Radeon Audience in United States

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Radeon has an estimated audience of 982,698 people in United States. 17.9% are female, 82.1% are male, average age 28.9. Top regions: California, Texas, Florida. Top brand affinities: Micro Center, Advanced Micro Devices, Nvidia, GeForce, Reddit.

The average Radeon fan in United States is 28.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Micro Center, Advanced Micro Devices, Nvidia, with strongest over-indexing on Micro Center (38.72× the country average). Demographically, the Radeon audience skews more male with an average age of 28.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Computer / hardware

Demographics of Radeon fans

Demographic split for Radeon audience in United States
MetricValue
Female17.9%
Male82.1%
Average age28.9
Estimated audience size982,698

Audience persona

The typical Radeon fan in United States is more male, around 28.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Micro Center.

Top regions in United States

Top regions ranked by reach for Radeon in United States
RegionReachAffinity
California119,6211.11×
Texas93,4911.11×
Florida69,0471.04×
New York54,1760.99×
Ohio33,1891.1×
Illinois32,6031×
Pennsylvania30,7090.93×
North Carolina29,9911.01×
Georgia29,7480.98×
Michigan28,7911.12×
Washington27,3321.39×
Virginia25,1181.05×
Indiana21,3321.19×
Tennessee20,8171.06×
New Jersey20,7360.83×
Arizona17,8330.89×
Massachusetts17,2980.89×
Missouri17,0781.08×
Colorado16,6141.07×
Maryland16,0560.95×
Wisconsin15,7531.07×
Kentucky15,6241.27×
Oregon14,5401.29×
Oklahoma14,2551.31×
Minnesota14,1681.01×
South Carolina11,9100.81×
Louisiana11,3390.89×
Utah11,1661.27×
Nevada10,6891.12×
Alabama10,4320.76×
Kansas9,6681.25×
Connecticut8,7800.89×
Arkansas8,4151.04×
Iowa8,0981×
Mississippi6,2650.77×
Idaho5,9701.21×
Nebraska5,0671.03×
West Virginia4,6791.02×
Hawaii4,2911.02×
New Mexico4,0520.82×
New Hampshire3,6530.94×
Maine2,9860.85×
Rhode Island2,6940.86×
Montana2,5170.92×
North Dakota2,4191.2×
South Dakota2,0620.91×
Alaska2,0280.96×
Washington, District of Columbia2,0270.69×
Delaware1,7550.65×
Wyoming1,1950.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radeon audience
BrandAffinityCategory
Micro Center38.72×Shopping
Advanced Micro Devices35.74×Technology & Electronics
Nvidia21.09×Technology & Electronics
GeForce34.55×Technology & Electronics
Reddit6.25×Internet & Social Media
Newegg20.28×Shopping
GameStop7.66×Games
Micro-Star International34.01×Technology & Electronics
SteelSeries31.41×Games
Personal computer7.38×Technology & Electronics
Cooler Master54.08×Technology & Electronics
Alienware24.21×Technology & Electronics
Steam8.9×Games
First-person shooter games5×Games
Razer Inc.19.68×Technology & Electronics
Warcraft15.39×Games
Green Man Gaming48.84×Shopping
Intel13.84×Technology & Electronics
Home video game console17.27×Games
Groovy (programming language)11.47×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radeon audience
TraitClusterScore
Early Adopter MentalityPOWER3.65
LGBTQ+ IdentityOPEN1.43
Social Media UsageJOY1.35
PatriotismCONSERVATISM1.2
Need for SecurityCONSERVATISM1.19
IndividualismJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Radeon
CountryShare
United States25.2%
Japan8.5%
Brazil7.2%

See Radeon audiences in other countries

More Computer / hardware audiences in United States

Frequently asked questions

How many fans does Radeon have in United States?

Radeon has an estimated audience of 982,698 people in United States, concentrated in California and Texas.

What is the gender split and age of Radeon fans?

17.9% of Radeon fans are female, 82.1% are male, with an average age of 28.9 years.

Which brands do Radeon fans like most?

Radeon fans show strongest brand affinity for Micro Center (38.72×), Advanced Micro Devices (35.74×), and Nvidia (21.09×) over the country average.

Where do Radeon fans live in United States?

Radeon fans in United States are most concentrated in California (reach 119,621), Texas (reach 93,491), and Florida (reach 69,047). These three regions account for the largest share of the active audience.

What other brands do Radeon fans also like?

Beyond Radeon itself, the audience over-indexes on Advanced Micro Devices (35.74×), Nvidia (21.09×), GeForce (34.55×), and Reddit (6.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radeon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.