Rodízio Audience in United States

Rodízio has an estimated audience of 422,335 people in United States. 50.4% are female, 49.6% are male, average age 42.3. Top regions: Florida, New Jersey, Arizona. Top brand affinities: PSV Eindhoven, Texas Roadhouse, Volaris, Wingstop, LongHorn Steakhouse.

The average Rodízio fan in United States is 42.3 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, New Jersey, Arizona. Top brand affinities include PSV Eindhoven, Texas Roadhouse, Volaris, with strongest over-indexing on PSV Eindhoven (60.89× the country average). Demographically, the Rodízio audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

Demographics of Rodízio fans

Demographic split for Rodízio audience in United States
MetricValue
Female50.4%
Male49.6%
Average age42.3
Estimated audience size422,335

Audience persona

The typical Rodízio fan in United States is balanced, around 42.3 years old, with strong Quality Awareness tendencies and a notable affinity for PSV Eindhoven.

Top regions in United States

Top regions ranked by reach for Rodízio in United States
RegionReachAffinity
Florida95,3393.33×
New Jersey46,9234.37×
Arizona38,1594.43×
Wisconsin24,5173.86×
Minnesota24,3394.02×
Utah20,1955.34×
Ohio18,5911.43×
New York13,1790.56×
Colorado12,3641.86×
Nevada12,1612.98×
California10,9050.23×
Nebraska8,8844.19×
Oklahoma8,7371.86×
Tennessee8,6271.02×
Texas7,5090.21×
Pennsylvania7,2110.51×
Maryland6,6620.92×
Georgia4,3420.33×
Alabama4,2390.72×
Massachusetts3,8400.46×
North Carolina3,0130.24×
Virginia2,4780.24×
Illinois2,2790.16×
Wyoming1,9153.06×
Washington1,6600.2×
South Carolina1,2940.2×
Louisiana1,1440.21×
Indiana1,0080.13×
Connecticut9730.23×
Michigan9460.09×
Kentucky8070.15×
Missouri7500.11×
Idaho6660.31×
Iowa5640.16×
Washington, District of Columbia5560.44×
Oregon5080.1×
Mississippi4250.12×
Kansas3960.12×
Rhode Island3720.28×
Delaware3470.3×
New Hampshire2890.17×
New Mexico2820.13×
Arkansas2620.08×
West Virginia2240.11×
Montana2200.19×
Maine2090.14×
South Dakota2010.21×
Hawaii1810.1×
North Dakota1220.14×
Alaska1170.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rodízio audience
BrandAffinityCategory
PSV Eindhoven60.89×Sports
Texas Roadhouse3.19×Food & Beverages
Volaris10.49×Travel & Leisure
Wingstop3.24×Food & Beverages
LongHorn Steakhouse4.26×Food & Beverages
Indeed.com2.37×Business & Career
Livemusic2.9×Music & Radio
Google Maps2.11×Internet & Social Media
Back to the Future7.52×Movies & TV
Olive Garden2.88×Food & Beverages
Capital One2.03×Business & Career
Panda Express2.42×Food & Beverages
Kiernan Shipka8.49×Movies & TV
Applebee's3.46×Food & Beverages
Buffalo Wild Wings2.43×Food & Beverages
Primeira Liga12.7×Sports
CR Flamengo12.59×Sports
Campeonato Brasileiro Série A12.7×Sports
Dollar General1.77×Shopping
El Corte Inglés11.35×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rodízio audience
TraitClusterScore
Quality AwarenessPREMIUM1.79
Luxury OrientationPREMIUM1.68
IndulgenceJOY1.49
Urban LifestyleOPEN1.48
TravellingTHRILL1.4
Pet OwnershipJOY1.36

Worldwide distribution

Worldwide audience distribution share by country for Rodízio
CountryShare
Brazil29.8%
United States24.5%
United Kingdom8.0%

See Rodízio audiences in other countries

More Cuisine audiences in United States

Frequently asked questions

How many fans does Rodízio have in United States?

Rodízio has an estimated audience of 422,335 people in United States, concentrated in Florida and New Jersey.

What is the gender split and age of Rodízio fans?

50.4% of Rodízio fans are female, 49.6% are male, with an average age of 42.3 years.

Which brands do Rodízio fans like most?

Rodízio fans show strongest brand affinity for PSV Eindhoven (60.89×), Texas Roadhouse (3.19×), and Volaris (10.49×) over the country average.

Where do Rodízio fans live in United States?

Rodízio fans in United States are most concentrated in Florida (reach 95,339), New Jersey (reach 46,923), and Arizona (reach 38,159). These three regions account for the largest share of the active audience.

What other brands do Rodízio fans also like?

Beyond Rodízio itself, the audience over-indexes on Texas Roadhouse (3.19×), Volaris (10.49×), Wingstop (3.24×), and LongHorn Steakhouse (4.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rodízio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.