Rascasse Audience Intelligence

Pre-production Audience in United States

A data profile of the people who buy, follow and care about Pre-production in United States — modelled from more than twelve digital signal sources. Pre-production has an estimated audience of 656,477 people in United States.

#10299among Topic in United States#5785in Movies & TV

The average Pre-production fan in United States is 43.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Hyundai Tucson, Scale model, Model building, with strongest over-indexing on Hyundai Tucson (67.25× the country average).

Demographically, the Pre-production audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Need for Security, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pre-production fan in United States is more male, around 43.3 years old, with strong Need for Security tendencies and a notable affinity for Hyundai Tucson.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pre-production profile in United States.

Audience size
656K
in United States
Gender
43.4%♀
56.6% male
Age
43.3
average years
Country rank
#31067
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pre-production fans

43.4% are female, 56.6% are male, average age 43.3.

Fig. 02

Gender split

43.4%
Female
56.6%
Male
Demographic split for Pre-production audience in United States
MetricValue
Female43.4%
Male56.6%
Average age43.3
Estimated audience size656,477
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Pre-production audience in United States
Age bracketShare%
16-1916%
20-2913%
30-3916%
40-4920%
50+34%
Fig. 04

Worldwide distribution

38.1%

of the worldwide Pre-production audience comes from United States.

Worldwide audience distribution share by country for Pre-production
CountryShare
United States38.1%
India19.1%
Italy11.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pre-production audience in United States is strongest.

Fig. 05

Top regions by affinity

Pre-production fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~20K1.46×
02California~90K1.20×
03Georgia~20K1.20×
04North Carolina~20K1.12×
05Texas~60K1.11×
06Vermont~1K1.11×
07North Dakota~1K1.10×
08Montana~2K1.07×
09Delaware~2K1.07×
10Alaska~1K1.05×
11South Dakota~2K1.04×
12Nevada~7K1.03×
13Rhode Island~2K1.03×
14Idaho~3K1.02×
15New Hampshire~3K1.02×
16West Virginia~3K1.01×
17Maine~2K1.01×
18Mississippi~5K1.00×
19Hawaii~3K1.00×
20New Mexico~3K0.99×
21Nebraska~3K0.99×
22Washington, District of Columbia~2K0.99×
23Arkansas~5K0.98×
24New York~40K0.97×
25Louisiana~8K0.97×
26Kansas~5K0.97×
27New Jersey~20K0.96×
28Oregon~7K0.96×
29Oklahoma~7K0.96×
30Connecticut~6K0.95×
31Utah~6K0.95×
32Iowa~5K0.95×
33Wisconsin~9K0.94×
34Kentucky~8K0.94×
35Maryland~10K0.93×
36Alabama~9K0.93×
37Missouri~10K0.92×
38Colorado~9K0.92×
39South Carolina~9K0.92×
40Illinois~20K0.91×
41Tennessee~10K0.91×
42Washington~10K0.91×
43Massachusetts~10K0.91×
44Indiana~10K0.91×
45Minnesota~9K0.90×
46Florida~40K0.89×
47Michigan~20K0.89×
48Pennsylvania~20K0.88×
49Virginia~10K0.88×
50Ohio~20K0.87×
Fig. 06

Affinity by region

Affinity by region — Pre-production, United States
0.87×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pre-production audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pre-production audience
#·InterestCategoryAffinity×
01Hyundai TucsonCars & Mobility67.25×
02Scale modelKids & Family27.06×
03Audi e-tronCars & Mobility21.35×
04TMC (TV channel)Movies & TV20.00×
05Model buildingKids & Family18.62×
06Nissan PathfinderCars & Mobility16.04×
07Hyundai ElantraCars & Mobility14.03×
08Ford EscapeCars & Mobility11.71×
09Nissan RogueCars & Mobility11.44×
10Station wagonCars & Mobility10.59×
11Honda PilotCars & Mobility10.14×
12Political satireLiterature9.29×
13Brittany SnowMovies & TV6.12×
14Kia MotorsCars & Mobility4.89×
15MazdaCars & Mobility4.59×
16InnovationBusiness & Career3.20×
17Used carCars & Mobility3.09×
18RefrigeratorHome & Garden3.04×
19HobbyHome & Garden2.73×
20SUVsCars & Mobility2.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pre-production audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pre-production audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.97×
IndulgenceJOY1.54×
Early Adopter MentalityPOWER1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pre-production audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.73×
CreativityOPEN0.76×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pre-production have in United States?

Pre-production has an estimated audience of 656,477 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pre-production fans?

43.4% of Pre-production fans are female, 56.6% are male, with an average age of 43.3 years.

03

Which brands do Pre-production fans like most?

Pre-production fans show strongest brand affinity for Hyundai Tucson (67.25×), Scale model (27.06×), and Model building (18.62×) over the country average.

04

Where do Pre-production fans live in United States?

Pre-production fans in United States are most concentrated in California (reach ~90K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Pre-production fans also like?

Beyond Pre-production itself, the audience over-indexes on Scale model (27.06×), Model building (18.62×), Hobby (2.73×), and Nissan Rogue (11.44×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Pre-production audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pre-production. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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