Rascasse Audience Intelligence

Pérez Art Museum Miami Audience in United States

A data profile of the people who buy, follow and care about Pérez Art Museum Miami in United States — modelled from more than twelve digital signal sources. Pérez Art Museum Miami has an estimated audience of 601,806 people in United States.

The average Pérez Art Museum Miami fan in United States is 34.0 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, New York, California.

Top brand affinities include Babe Ruth, Miami Hurricanes football, Joe DiMaggio, with strongest over-indexing on Babe Ruth (65.76× the country average).

Demographically, the Pérez Art Museum Miami audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pérez Art Museum Miami fan in United States is balanced, around 34.0 years old, with strong Patriotism tendencies and a notable affinity for Babe Ruth.

Category: Arts & Culture · Type: POI · Subtype: Museum

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pérez Art Museum Miami profile in United States.

Audience size
602K
in United States
Gender
50.7%
49.3% male
Age
34.0
average years
Country rank
#32749
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pérez Art Museum Miami fans

50.7% are female, 49.3% are male, average age 34.0.

Fig. 02

Gender split

50.7%
Female
49.3%
Male
Demographic split for Pérez Art Museum Miami audience in United States
MetricValue
Female50.7%
Male49.3%
Average age34.0
Estimated audience size601,806
Fig. 03

Age distribution

Ø 34.0
average years
Age distribution of the Pérez Art Museum Miami audience in United States
Age bracketShare%
16-1936%
20-2919%
30-3916%
40-4915%
50+14%
Fig. 04

Worldwide distribution

25.7%

of the worldwide Pérez Art Museum Miami audience comes from United States.

Worldwide audience distribution share by country for Pérez Art Museum Miami
CountryShare
United States25.7%
Japan16.7%
Germany5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pérez Art Museum Miami audience in United States is strongest.

Fig. 05

Top regions by affinity

Pérez Art Museum Miami fans by region: top regions in United States
#RegionReachAffinity×
01Florida~500K32.13×
02Washington, District of Columbia~3K1.50×
03New York~40K1.25×
04Alaska~1K0.88×
05Vermont<1K0.88×
06South Dakota~1K0.87×
07North Dakota~1K0.87×
08Montana~1K0.86×
09Rhode Island~2K0.85×
10Massachusetts~10K0.82×
11Idaho~2K0.82×
12West Virginia~2K0.82×
13Delaware~1K0.82×
14Hawaii~2K0.81×
15Maine~2K0.81×
16Nebraska~2K0.79×
17New Hampshire~2K0.79×
18Mississippi~4K0.78×
19New Mexico~2K0.78×
20Arkansas~4K0.73×
21Connecticut~4K0.72×
22Kansas~3K0.72×
23New Jersey~10K0.71×
24Iowa~4K0.71×
25Oklahoma~5K0.70×
26Georgia~10K0.68×
27Virginia~10K0.67×
28Maryland~7K0.66×
29Utah~4K0.66×
30Louisiana~5K0.65×
31Kentucky~5K0.65×
32Nevada~4K0.65×
33Alabama~5K0.62×
34Oregon~4K0.62×
35South Carolina~5K0.59×
36Tennessee~7K0.57×
37Missouri~5K0.57×
38Wisconsin~5K0.57×
39Minnesota~5K0.57×
40North Carolina~10K0.55×
41Indiana~6K0.55×
42Colorado~5K0.55×
43Illinois~10K0.52×
44Arizona~6K0.52×
45Pennsylvania~10K0.51×
46Michigan~8K0.50×
47Washington~6K0.50×
48Ohio~9K0.48×
49California~30K0.41×
50Texas~20K0.41×
Fig. 06

Affinity by region

Affinity by region — Pérez Art Museum Miami, United States
0.41×1.00×32.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pérez Art Museum Miami audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pérez Art Museum Miami audience
#·InterestCategoryAffinity×
01Joe DiMaggioSports78.67×
02Edinburgh CastleTravel & Leisure66.41×
03Babe RuthSports65.76×
04Tower of LondonTravel & Leisure63.13×
05Big BenTravel & Leisure60.70×
06Tower BridgeTravel & Leisure56.19×
07The ShardTravel & Leisure56.19×
08Miami Hurricanes footballSports53.07×
09Sarah ConnorMusic & Radio50.42×
10Fright NightMovies & TV47.55×
11London EyeTravel & Leisure24.04×
12Diego RiveraArts & Culture22.78×
13Art dealerArts & Culture20.28×
14From Dusk till DawnMovies & TV20.00×
15British MuseumArts & Culture13.72×
16Benicio del ToroMovies & TV13.44×
17Summer vacationTravel & Leisure11.38×
18Zara LarssonMusic & Radio10.48×
19Street artArts & Culture5.79×
20Planet FitnessSports3.16×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pérez Art Museum Miami audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pérez Art Museum Miami audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.25×
Quality AwarenessPREMIUM3.00×
TravellingTHRILL2.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pérez Art Museum Miami audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.59×
Community OrientationOPEN0.88×
Pet OwnershipJOY0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pérez Art Museum Miami have in United States?

Pérez Art Museum Miami has an estimated audience of 601,806 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Pérez Art Museum Miami fans?

50.7% of Pérez Art Museum Miami fans are female, 49.3% are male, with an average age of 34.0 years.

03

Which brands do Pérez Art Museum Miami fans like most?

Pérez Art Museum Miami fans show strongest brand affinity for Babe Ruth (65.76×), Miami Hurricanes football (53.07×), and Joe DiMaggio (78.67×) over the country average.

04

Where do Pérez Art Museum Miami fans live in United States?

Pérez Art Museum Miami fans in United States are most concentrated in Florida (reach ~500K), New York (reach ~40K), and California (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Pérez Art Museum Miami fans also like?

Beyond Pérez Art Museum Miami itself, the audience over-indexes on Miami Hurricanes football (53.07×), Joe DiMaggio (78.67×), Summer vacation (11.38×), and Sarah Connor (50.42×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pérez Art Museum Miami. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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