Rascasse Audience Intelligence

Red Angus Audience in United States

A data profile of the people who buy, follow and care about Red Angus in United States — modelled from more than twelve digital signal sources. Red Angus has an estimated audience of 574,415 people in United States.

The average Red Angus fan in United States is 48.7 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Rural King, Menards, Tractor Supply Company, with strongest over-indexing on Rural King (21.25× the country average).

Demographically, the Red Angus audience skews more male with an average age of 48.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red Angus fan in United States is more male, around 48.7 years old, with strong Patriotism tendencies and a notable affinity for Rural King.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red Angus profile in United States.

Audience size
574K
in United States
Gender
33.4%
66.6% male
Age
48.7
average years
Country rank
#33703
Topic in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Red Angus fans

33.4% are female, 66.6% are male, average age 48.7.

Fig. 02

Gender split

33.4%
Female
66.6%
Male
Demographic split for Red Angus audience in United States
MetricValue
Female33.4%
Male66.6%
Average age48.7
Estimated audience size574,415
Fig. 03

Age distribution

Ø 48.7
average years
Age distribution of the Red Angus audience in United States
Age bracketShare%
16-197%
20-299%
30-3913%
40-4920%
50+50%
Fig. 04

Worldwide distribution

61.5%

of the worldwide Red Angus audience comes from United States.

Worldwide audience distribution share by country for Red Angus
CountryShare
United States61.5%
Brazil16.1%
Canada4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red Angus audience in United States is strongest.

Fig. 05

Top regions by affinity

Red Angus fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~4K2.77×
02North Dakota~3K2.55×
03Montana~4K2.22×
04Kansas~10K2.18×
05Nebraska~6K2.12×
06Oklahoma~10K2.00×
07Wyoming~2K1.81×
08Iowa~7K1.57×
09Missouri~10K1.56×
10Arkansas~7K1.51×
11Kentucky~10K1.39×
12Idaho~4K1.30×
13Texas~60K1.25×
14Utah~6K1.19×
15West Virginia~3K1.06×
16Mississippi~5K1.02×
17Colorado~9K0.98×
18Minnesota~8K0.98×
19Wisconsin~8K0.97×
20Alabama~8K0.97×
21Tennessee~10K0.95×
22New Mexico~3K0.94×
23Indiana~10K0.92×
24Alaska~1K0.92×
25Oregon~6K0.87×
26Rhode Island~2K0.87×
27New Hampshire~2K0.85×
28Delaware~1K0.85×
29Maine~2K0.84×
30Hawaii~2K0.83×
31Louisiana~6K0.82×
32Washington, District of Columbia~1K0.82×
33Georgia~10K0.80×
34North Carolina~10K0.70×
35Connecticut~4K0.70×
36South Carolina~6K0.69×
37Nevada~4K0.69×
38Washington~8K0.67×
39Ohio~10K0.62×
40Virginia~9K0.62×
41Arizona~7K0.59×
42Maryland~6K0.59×
43Massachusetts~7K0.58×
44Illinois~10K0.57×
45Michigan~8K0.56×
46Pennsylvania~10K0.55×
47New Jersey~8K0.55×
48Florida~20K0.48×
49New York~10K0.40×
50California~20K0.39×
Fig. 06

Affinity by region

Affinity by region — Red Angus, United States
0.39×1.00×2.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red Angus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red Angus audience
#·InterestCategoryAffinity×
01Dairy FarmersFood & Beverages26.63×
02Futures exchangeBusiness & Career26.51×
03Rural KingHome & Garden21.25×
04Goodyear Tire and Rubber CompanyCars & Mobility15.06×
05ExxonMobilCars & Mobility13.14×
06Kentucky DerbySports13.03×
07FertilizerHome & Garden10.49×
08Tractor Supply CompanyShopping10.06×
09Wrangler (jeans)Fashion & Accessoires9.14×
10BuickCars & Mobility8.33×
11MenardsHome & Garden7.91×
12MongoliaTravel & Leisure7.82×
13Weather forecastingHome & Garden7.81×
14Renewable energyBusiness & Career7.35×
15Sustainable energyHome & Garden6.45×
16Lawn mowerHome & Garden6.44×
17FedExBusiness & Career5.33×
18Solar energyHome & Garden5.07×
19Mortgage loansBusiness & Career3.81×
20LivestockPets & Animals3.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red Angus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Red Angus audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.89×
Convenience OrientationPREMIUM2.13×
Need for SecurityCONSERVATISM2.11×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Red Angus audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.58×
Design AffinityPREMIUM0.60×
MindfulnessBALANCE0.67×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Red Angus have in United States?

Red Angus has an estimated audience of 574,415 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Red Angus fans?

33.4% of Red Angus fans are female, 66.6% are male, with an average age of 48.7 years.

03

Which brands do Red Angus fans like most?

Red Angus fans show strongest brand affinity for Rural King (21.25×), Menards (7.91×), and Tractor Supply Company (10.06×) over the country average.

04

Where do Red Angus fans live in United States?

Red Angus fans in United States are most concentrated in Texas (reach ~60K), California (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Red Angus fans also like?

Beyond Red Angus itself, the audience over-indexes on Menards (7.91×), Tractor Supply Company (10.06×), Renewable energy (7.35×), and Fertilizer (10.49×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Angus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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