Rhinoceros Audience in United States

Rhinoceros has an estimated audience of 694,329 people in United States. 47.7% are female, 52.3% are male, average age 43.5. Top regions: California, Texas, Florida. Top brand affinities: Title Nine, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

The average Rhinoceros fan in United States is 43.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Title Nine, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Title Nine (244.25× the country average). Demographically, the Rhinoceros audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Rhinoceros fans

Demographic split for Rhinoceros audience in United States
MetricValue
Female47.7%
Male52.3%
Average age43.5
Estimated audience size694,329

Audience persona

The typical Rhinoceros fan in United States is balanced, around 43.5 years old, with strong Risk Appetite tendencies and a notable affinity for Title Nine.

Top regions in United States

Top regions ranked by reach for Rhinoceros in United States
RegionReachAffinity
California87,6681.15×
Texas65,0191.09×
Florida49,1951.05×
New York41,1821.06×
Pennsylvania24,8841.06×
Illinois22,9920.99×
Georgia22,4691.05×
North Carolina21,5761.03×
Ohio20,1240.94×
New Jersey18,5271.05×
Michigan18,2071×
Virginia17,5941.04×
Washington15,5021.11×
Arizona14,5751.03×
Massachusetts14,4631.06×
Tennessee13,5640.97×
Indiana12,7101×
Maryland12,0171.01×
Missouri11,2321×
Colorado10,4580.96×
South Carolina10,0100.96×
Kentucky9,9741.15×
Wisconsin9,8380.94×
Alabama9,5730.99×
Minnesota9,5300.96×
Louisiana9,1171.02×
Oregon8,6201.08×
Oklahoma8,5111.1×
Connecticut7,3851.06×
Utah6,7301.08×
Nevada6,3300.94×
Mississippi5,9941.05×
Arkansas5,6320.98×
Kansas5,5291.01×
Iowa5,1610.9×
Hawaii3,5761.2×
Idaho3,3950.97×
Nebraska3,1570.91×
New Mexico3,0740.88×
West Virginia2,9950.93×
New Hampshire2,5360.93×
Montana2,2411.16×
Maine2,2320.9×
Rhode Island2,0730.94×
Washington, District of Columbia1,9730.95×
Delaware1,5360.8×
Vermont1,4011.15×
Alaska1,3930.94×
South Dakota1,2830.8×
North Dakota1,1760.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rhinoceros audience
BrandAffinityCategory
Title Nine244.25×Fashion & Accessoires
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Jane Goodall13.98×Pets & Animals
MSN4.38×News
Income tax13.19×Business & Career
Horoscope9.26×Health
Pet insurance16×Pets & Animals
Kia Sportage19.38×Cars & Mobility
Bob Evans12.5×Food & Beverages
Gorilla15.54×Pets & Animals
Charles, Prince of Wales18.87×Politics & Society
Day trading8.2×Business & Career
Cross-country skiing10.12×Sports
Glam rock13.17×Music & Radio
Cheetah12.88×Pets & Animals
Koala9.79×Pets & Animals
Indianapolis Motor Speedway8.54×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rhinoceros audience
TraitClusterScore
Risk AppetiteTHRILL2.46
PatriotismCONSERVATISM2.27
SustainabilityBALANCE1.63
Luxury OrientationPREMIUM1.5
ExtroversionTHRILL1.38
Community OrientationOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Rhinoceros
CountryShare
United States18.2%
Taiwan12.9%
United Kingdom8.7%

See Rhinoceros audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Rhinoceros have in United States?

Rhinoceros has an estimated audience of 694,329 people in United States, concentrated in California and Texas.

What is the gender split and age of Rhinoceros fans?

47.7% of Rhinoceros fans are female, 52.3% are male, with an average age of 43.5 years.

Which brands do Rhinoceros fans like most?

Rhinoceros fans show strongest brand affinity for Title Nine (244.25×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Rhinoceros fans live in United States?

Rhinoceros fans in United States are most concentrated in California (reach 87,668), Texas (reach 65,019), and Florida (reach 49,195). These three regions account for the largest share of the active audience.

What other brands do Rhinoceros fans also like?

Beyond Rhinoceros itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rhinoceros. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.