Point-and-shoot camera Audience in United States
Point-and-shoot camera has an estimated audience of 1,445,132 people in United States. 25.2% are female, 74.8% are male, average age 40.3. Top brand affinities: Wikia, Vocal harmony, Product design, Bank account, Embroidery Library.
Top brand affinities include Wikia, Vocal harmony, Product design, with strongest over-indexing on Wikia (10.45× the country average). Demographically, the Point-and-shoot camera audience skews more male with an average age of 40.3, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Technology & Electronics · Type: Topic
Demographics of Point-and-shoot camera fans
| Metric | Value |
|---|---|
| Female | 25.2% |
| Male | 74.8% |
| Average age | 40.3 |
| Estimated audience size | 1,445,132 |
Audience persona
The typical Point-and-shoot camera fan in United States is more male, around 40.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Wikia.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wikia | 10.45× | Internet & Social Media |
| Vocal harmony | 9.43× | Music & Radio |
| Product design | 2.47× | Business & Career |
| Bank account | 3.01× | Business & Career |
| Embroidery Library | 18.48× | Home & Garden |
| Historic site | 4.89× | Arts & Culture |
| Israel | 2.38× | Travel & Leisure |
| Hipster | 10.8× | Politics & Society |
| Natural rubber | 2.24× | Cars & Mobility |
| Governor of Michigan | 7.96× | Politics & Society |
| Grinch | 3.96× | Movies & TV |
| Goop | 4.73× | Internet & Social Media |
| Hibachi | 6.43× | Food & Beverages |
| Wok | 5.12× | Food & Beverages |
| Wolverine (comics) | 3.97× | Literature |
| Morphine (band) | 5.98× | Music & Radio |
| Atkins diet | 3.78× | Health |
| Fairy godmother | 5.01× | Literature |
| Home staging | 3.49× | Home & Garden |
| Regional styles of Mexican music | 1.88× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.23 |
| Early Adopter Mentality | POWER | 2.14 |
| Luxury Orientation | PREMIUM | 2 |
| Risk Appetite | THRILL | 1.86 |
| Travelling | THRILL | 1.83 |
| Indulgence | JOY | 1.76 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.2% |
| Japan | 10.2% |
| United Kingdom | 4.5% |
See Point-and-shoot camera audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Point-and-shoot camera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.