Internet & Social Media |
| Home staging | 3.55× | Home & Garden |
| Racing | 1.73× | Cars & Mobility |
| Nebraska Cornhuskers football | 2.31× | Sports |
| Jesse Plemons | 2.2× | Movies & TV |
| Electrolyte | 2.82× | Health |
| David Yurman | 1.8× | Fashion & Accessoires |
| UK garage | 3.13× | Music & Radio |
| JDSU | 1.71× | Business & Career |
| Glossier | 2.99× | Beauty & Wellness |
| Monmouth County, New Jersey | 5.23× | Travel & Leisure |
| Staycation | 1.74× | Home & Garden |
| Elsword | 8.61× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.66 |
| Tradition | CONSERVATISM | 1.51 |
| Mindfulness | BALANCE | 1.29 |
| Extroversion | THRILL | 1.26 |
| Community Orientation | OPEN | 1.18 |
| Early Adopter Mentality | POWER | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.4% |
| Spain | 11.1% |
| Mexico | 8.2% |
See Percy Jackson & the Olympians: The Lightning Thief audiences in other countries
- Percy Jackson & the Olympians: The Lightning Thief — Germany
- Percy Jackson & the Olympians: The Lightning Thief — United Kingdom
- Percy Jackson & the Olympians: The Lightning Thief — France
- Percy Jackson & the Olympians: The Lightning Thief — Italy
- Percy Jackson & the Olympians: The Lightning Thief — Spain
- Percy Jackson & the Olympians: The Lightning Thief — Brazil
- Percy Jackson & the Olympians: The Lightning Thief — Japan
- Percy Jackson & the Olympians: The Lightning Thief — South Korea
- Percy Jackson & the Olympians: The Lightning Thief — India
More Fantasy audiences in United States
- Frankenstein (8,891,655)
- Final Fantasy (7,798,742)
- The Lord of the Rings (4,796,964)
- Wizards (film) (3,077,867)
- Descendants (2015 film) (2,477,428)
Frequently asked questions
How many fans does Percy Jackson & the Olympians: The Lightning Thief have in United States?
Percy Jackson & the Olympians: The Lightning Thief has an estimated audience of 432,841 people in United States, concentrated in California and Texas.
What is the gender split and age of Percy Jackson & the Olympians: The Lightning Thief fans?
43.2% of Percy Jackson & the Olympians: The Lightning Thief fans are female, 56.8% are male, with an average age of 38.6 years.
Which brands do Percy Jackson & the Olympians: The Lightning Thief fans like most?
Percy Jackson & the Olympians: The Lightning Thief fans show strongest brand affinity for Queens College, City University of New York (20×), Dog breed (2.61×), and Grinch (4.29×) over the country average.
Where do Percy Jackson & the Olympians: The Lightning Thief fans live in United States?
Percy Jackson & the Olympians: The Lightning Thief fans in United States are most concentrated in California (reach 48,054), Texas (reach 40,392), and Florida (reach 27,254). These three regions account for the largest share of the active audience.
What other brands do Percy Jackson & the Olympians: The Lightning Thief fans also like?
Beyond Percy Jackson & the Olympians: The Lightning Thief itself, the audience over-indexes on Dog breed (2.61×), Grinch (4.29×), Vocal harmony (4.32×), and Product design (1.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Percy Jackson & the Olympians: The Lightning Thief. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.