Point Defiance Zoo & Aquarium Audience in United States

Point Defiance Zoo & Aquarium logo

Point Defiance Zoo & Aquarium has an estimated audience of 281,382 people in United States. 71.4% are female, 28.6% are male, average age 41.6. Top regions: Washington, Oregon, California. Top brand affinities: Jesse Plemons, Kevin Harrington (entrepreneur), Building envelope, Dog breed, Kamen Rider Kuuga.

The average Point Defiance Zoo & Aquarium fan in United States is 41.6 years old, more female, and lives primarily in Washington. The audience is concentrated in Washington, Oregon, California. Top brand affinities include Jesse Plemons, Kevin Harrington (entrepreneur), Building envelope, with strongest over-indexing on Jesse Plemons (23.8× the country average). Demographically, the Point Defiance Zoo & Aquarium audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Zoo

Demographics of Point Defiance Zoo & Aquarium fans

Demographic split for Point Defiance Zoo & Aquarium audience in United States
MetricValue
Female71.4%
Male28.6%
Average age41.6
Estimated audience size281,382

Audience persona

The typical Point Defiance Zoo & Aquarium fan in United States is more female, around 41.6 years old, with strong Community Orientation tendencies and a notable affinity for Jesse Plemons.

Top regions in United States

Top regions ranked by reach for Point Defiance Zoo & Aquarium in United States
RegionReachAffinity
Washington211,03740.67×
Oregon7,1392.21×
California5,9990.19×
Texas2,6450.11×
Idaho1,6451.17×
Florida1,5460.08×
New York1,2550.08×
Arizona8920.16×
Colorado8420.19×
Illinois8100.09×
Virginia7700.11×
Ohio7400.09×
North Carolina7130.08×
Montana7000.9×
Michigan6810.09×
Pennsylvania6580.07×
Nevada6320.23×
Hawaii5940.49×
Georgia5780.07×
Tennessee5370.1×
Utah5090.2×
Missouri5030.11×
Wisconsin4890.12×
Minnesota4560.11×
Indiana4490.09×
Massachusetts4470.08×
Alaska4390.73×
Maryland3650.08×
New Jersey3640.05×
Oklahoma3520.11×
Kansas2900.13×
South Carolina2690.06×
Kentucky2620.07×
Iowa2440.11×
Louisiana2290.06×
New Mexico2270.16×
Connecticut1920.07×
Alabama1780.05×
Arkansas1740.08×
Nebraska1630.12×
Mississippi1290.06×
Washington, District of Columbia1220.14×
North Dakota1100.19×
West Virginia1010.08×
New Hampshire1000.09×
Wyoming980.24×
Rhode Island770.09×
Maine760.08×
South Dakota650.1×
Vermont590.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Point Defiance Zoo & Aquarium audience
BrandAffinityCategory
Jesse Plemons23.8×Movies & TV
Kevin Harrington (entrepreneur)83.2×Business & Career
Building envelope15.02×Home & Garden
Dog breed1.54×Pets & Animals
Kamen Rider Kuuga35.92×Movies & TV
Voter registration5.36×Politics & Society
Square foot gardening14.17×Home & Garden
Sinister (band)14.33×Music & Radio
Goof9.89×Movies & TV
JDSU2.35×Business & Career
Justice1.94×Politics & Society
Nebraska Cornhuskers football2.32×Sports
3D printing1.51×Technology & Electronics
Home staging3.04×Home & Garden
Charlamagne Tha God4.79×Movies & TV
Corona (band)2.87×Music & Radio
Sinaloa1.68×Travel & Leisure
Steampunk2.21×Fashion & Accessoires
Urban horticulture1.56×Home & Garden
HomeSense2.07×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Point Defiance Zoo & Aquarium audience
TraitClusterScore
Community OrientationOPEN1.74
ExtroversionTHRILL1.51
TravellingTHRILL1.48
PatriotismCONSERVATISM1.34
IndulgenceJOY1.28
Healthy LifestyleBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Point Defiance Zoo & Aquarium
CountryShare
United States70.2%
India7.4%
United Kingdom6.1%

See Point Defiance Zoo & Aquarium audiences in other countries

More Zoo audiences in United States

Frequently asked questions

How many fans does Point Defiance Zoo & Aquarium have in United States?

Point Defiance Zoo & Aquarium has an estimated audience of 281,382 people in United States, concentrated in Washington and Oregon.

What is the gender split and age of Point Defiance Zoo & Aquarium fans?

71.4% of Point Defiance Zoo & Aquarium fans are female, 28.6% are male, with an average age of 41.6 years.

Which brands do Point Defiance Zoo & Aquarium fans like most?

Point Defiance Zoo & Aquarium fans show strongest brand affinity for Jesse Plemons (23.8×), Kevin Harrington (entrepreneur) (83.2×), and Building envelope (15.02×) over the country average.

Where do Point Defiance Zoo & Aquarium fans live in United States?

Point Defiance Zoo & Aquarium fans in United States are most concentrated in Washington (reach 211,037), Oregon (reach 7,139), and California (reach 5,999). These three regions account for the largest share of the active audience.

What other brands do Point Defiance Zoo & Aquarium fans also like?

Beyond Point Defiance Zoo & Aquarium itself, the audience over-indexes on Kevin Harrington (entrepreneur) (83.2×), Building envelope (15.02×), Dog breed (1.54×), and Kamen Rider Kuuga (35.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Point Defiance Zoo & Aquarium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.