Reform Party of the United States of America Audience in United States

Reform Party of the United States of America logo

Reform Party of the United States of America has an estimated audience of 498,940 people in United States. 40.6% are female, 59.4% are male, average age 48.3. Top brand affinities: CNN, American Airlines, Breaking news, Tradition, Local news.

Top brand affinities include CNN, American Airlines, Breaking news, with strongest over-indexing on CNN (1.88× the country average). Demographically, the Reform Party of the United States of America audience skews more male with an average age of 48.3, and over-indexes on personality traits such as Tradition, Individualism.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Political party

Demographics of Reform Party of the United States of America fans

Demographic split for Reform Party of the United States of America audience in United States
MetricValue
Female40.6%
Male59.4%
Average age48.3
Estimated audience size498,940

Audience persona

The typical Reform Party of the United States of America fan in United States is more male, around 48.3 years old, with strong Tradition tendencies and a notable affinity for CNN.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reform Party of the United States of America audience
BrandAffinityCategory
CNN1.88×Movies & TV
American Airlines1.95×Travel & Leisure
Breaking news1.51×Movies & TV
Tradition1.79×Politics & Society
Local news1.53×News
Life insurance1.96×Business & Career
New England Patriots1.87×Sports
Health insurance1.9×Business & Career
Arnold Schwarzenegger2.79×Movies & TV
Home insuranceBusiness & Career
Lawn mower2.19×Home & Garden
The Daily Caller2.92×Internet & Social Media
Sustainable energy1.92×Home & Garden
Individualism3.31×Politics & Society
Renewable energy1.69×Business & Career
National Rifle Association2.82×Politics & Society
Motorboat2.21×Cars & Mobility
Solar power1.6×Home & Garden
Ryder Cup1.95×Sports
Diabetes mellitus type 2 awareness2.02×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reform Party of the United States of America audience
TraitClusterScore
TraditionCONSERVATISM1.79
IndividualismJOY1.59
Family OrientationCONSERVATISM1.36
Convenience OrientationPREMIUM1.11
Community OrientationOPEN1.1
SpiritualityBALANCE1.07

Worldwide distribution

Worldwide audience distribution share by country for Reform Party of the United States of America
CountryShare
United States92.4%
Canada1.5%
Australia0.8%

See Reform Party of the United States of America audiences in other countries

More Political party audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Reform Party of the United States of America. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.