Rascasse Audience Intelligence

Réveillon Audience in United States

A data profile of the people who buy, follow and care about Réveillon in United States — modelled from more than twelve digital signal sources. Réveillon has an estimated audience of 1,302,668 people in United States.

The average Réveillon fan in United States is 42.1 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Massachusetts.

Top brand affinities include Neve Campbell, Google Drive, No Doubt, with strongest over-indexing on Neve Campbell (15.74× the country average).

Demographically, the Réveillon audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Healthy Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Réveillon fan in United States is more female, around 42.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Neve Campbell.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Réveillon profile in United States.

Audience size
1.3M
in United States
Gender
62.6%
37.4% male
Age
42.1
average years
Country rank
#19683
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Réveillon fans

62.6% are female, 37.4% are male, average age 42.1.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for Réveillon audience in United States
MetricValue
Female62.6%
Male37.4%
Average age42.1
Estimated audience size1,302,668
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Réveillon audience in United States
Age bracketShare%
16-1913%
20-2918%
30-3919%
40-4924%
50+26%
Fig. 04

Worldwide distribution

24.5%

of the worldwide Réveillon audience comes from United States.

Worldwide audience distribution share by country for Réveillon
CountryShare
United States24.5%
Brazil15.7%
Taiwan12.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Réveillon audience in United States is strongest.

Fig. 05

Top regions by affinity

Réveillon fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~60K3.54×
02Massachusetts~90K3.52×
03Florida~300K2.90×
04Connecticut~20K1.27×
05Vermont~3K1.20×
06New Hampshire~6K1.18×
07Maine~5K1.17×
08New Jersey~40K1.16×
09Washington, District of Columbia~5K1.15×
10Alaska~3K1.15×
11Rhode Island~5K1.14×
12North Dakota~3K1.11×
13South Dakota~3K1.08×
14Delaware~4K1.06×
15Montana~4K1.05×
16Mississippi~10K1.02×
17Utah~10K1.01×
18Hawaii~6K1.01×
19West Virginia~6K0.98×
20Nevada~10K0.97×
21Idaho~6K0.96×
22New York~70K0.95×
23Nebraska~6K0.95×
24South Carolina~20K0.94×
25Kansas~10K0.94×
26New Mexico~6K0.94×
27Arkansas~10K0.92×
28Alabama~20K0.90×
29Iowa~10K0.89×
30Oklahoma~10K0.88×
31Kentucky~10K0.87×
32Pennsylvania~40K0.86×
33Virginia~30K0.85×
34Oregon~10K0.85×
35Georgia~30K0.83×
36Maryland~20K0.83×
37Missouri~20K0.82×
38Wisconsin~20K0.82×
39Washington~20K0.81×
40Tennessee~20K0.81×
41Indiana~20K0.81×
42Minnesota~20K0.81×
43Colorado~20K0.80×
44North Carolina~30K0.77×
45Arizona~20K0.77×
46Michigan~30K0.74×
47Illinois~30K0.72×
48Ohio~30K0.72×
49Texas~80K0.68×
50California~90K0.65×
Fig. 06

Affinity by region

Affinity by region — Réveillon, United States
0.65×1.00×3.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Réveillon audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Réveillon audience
#·InterestCategoryAffinity×
01Neve CampbellMovies & TV15.74×
02No DoubtMusic & Radio15.74×
03Nanny McPheeMovies & TV15.74×
04Dos EquisFood & Beverages15.74×
05Hyundai ElantraCars & Mobility11.61×
06Fetty WapMusic & Radio7.56×
07LINETechnology & Electronics6.94×
08Cranberry juiceFood & Beverages6.88×
09Jewel-OscoShopping5.26×
10Public administrationBusiness & Career4.72×
11Jamba JuiceFood & Beverages4.30×
12Valentine's DayKids & Family3.50×
13Google DriveTechnology & Electronics3.15×
14Compact carCars & Mobility2.86×
15NASDAQBusiness & Career2.21×
16WalgreensShopping2.09×
17Enterprise Rent-A-CarCars & Mobility2.03×
18CVS PharmacyShopping1.72×
19Discount storesShopping1.62×
20VegetableFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Réveillon audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Réveillon audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE2.42×
PatriotismCONSERVATISM1.78×
IndulgenceJOY1.72×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Réveillon audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
Luxury OrientationPREMIUM0.85×
DIY MentalityTHRILL0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Réveillon have in United States?

Réveillon has an estimated audience of 1,302,668 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Réveillon fans?

62.6% of Réveillon fans are female, 37.4% are male, with an average age of 42.1 years.

03

Which brands do Réveillon fans like most?

Réveillon fans show strongest brand affinity for Neve Campbell (15.74×), Google Drive (3.15×), and No Doubt (15.74×) over the country average.

04

Where do Réveillon fans live in United States?

Réveillon fans in United States are most concentrated in Florida (reach ~300K), California (reach ~90K), and Massachusetts (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Réveillon fans also like?

Beyond Réveillon itself, the audience over-indexes on Google Drive (3.15×), No Doubt (15.74×), Hyundai Elantra (11.61×), and Walgreens (2.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Réveillon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →