Positive psychology Audience in United States

Demographics of Positive psychology fans

Audience persona

The typical Positive psychology fan in United States is more female, around 40.4 years old, with strong Mindfulness tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Positive psychology audiences in other countries

• Positive psychology — Germany
• Positive psychology — United Kingdom
• Positive psychology — France
• Positive psychology — Italy
• Positive psychology — Spain
• Positive psychology — Brazil
• Positive psychology — Japan
• Positive psychology — South Korea
• Positive psychology — India

More Health audiences in United States

• Food and drink (182,612,063)
• Music (181,108,961)
• Shopping and fashion (177,150,005)
• Sports and outdoors (173,827,889)
• Sports (173,190,295)

Frequently asked questions

How many fans does Positive psychology have in United States?

Positive psychology has an estimated audience of 9,210,454 people in United States, concentrated in California and Texas.

What is the gender split and age of Positive psychology fans?

72.6% of Positive psychology fans are female, 27.4% are male, with an average age of 40.4 years.

Which brands do Positive psychology fans like most?

Positive psychology fans show strongest brand affinity for Kia Sportage (22.3×), Chuck Norris (5.74×), and Google Maps (3.12×) over the country average.

Where do Positive psychology fans live in United States?

Positive psychology fans in United States are most concentrated in California (reach 1,339,707), Texas (reach 640,912), and New York (reach 600,190). These three regions account for the largest share of the active audience.

What other brands do Positive psychology fans also like?

Beyond Positive psychology itself, the audience over-indexes on Chuck Norris (5.74×), Google Maps (3.12×), Indeed.com (3.22×), and Capital One (2.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Positive psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.