Rascasse Audience Intelligence

Pokémon Diamond and Pearl Audience in United States

A data profile of the people who buy, follow and care about Pokémon Diamond and Pearl in United States — modelled from more than twelve digital signal sources. Pokémon Diamond and Pearl has an estimated audience of 641,838 people in United States.

#8among Action-Adventure in United States#384among Video / Board Game in United States#659in Games

The average Pokémon Diamond and Pearl fan in United States is 24.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pokémon, International education, Pokémon Trading Card Game, with strongest over-indexing on Pokémon (30.82× the country average).

Demographically, the Pokémon Diamond and Pearl audience skews more male with an average age of 24.7, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pokémon Diamond and Pearl fan in United States is more male, around 24.7 years old, with strong Community Orientation tendencies and a notable affinity for Pokémon.

Category: Games · Type: Video / Board Game · Subtype: Action-Adventure

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pokémon Diamond and Pearl profile in United States.

Audience size
642K
in United States
Gender
38.0%♀
62.0% male
Age
24.7
average years
Country rank
#31540
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+77%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pokémon Diamond and Pearl fans

38.0% are female, 62.0% are male, average age 24.7.

Fig. 02

Gender split

38.0%
Female
62.0%
Male
Demographic split for Pokémon Diamond and Pearl audience in United States
MetricValue
Female38.0%
Male62.0%
Average age24.7
Estimated audience size641,838
Fig. 03

Age distribution

Ø 24.7
average years
Age distribution of the Pokémon Diamond and Pearl audience in United States
Age bracketShare%
16-1965%
20-2921%
30-398%
40-494%
50+2%
Fig. 04

Worldwide distribution

49.3%

of the worldwide Pokémon Diamond and Pearl audience comes from United States.

Worldwide audience distribution share by country for Pokémon Diamond and Pearl
CountryShare
United States49.3%
Germany6.9%
United Kingdom6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pokémon Diamond and Pearl audience in United States is strongest.

Fig. 05

Top regions by affinity

Pokémon Diamond and Pearl fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~4K1.37×
02California~90K1.23×
03Hawaii~3K1.22×
04Washington~20K1.20×
05Oregon~9K1.17×
06Nevada~7K1.12×
07Kentucky~9K1.10×
08Michigan~20K1.09×
09Maryland~10K1.09×
10Virginia~20K1.08×
11New Jersey~20K1.07×
12Indiana~10K1.06×
13Ohio~20K1.05×
14Texas~60K1.04×
15Pennsylvania~20K1.04×
16Oklahoma~7K1.04×
17West Virginia~3K1.04×
18Illinois~20K1.03×
19Tennessee~10K1.03×
20Massachusetts~10K1.03×
21Connecticut~7K1.03×
22Missouri~10K1.02×
23New Hampshire~3K1.02×
24Maine~2K1.02×
25Arkansas~5K1.01×
26Georgia~20K1.00×
27Minnesota~9K1.00×
28Rhode Island~2K1.00×
29Alaska~1K1.00×
30Florida~40K0.99×
31New York~40K0.99×
32North Carolina~20K0.99×
33Utah~6K0.99×
34North Dakota~1K0.99×
35Arizona~10K0.98×
36Wisconsin~9K0.97×
37Delaware~2K0.97×
38Kansas~5K0.95×
39Iowa~5K0.94×
40Idaho~3K0.94×
41South Carolina~9K0.93×
42Alabama~8K0.93×
43Louisiana~8K0.93×
44Vermont~1K0.93×
45Colorado~9K0.92×
46Mississippi~5K0.92×
47South Dakota~1K0.92×
48New Mexico~3K0.90×
49Montana~2K0.89×
50Washington, District of Columbia~2K0.81×
Fig. 06

Affinity by region

Affinity by region — Pokémon Diamond and Pearl, United States
0.81×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pokémon Diamond and Pearl audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pokémon Diamond and Pearl audience
#·InterestCategoryAffinity×
01International educationBusiness & Career40.24×
02Pokémon Trading Card GameGames38.14×
03PokémonGames30.82×
04Ant-Man (film)Movies & TV19.04×
05Collectible card gameGames18.13×
06Pokémon GoGames17.04×
07Guardians of the Galaxy (film)Movies & TV12.67×
08Doctor StrangeLiterature12.61×
09Alvin and the ChipmunksMusic & Radio11.10×
10The Legend of ZeldaGames10.83×
11Magic: The GatheringGames10.36×
12Graphic novelLiterature9.14×
13Anime and manga fandomLiterature8.19×
14PatreonInternet & Social Media8.04×
15Rick and MortyMovies & TV7.02×
16GameStopGames6.01×
17DC ComicsLiterature5.95×
18Mobile gameGames3.87×
19SupermanMovies & TV2.56×
20Video gamesGames2.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pokémon Diamond and Pearl audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pokémon Diamond and Pearl audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.13×
PatriotismCONSERVATISM1.99×
Pet OwnershipJOY1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pokémon Diamond and Pearl audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.58×
Quality AwarenessPREMIUM0.60×
Family OrientationCONSERVATISM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pokémon Diamond and Pearl have in United States?

Pokémon Diamond and Pearl has an estimated audience of 641,838 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pokémon Diamond and Pearl fans?

38.0% of Pokémon Diamond and Pearl fans are female, 62.0% are male, with an average age of 24.7 years.

03

Which brands do Pokémon Diamond and Pearl fans like most?

Pokémon Diamond and Pearl fans show strongest brand affinity for Pokémon (30.82×), International education (40.24×), and Pokémon Trading Card Game (38.14×) over the country average.

04

Where do Pokémon Diamond and Pearl fans live in United States?

Pokémon Diamond and Pearl fans in United States are most concentrated in California (reach ~90K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Pokémon Diamond and Pearl fans also like?

Beyond Pokémon Diamond and Pearl itself, the audience over-indexes on International education (40.24×), Pokémon Trading Card Game (38.14×), Collectible card game (18.13×), and Anime and manga fandom (8.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Action-Adventure audiences in United States

See Pokémon Diamond and Pearl audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pokémon Diamond and Pearl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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