A data profile of the people who buy, follow and care about Personalized learning in United States — modelled from more than twelve digital signal sources. Personalized learning has an estimated audience of 501,606 people in United States.
The average Personalized learning fan in United States is 39.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Mortgage loans, Enterprise Rent-A-Car, First class travel, with strongest over-indexing on Mortgage loans (3.99× the country average).
Demographically, the Personalized learning audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Family Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Personalized learning fan in United States is more female, around 39.5 years old, with strong Family Orientation tendencies and a notable affinity for Mortgage loans.
The key figures that characterise the Personalized learning profile in United States.
73.0% are female, 27.0% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 73.0% |
| Male | 27.0% |
| Average age | 39.5 |
| Estimated audience size | 501,606 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 21% | |
| 30-39 | 26% | |
| 40-49 | 22% | |
| 50+ | 16% |
of the worldwide Personalized learning audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.7% |
| India | 21.4% |
| United Kingdom | 4.9% |
Where the Personalized learning audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Dakota | ~1K | 1.40× | |
| 02 | Alaska | ~1K | 1.34× | |
| 03 | Vermont | ~1K | 1.28× | |
| 04 | South Dakota | ~1K | 1.25× | |
| 05 | Montana | ~2K | 1.17× | |
| 06 | Maine | ~2K | 1.08× | |
| 07 | Delaware | ~1K | 1.08× | |
| 08 | Georgia | ~20K | 1.07× | |
| 09 | Hawaii | ~2K | 1.07× | |
| 10 | Rhode Island | ~2K | 1.07× | |
| 11 | West Virginia | ~2K | 1.06× | |
| 12 | New Hampshire | ~2K | 1.06× | |
| 13 | Arizona | ~10K | 1.04× | |
| 14 | Washington, District of Columbia | ~2K | 1.02× | |
| 15 | Idaho | ~3K | 1.01× | |
| 16 | Mississippi | ~4K | 1.00× | |
| 17 | New Mexico | ~3K | 1.00× | |
| 18 | Nebraska | ~3K | 1.00× | |
| 19 | Iowa | ~4K | 0.97× | |
| 20 | Arkansas | ~4K | 0.97× | |
| 21 | South Carolina | ~7K | 0.95× | |
| 22 | Kansas | ~4K | 0.95× | |
| 23 | Missouri | ~7K | 0.92× | |
| 24 | Louisiana | ~6K | 0.92× | |
| 25 | Oklahoma | ~5K | 0.92× | |
| 26 | Utah | ~4K | 0.92× | |
| 27 | Kentucky | ~6K | 0.91× | |
| 28 | Connecticut | ~5K | 0.91× | |
| 29 | Nevada | ~4K | 0.91× | |
| 30 | Alabama | ~6K | 0.90× | |
| 31 | Oregon | ~5K | 0.90× | |
| 32 | Wisconsin | ~7K | 0.89× | |
| 33 | Illinois | ~10K | 0.88× | |
| 34 | Maryland | ~8K | 0.88× | |
| 35 | Minnesota | ~6K | 0.87× | |
| 36 | Tennessee | ~9K | 0.86× | |
| 37 | Indiana | ~8K | 0.86× | |
| 38 | Colorado | ~7K | 0.85× | |
| 39 | Virginia | ~10K | 0.84× | |
| 40 | North Carolina | ~10K | 0.83× | |
| 41 | Massachusetts | ~8K | 0.83× | |
| 42 | Ohio | ~10K | 0.82× | |
| 43 | Washington | ~8K | 0.82× | |
| 44 | New Jersey | ~10K | 0.81× | |
| 45 | Pennsylvania | ~10K | 0.80× | |
| 46 | Michigan | ~10K | 0.80× | |
| 47 | California | ~40K | 0.79× | |
| 48 | New York | ~20K | 0.77× | |
| 49 | Texas | ~30K | 0.75× | |
| 50 | Florida | ~20K | 0.68× |
The strongest cross-interests of the Personalized learning audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jewish cuisine | Food & Beverages | 26.63× | ||
| 02 | Private school | Kids & Family | 6.26× | ||
| 03 | First class travel | Travel & Leisure | 6.07× | ||
| 04 | Sustainable energy | Home & Garden | 5.75× | ||
| 05 | Enterprise Rent-A-Car | Cars & Mobility | 5.31× | ||
| 06 | Renewable energy | Business & Career | 4.95× | ||
| 07 | QVC | Movies & TV | 4.70× | ||
| 08 | Online banking | Business & Career | 4.70× | ||
| 09 | FedEx | Business & Career | 4.27× | ||
| 10 | Distance education | Business & Career | 4.06× | ||
| 11 | Mortgage loans | Business & Career | 3.99× | ||
| 12 | Discount stores | Shopping | 3.65× | ||
| 13 | Vehicle insurance | Cars & Mobility | 3.23× | ||
| 14 | Shopping malls | Shopping | 3.04× | ||
| 15 | Internet & Social Media | 2.96× | |||
| 16 | IKEA | Home & Garden | 2.48× | ||
| 17 | Airbnb | Travel & Leisure | 2.39× | ||
| 18 | Organic food | Food & Beverages | 2.35× | ||
| 19 | McDonald's | Food & Beverages | 2.29× | ||
| 20 | Furniture | Home & Garden | 2.10× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.44× | |
| Quality Awareness | PREMIUM | 2.28× | |
| Sustainability | BALANCE | 2.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.81× | |
| Risk Appetite | THRILL | 0.83× | |
| Design Affinity | PREMIUM | 0.86× |
Personalized learning has an estimated audience of 501,606 people in United States, concentrated in California and Texas.
73.0% of Personalized learning fans are female, 27.0% are male, with an average age of 39.5 years.
Personalized learning fans show strongest brand affinity for Mortgage loans (3.99×), Enterprise Rent-A-Car (5.31×), and First class travel (6.07×) over the country average.
Personalized learning fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Personalized learning itself, the audience over-indexes on Enterprise Rent-A-Car (5.31×), First class travel (6.07×), Pinterest (2.96×), and Jewish cuisine (26.63×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Personalized learning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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