Perrier-Jouët Audience in United States

Perrier-Jouët has an estimated audience of 274,229 people in United States. 47.8% are female, 52.2% are male, average age 39.8. Top brand affinities: Google Maps, Capital One, Pitbull (rapper), Indeed.com, Enterprise Rent-A-Car.

Top brand affinities include Google Maps, Capital One, Pitbull (rapper), with strongest over-indexing on Google Maps (13.71× the country average). Demographically, the Perrier-Jouët audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as Indulgence, Quality Awareness.

Category: Food & Beverages · Type: Brand

Demographics of Perrier-Jouët fans

Demographic split for Perrier-Jouët audience in United States
MetricValue
Female47.8%
Male52.2%
Average age39.8
Estimated audience size274,229

Audience persona

The typical Perrier-Jouët fan in United States is balanced, around 39.8 years old, with strong Indulgence tendencies and a notable affinity for Google Maps.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Perrier-Jouët audience
BrandAffinityCategory
Google Maps13.71×Internet & Social Media
Capital One12.82×Business & Career
Pitbull (rapper)60.45×Music & Radio
Indeed.com11.05×Business & Career
Enterprise Rent-A-Car14.75×Cars & Mobility
Taittinger191.75×Food & Beverages
Black Cards111.06×Music & Radio
Autism Awareness19.03×Health
Google News11.89×News
Nicole Kidman17.39×Movies & TV
Diabetes mellitus awareness12.48×Health
Zac Efron17.13×Movies & TV
Circle K12.21×Shopping
La Marca Prosecco85.7×Food & Beverages
Dom Pérignon (wine)61.66×Food & Beverages
Aaron Rodgers10.85×Sports
ICloud15.56×Technology & Electronics
Beetlejuice7.99×Movies & TV
CarGurus9.41×Cars & Mobility
Bordeaux wine40.08×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Perrier-Jouët audience
TraitClusterScore
IndulgenceJOY5.06
Quality AwarenessPREMIUM3.7
Design AffinityPREMIUM3.54
Luxury OrientationPREMIUM3.52
Early Adopter MentalityPOWER2.07
LGBTQ+ IdentityOPEN1.94

Worldwide distribution

Worldwide audience distribution share by country for Perrier-Jouët
CountryShare
United States20.5%
Italy15.1%
Japan15.0%

See Perrier-Jouët audiences in other countries

More Food & Beverages audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Perrier-Jouët. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.